Manager Social Media
Resume:
Elizabeth L. Puckett
**** ********** *****, ********** ** 30052
********@*****.***
As a Content Manager, Media Manager, and Editor, I am skilled in areas from idea creation-to-execution-to-promotion of news and tech articles, feature posts, press releases, blog posts, sales copy, ebooks, and more.
I have an exceptional editorial sixth-sense and passion for great content. When it comes to creating and marketing great content, it takes both a mathematical and highly technical approach, and must then be combined with a high level creativity and drive.
In my career, I am looking for long-term opportunities working to create and promote great content for clients or SEO firms.
WORK HISTORY
Freelance Editor/Writer/Business Consultant
Multiple Corporations
Feb 2011 – Present
As a professional content writer,I understand how the major search engines work and what people are searching for when they visit particular websites. My job is to ensure that client content is relevant enough to create interest for consumers, plus answer any of their questions and possibly convert them into a customer.
Skills:
•Excellent overall writing skills in a number of different styles/tones
•Impeccable spelling and grammar
•A deep understanding of consumers and what motivates them online
•High comprehension of software like Microsoft Word and Google Docs
•Familiarity with keyword placement and other SEO best practices
•Some experience with online marketing and lead generation
•An understanding of formatting articles on the web
•An ability to take complex information and turn it into easy-to-understand copy is an essential aspect of any project
Media Manager
Multiple Corporations
Multiple Corporations
Feb 2011 – Present
Community leadership and participation (both online and offline) are integral to my success. An essential component is communicating the company brand in a positive, authentic way.
Skills:
•Deliberate planning and goal setting
•Development of brand awareness and online reputation
•Content management
•SEO (search engine optimization) and generation of inbound traffic
•Cultivation of leads and sales
I am responsible for managing, developing and driving media communications activity, particularly in the area of licensees and members. Working alongside the Director of PR & Communications, I am responsible for maximizing awareness of services using multiple media channels to support immediate and long term business goals in a creative and cost effective manner.
Editor
AutoCentric Media (GM EFI/Timeless Muscle/Blue Oval Muscle)
2014-Present
As a daily part of the AutoCentric Media companies GM-EFI.com, BlueOvalMuscle.com and TimelessMuscle.com, my consists of writing articles in a journalistic tone. My body of work ranges from daily news to in-depth tech pieces, to car profiles, and everything else you could imagine. The readership has greatly increased as my tone has encouraged return/loyal readers, as well as a high-level of interaction. This, as you can imagine, has been a great benefit for the site sponsors. I am also the media manager and director of promotional initiatives.
Skills:
•Ability to work in a fast-paced environment
•A goal-driven mindset
•An obsession with deadlines
•Creative thought
•Ability to work independently and manage my time accordingly
•High level of skill with Wordpress
•Interviewing clients and vehicles owners
•Top tier speed and accuracy
•Ability to market and promote content and brands
Editor/Group Editor
Power and Performance Magazine
2016-2018
In my role as the Editor of Power and Performance, I was responsible for the creation,
management, and distribution of digital content across Power and Performance websites and social media channels. The site’s traffic has nearly tripled since I was made the lead on the title. As a result, ad traffic is at an all-time high, and our clients are very satisfied with the results.
Skills:
•Creating and posting news articles relevant to the respective titles in a timely manner
•Creating evergreen and long-form content
•Covering events, including in-person coverage and broadcasting across P&P networks
•Performing editorial duties for contributors and freelancers
•Marketing each piece of content posted on the site
•Maintaining an editorial calendar
•Run and track reports as needed across the webpages as well as social media pages
•Analyze data and adjust routines and content plans to ensure continued growth
Content Manager
Spork Marketing
2012-2016
My role at Spork Marketing/Spork Publishing evolved quickly. On a daily basis, I managed the outgoing content for multiple clients who have enlisted the services of Spork. This included creating/pitching ideas that will both draw traffic and create interest from our audience. I was also involved in the writing process, managing a group of skilled writers, and working on ongoing projects for our clients. My daily activities also included social media management and growth. As a result, Spork was able to sign 20+ new clients in the first 12-months of my contract.
My responsibilities included:
•Managing a team of freelance writers
•Researching trends for blog posts and social media
•Idea creation for 16 active clients
•Personally producing 80+ pieces of content monthly
•Email outreach
•Client interviews
•Working directly with the company director to ensure all quotas are met
•Social media coordination
Freelance Content Consultant and editor
SEO Expert/Content Creator
I have been professional freelance/contract Content Manager and Editor full-time since 2011, although I have worked under contract full-time on a few projects along the way (listed above). I have served hundreds of clients in almost every industry on the web; from mainstream media sites to small business owners, I have been able to provide companies with the content they need to grow their business.
Skills:
•Promotional Writing
•News Stories
•Editorials
•Car Features
•Installation/Tech Articles
•Blog Posts
•Web Page Content/SEO Driven Content
•Scripts
Product/Project Development and Marketing Specialist
Mustangs Unlimited
2005-2011
As a Product/Project Development and Marketing Specialist at Mustangs Unlimited, I worked directly with the Marketing Manager to develop and execute short-term and long-term projects.
Skills:
•Project Planning
•Content Management
•Product Marketing
•Administrative Assistant Tasks Under the Marketing Manager
•Installation/Tech Articles
•Web Page Content/SEO Driven Content
Hobbies and Interests
I have a passion for photography and racing. If I can't be behind the wheel, you'll often find me behind the lens. Otherwise, I spend a lot of my free time learning new skills and doing anything to keep my mind wondering and curious about all things.
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