Digital Marketing Social Media
Resume:
Stanley A. Akpotha
Dallas, TX 75240
********@*****.***
Experience Summary
Property/Casualty, General Liability, Auto (Commercial, Liability, Total Loss, Subrogation), Management, Worker's Compensation/Non-Subscription, Human Resources Benefits and Recruiting, Medical Claims Processing
AREA OF EXPERTISE – DEMONSTRATED SKILLS
Strategy Formulation: Skilled at developing result oriented digital marketing strategy as evidence in my outcome during my course at the Digital Marketing Skill Institute. I developed a cost effective digital marketing strategy for an Insurance Company.
Social Media Tools: Able to use cost effective and smart social media tools to manage, monitor and optimize social media engagement to drive off the chart result as practiced during my course at the Digital Marketing Skill Institute using tools like Hootsuite, Snip.ly and many more.
Social Media Ads: Can run effective social media ads and target effectively your exact target audience on various social media as implement in my project at the Digital Marketing Skill Institute.
Customer Avatar and Research: Able determine your customer avatar as this is the most important part of digital marketing – understanding who your targets are and when, where and how to target them to get results. Can run customer research using Alexa, Similar Web, Google Ad Words and many other tools as trained and tested in the Digital Marketing Skill Institute. Landing Page: Able to develop high converting landing pages using tools like Instapage to drive conversion and generate leads as implement during my course at the Digital Marketing Skill Institute.
PROJECT ACCOMPLISHMENTS
1. I successfully audited a website and developed a wire frame. 2. I developed a full blown website – yoursite.com 3. I successfully developed a landing page and connect it with an email marketing software called Mailchimp.
INTERPERSONAL SKILL
Problem Solving – Able to use analytics to provide customer focused marketing solutions by measuring key performance indicators to draw our innovative solutions for implementation. I was able to solve a class challenge on how to target clients Nigerian in the UK. Communication – able to motivate others and generate a positive attitude to setting up new procedures. I have worked, schooled and lived with people from different backgrounds and age, through this I have learnt to adapt to suit different audiences. Competent in report writing and presentation delivery, evident in work and educational experiences.
CERTIFICATIONS
Facebook Certification in A/B Split Test Facebook Certification in Advert Targeting Digital Marketing Skill Certified as a Professional Digital Marketer
February – March 2017 Digital Marketing Skills Digital Marketing Professional Certified
Digital Marketing Fundamentals I learnt the fundamental principle that is required for any digital marketing success. I also learnt the power of applying digital marketing concepts across the marketing function in any business – integrating traditional and digital marketing strategies to maximize result.
Website Conversion Funnel
I learn about website conversion rate and usability. Also learnt how to architect a “conversion funnel” that gives businesses exactly what they want: MORE customers that are MORE valuable, all while spending LESS to acquire them.
Work Experience
May 2017 – November 2017 State Farm Insurance (Vendor - Crawford and Company, Atlanta, GA)
•AWC Express Auto Adjuster
•Provide outstanding customer service and efficiently handle case files
•Verify facts of loss, determine policy coverage and review insurance contracts
•Verify facts of the accident, review supporting case files and negotiate with settlements, interact with policyholders, claimants, medical insurers and body shops
•Schedule AWC Express Vehicle Inspectionsvia CRL suggestions
•Schedule Tow assignments
•Schedule and managed Rentals for insureds
July 2015-August 2017 GEICO (Vendor - Epic Insurance Agency Inc. Dallas, TX.)
•Claims Representative
•Liability/Total Loss Investigation
•Evaluated, negotiated and settled property and casualty claims for auto policies.
•Worked Complex liability claims with no injuries involving fire/theft and multi vehicles.
•Sent Subrogation demand letters to the Adverse Carriers on losses where the insured was not at fault.
•Investigated claims where the carriers for the claimant have sent subrogation demands with fault on the insured.
•Completed total loss worksheet; checking accuracy of post purchase upgraded equipment, classic and exotic cars, previously salvaged vehicles, vehicles with Uninsured Motorist Property Damage, fatalities, and gray market vehicles.
•Negotiated and or settled total losses with the vehicle owner or lien holder based on approval.
•Negotiated storage fees with body shops and tow yards.
•Assisted with filing GAP claims and file transfers to third party carriers.
•Obtain all documents forms from owner and lien holder. Process salvage documents to send over the vendor.
•Secured and analyzed necessary information i.e. reports, policies, appraisals, releases, statements, photos, or other documents in the investigation of the claims.
•Recommended settlements and set reserves within prescribed limits and submitted recommendations to supervisor on cases exceeding personal authority.
•Obtain more complex information such as coverage, decisions, outcomes, negotiations, to all appropriate parties.
•Issued claims payments in a timely and accurate manner.
•Resolved a large volume of claims calls in a claims central environment.
Education and Training
•2016 All-Lines Insurance Adjuster - The Adjuster School, Texas.
•August 2008 – November 2008 - School of Media and Communications, Pan-Atlantic University, Lagos, Nigeria. (Certificate in Media Enterprise- C.M.E.).
•September 1994- November 2000- University of Lagos, Akoka, Lagos-Nigeria. Bachelor of Arts (B.A.)
Licenses
•Alabama, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, Texas.
Computer Literacy:
•Windows and MacOS platforms, Microsoft Office, Internet Explorer.
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