Gaston Ghersi

B.S. in Engineering / CSM/ CSPO

Miami Beach, Fl

ac60yj@r.postjobfree.com

+1-305-***-****

www.linkedin.com/in/gastonghersi/

EDUCATION

B.S. in Engineering – UADE, Argentina

Product Management – General Assembly

Certified Scrum Master - 3Back

Certified Scrum Product Owner - 3Back

ITIL V3 Foundation - Hewlett Packard

LANGUAGES

Fully fluent in English, Spanish and Portuguese

ADDITIONAL COURSES AND

CLASSES

Strategic planning & Marketing postgraduate –

Universidad de Belgrano, Argentina

JS Development - General Assembly

Introduction to Python and Python / Python for

Data Analysis, Edlitera

User Experience Design - General Assembly

BRAND LAUNCHES IN LATIN

AMERICA

o Paramount - 2014

o MTV Brazil / NickToons- 2013

o Comedy Central Latin America - 2012

o Nick HD Latin America (current NICK2 HD) – 2011

o MTV Hits/Vh-1 Megahits 2010

o Vh-1 HD Latin America - 2009

o MTV LIVE HD / NickJR– International - 2008

SUMMARY OF PROFESIONAL BACKGROUND

Professional with 15 years of experience in media technologies and distribution. Expert in project management, product development and technology solution deployment.

Highly effective in creative problem solving and negotiating with internal and external customers, evaluating alternatives, developing business plans, while reporting directly to business stakeholders on objectives and key results.

Customer focused-driven, with a commitment to creating the best possible products, leading teams to. bridge the gap between new technologies and creative vision.

KEY ACHIEVEMENTS

o Directly managed, tracked and planned $4MM CAPEX & $6MM OPEX budgets.

o In charge of evangelizing and project management of new technology implementations, on-air initiatives and new launches, as well as reporting KPI to General Manager and executive team. o Direct supervision and customer relationship of all B2B media distribution initiatives for the US Hispanic, Latin America and Canada affiliates; reaching over 30,000 assets delivered per year, and 36 linear television channels to 65 million viewers. o Technology project management of 30 linear TV channel launches for 4 brands (revenue growth of $90MM between 2006 and 2017). o In charge of project management of Viacom Latin America upgrade of all of its brands to HD in 2015. Supervised and tracked the pipeline upgrades of production workflows, programming tools and origination and distribution at the Network Operations Center. o Technical supervision of distribution related integration processes during mergers and acquisitions: TR3S in US in 2011, MTV Brazil acquisition from Grupo Avril in 2014, and Telefe Argentina acquired for $350MM in 2017.

o Staffed, operated and created all media management workflows to satisfy VOD platforms (Netflix, Hulu, Xbox, YOY revenue of $20MM) and third-party linear broadcasters (Chorus Canada, $20 MM). o Supervised three cross-functional technology teams with 20+ employees in areas of post-production, media management and B2B and B2C media distribution ($120MM in revenue). AREAS OF EXPERTISE

o Product Management: Agile, UX/UI, user centered design, rapid prototyping, user stories, lean methodologies, data analysis, market sizing.

o Project Management: Large scale pan-regional technology deployments, reporting directly to CTO, GM and executive team. o Content Distribution: production and post production, management of digital asset creation and distribution (linear, VOD and SVOD),

APPS MEDIA SOURCING AND

WORKFLOWS

o MTV Musica.com – 2010

o Nickelodeon Latin America app – 2014

o Nick JR Latin America App – 2015

o Authenticated apps MTV/Nick/Paramount -2016

o Nogging Latin America(subscription VOD)– 2016

SOFTWARE TOOLS

Authoring: Adobe Creative Suite, MS Office, Google Analytics, Balsamiq, Final Cut Pro, Avid, Motion,

Unity 3D, Atom, Sublime text

Project management: JIRA, MS Project, MS Visio

Web: Adobe Creative Suite, Google Analytics, Excel. Basic HTML, CSS, Python and JavaScript

Transcoders: Rhozet Carbon, Telestream Vantage,

Apple Compressor

Microsoft Office/Windows, Linux and Apple OSX.

LIVE SHOWS PRODUCTION TECH.

Camila Unplugged - Technical operations, post

production - 2010

Diego Torres Unplugged - Technical operations for

Online streaming and venue setup – 2004

RELEVANT EXPERIENCE

Consulting (May 2018-now)

o Digital platform and product development (Community Insiders) o UX/UI high fidelity app design for IoT operation (REngineering). o Developed and implemented transformation into video livestreams (Wynwood Radio, Untitled art 2017, Miami Art Basel). o Web portal check out User Experience and UI (Costavisions). Viacom International Media Networks (2005-2017)

• Sr. Director, Media Technologies & Affiliate Services (2014-2017) o Gathered requirements for new products, and researched strategic/optimal alternatives with business stakeholders, evaluated feasibility and created business plans, operational procedures and presentations to communicate business cases, processes and developed new products to senior executives, business groups and end-customers.

o Supervised M&A technology integrations.

• Director, Tech-Ops (2011-2014)

o Responsible for all deliverables to Over the top (OTT), linear broadcast and Video on Demand (VOD) major regional video players in Latin America.

o Staffed the media deliverables team, and created the processes and fulfilment methodologies. Responsible of reporting to all major stakeholders in the organization.

o Supervision over post-production, and two B2B sales engineering customer support groups.

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