John Mark Newhouse 917-***-**** ******@*****.***
https://www.linkedin.com/in/johnmarknewhouse/
https://www.portraitsinpencilbyjohn.net/
Creative Director/Art Director
Specializing in Multi-Platform Creative Direction and Design
I am a seasoned creative player/manager with experience in delivering high quality production across multiple platforms and multiple industries. I am as comfortable in the creative scrum as I am as the creative director. As a pioneer in the transition of traditional media to digital and web technologies I am well versed in those technologies and their design challenges. I am a leader with a proven record of managing, mentoring and growing large creative teams that have garnered industry awards and nominations. I have used my creative ability to establish budget strategies and streamlined multinational operations in order to optimize costs without sacrificing productivity. I am skilled artist, with sharp understanding of evolving visual language that engages audiences and drives business growth.
Professional Experience
Creative Director, August 2015 – Present
John Mark Newhouse Creative Direction, Consultation, Design & Illustration, New Jersey
I assess projects and determine creative vision translate concept through video, digital, and print production for corporate in-house design teams. Develop creative process and methodology that promotes communications, collaboration, and results aligning with established company strategy.
Provided key consultation during revamp of design and strategy of network affiliate news station seeking to update its on-air and web presence to match regional competition.
Reduced outside production costs by 50% by providing artistic guidance and supervision to in-house team in order to improve creativity of new digital presence.
Increased web traffic by more than 200% through high-quality editorial content that met strict brand guidelines; trained teams to engage audience with enhanced design and writing.
Creative Director, August 2009 - August 2015
Bloomberg Multimedia, New York, NY
Tasked to manage a team of 25 staff plus freelancers, I redefined the culture of the department and the reach of their creativity through communication and expansion. By developing first internal design manual that established brand guidelines across network, I was able to decrease the learning curve for new design and editorial hires and increasing operational efficiency and product quality.
Secured multiple Emmy Award Nominations, the first in history of Bloomberg Multimedia.
Improved production quantity and quality through strategic technology and methodology in production that resulted in 600% increase in network production.
Consolidated multi-continent departments to single location while maintaining production levels for all clients, increasing production quality, communication and platforms while reducing budget impact.
Designed and art directed multiple redesigns of network, shows, specials, promos, and daily template work across global network.
Graphics Director, August 1998 - August 2009
CNN, CNNfn, New York, NY
Hired to extend and enhance the creative vision of the CNN design brand to New York programming while also giving CNNfn a unique identity. Staff and manage a team of 20, while liaising between New York and Atlanta teams, providing counsel on overarching design strategy for network. I created quality control methodology of assignments, systems, and technology for the graphic department, edit, newsroom and control rooms.
Increased efficiency and reduced costs by consolidating CNNfn graphics department with New York CNN department.
Designed and launched series of prime-time shows utilizing original and innovative concepts.
Researched, budgeted, and oversaw implementation of first automated live on-air graphics creation and delivery system in the U.S.
Planned and executed transition of design team to new facility while maintaining multiple sites live; implemented workflow and physical plant for optimum performance in new facility.
Decreased budget by 20% while strategically acquiring equipment and increasing staff.
Additional Experience
Art Director CNBC
Art Director, King World Productions
Areas of Expertise
Strategic Expertise
Content Expertise
Business Expertise
Project Management
Print and Digital Design Direction
Team Management
Budget Execution
Creative Strategy
Talent Staffing and Mentoring
Content Distribution
Company Branding
Process Improvement
Brand Management
Type and Logo Design
Physical Plant Design
Audience Engagement
Illustration
Breaking The Rules
Education
Bachelor of Fine Arts in Illustration,
Syracuse University, Syracuse, NY