GUSTAVO LUENGO

***** ** ** ******* ******** * Apt 106

Doral, FL 33188

305-***-****

ac60y4@r.postjobfree.com

WORK EXPERIENCE

Carib Sales Miami, FL Oct 2016 - Present

Marketing Director

Develop and perform brand strategy.

Create highly effective marketing campaigns for new and existing products.

Oversee implementation of strategies, tactics, digital marketing, and PR.

Work closely with company’s Sales team to help them meet their commercial objectives by providing them with appropriate tools, materials and presentations.

Design and produce monthly line drive and quarterly catalog of approximately 6,000 products.

Plan and layout ads with vendors.

Responsible for taking pictures of all products. Update and include all the images on file.

Pre-press and print all marketing materials.

Produce and edit video and photo gallery of trade shows.

Manage social media. Develop campaings, poblate channels, create promotions an interactions with the community

Freelance Graphic Designer and Printer Broker Miami, FL Aug 2015 – Present

Developing original solutions with a high visual impact for my clients. Seek projects, negotiating fees, discussing requirements, developing new ideas, presenting solutions to clients, and ensuring projects are completed in time.

As a printer broker I am the middleman between print manufacturers and customers, providing print planning and production services to the customer that is producing magazine ad pages and inserts, collateral print materials, and certain packaging products. My large experience in the printing industry allows me to advise my clients on the media format, size, material, colors, special finishing and coating, textures, prices, etc. In that way the can have a better picture before they make a printing investment.

South Motors Company Miami, FL April 2014 - Aug 2015

Web Coordinator/Graphic Designer

In charged of Digital Marketing, Web Designs, and Social Media Content.

Managed Direct Marketing, Graphic Designs, Collateral Material, Signage, and Corporate Image Developer for sales and service departments

Responsible to find the ideal printing provider for each project, estimates, choose the media, format, finishing, special features, also, prepare documents for printing (ready to print) in order to reduce cost, time and error range.

Minuteman Press Miami, FL Aug 2013 - April 2014

Marketing Manager/Graphic Designer

Handled Direct Marketing, Sales and Graphic Designs and Corporate Image Developer.

Coordinated the appropriate print set-up according with the printer, making color, text, and digital image corrections as needed, to produce film, plate, electronic proofs or digital printing.

Provided quality control over concepts and projects.

Creative Lab Idea Consulting (CLIC) Miami, FL Oct 2010 - Aug 2013

Creative & Marketing Director

Led creative sessions for project kick-offs.

Supervised multiple projects from concept through completion

Developed creative programs and design concepts that meet the business objectives of the organization and that advance our brand strategy.

Established creative direction for the entire line of advertising campaign and corporative imaging

Inspired the creative team of vendor partners; generated multiple concepts for campaigns and projects.

Cooperated with the account team, strategy team, and copywriters to develop concepts and present to management.

Worked with internal teams to generate ideas for pitching and proposals.

ONE WAY ADVERTISING Maracaibo, Venezuela Jul 2002 – Sept 2010

Creative Director / Political Campaign Advertising Specialist

Led creative sessions for project kick-offs.

Performed multiple projects from concept through completion.

Developed creative programs and design concepts that meet the business objectives of the organization and that advance our brand strategy.

Established creative direction for the entire line of advertising campaign and corporative imaging.

Supervised and inspire the creative team of vendor partners.

Worked with account team, strategy team, and copywriters to develop concepts and present to management

Provided quality control over concepts and projects.

VOLUNTEER EXPERIENCE

Our Lady of Guadalupe Catholic Church (Non Profit) Miami, FL Aug 2014 - Present

Catechist (Volunteer)

Teach the good news with the middle school age children and building community with their families.

Communicate the message of our faith. Lead participants to a deeper connection with liturgy and worship. Encourage family values and promote moral formation. Teach to pray.

Build Christian community. Motivate participants to mission and service.

EDUCATION

Associate in Graphic Arts

Colegio Univesitario Belloso Chacín, Maracaibo, Venezuela 1998

Bachelor in Mass Communication and Public Relations

Universidad Dr. Rafael Belloso Chacín, Maracaibo, Venezuela 2001

Certification in Advertising Campaign Universidad Del Zulia, Maracaibo, Venezuela 2001

Certification in Marketing Techniques Universidad Dr. Rafael Belloso Chacín, Maracaibo, Venezuela 2002

Certification Lay Ministry/Pastoral Ministry Dayton University, Miami, FL 2017

TECHNICAL SKILLS:

Adobe Illustrator, Photoshop, InDesign and Dreamweaver: highly skilled

Adobe Flash, Corel Draw, and HTML programing language : average skilled

Web design on Joomla and WordPress: highly skilled

MS Office and Mac OS: highly skilled

High knowledge on pre prepress process. Creation of a print layout and the final printing, including the manufacture of a printing plate, image carrier or form, ready for mounting on a printing press, as well as the adjustment of images and texts or the creation of a high-quality print file. In today’s prepress shop.

High knowledge on wide format design.

LANGUAGE SKILLS:

Speak and write Spanish.

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