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Marketing and Sales

Fort Mill, South Carolina, United States
June 14, 2018

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Kathleen V. Mory

**** ****** ******* ***** ****** Land, SC 29707



Automatic Data Processing, Inc. Indian Land, SC & Fogelsville, PA

Major Accounts District Manager July 2015 – Present

Identify areas of potential growth and profit leaks through in-depth analysis of back office processes

Collaborate with C-suite influencers to uncover their TCO and develop cost-reduction initiatives

Prepare and present demonstrations and financial proposals for prospective HCM clients

Meet and exceed tracked KPI expectations based on quota-based sales, 125 weekly outbound calls

Execute sales campaigns leveraging marketing collateral, cold calling and consultative selling

Apprise Software, Inc. Bethlehem, PA

Marketing Administrative Assistant April 2013 – July 2015

Developed, supported and executed marketing and SEO plan to increase visibility of Apprise ERP

Responsible for marketing communications and qualifying sales leads.

Executed market research and analysis to better position marketing efforts to gain highest return.

Utilized SEO and keyword targeting via website redesign for better online visibility.

Prepared dynamic content for external and internal marketing literature, website and newsletters.

Completed administrative tasks including Accounts Payable, Accounts Receivable, Expense Reporting

Target Corporation Manchester, CT & Allentown, PA

Merchandising Brand Team Member & Pharmacy Technician June 2009 – April 2013

Assisted guests by quickly addressing needs and effectively identifying positive resolutions.

Organized and executed merchandising and marketing plan.

Responsible for shift team performance and management of designated area.

Accurately filled and completed customer prescriptions and present to Pharmacist for accuracy.

Efficiently completed customer and physician requests and utilize PDX to assist customers

Worked with 3rd Party providers to confirm insurance benefits and process accordingly.

Lehigh Valley Marketplace Magazine Lehigh Valley, PA

Contributing Writer August 2011- December 2016

Create local content for bi-monthly direct mail magazine which is delivered to over 85,000 homes.

Responsible for promoting small businesses and local organizations on selected topics which have included several health care, community and technology related articles.

Jewish Federation of the Lehigh Valley Allentown, PA

Interim Marketing Associate September 2012- January 2013

Maintained two websites utilizing FedWeb.

Created and distributed weekly events and marketing literature email utilizing Constant Contact.

Coordinated Social Media Marketing for JFLV using Facebook and LinkedIn.

Prepared content, proofread and copyedited monthly newspaper HAKOL.

Published web version of HAKOL utilizing

Supported marketing, events and administrative tasks, as needed.


Pennsylvania State University University Park, PA

Bachelor of Arts, English May 2009


Automatic Data Processing Inc. – SuperStarts Qualifier for fiscal year 2017

Microsoft Office Suite (Word, Excel, PowerPoint)

Quark, Adobe InDesign & Publishing Software

Google Analytics,, Microsoft Dynamics CRM, Oracle and Constant Contact,

Social Media websites including Facebook for Business, Twitter and LinkedIn Sales Navigator

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