Sign in

Sales Manager

Vadodara, Gujarat, India
June 12, 2018

Contact this candidate



*-*, ***, ********** *****, Sussen Tarsali Road,

Vadodara-390 009, India


~Strategic thinker who can plan and implement sales, marketing, and business initiatives to support corporate objectives~

~Building & leading top performing teams, coordinating critical initiatives & introducing process enhancement plans to improve results~

Location Preference: Vadodara


Top-performing sales, marketing, & business development professional with proven ability of 34 years to drive business expansion through aggressive sales & marketing initiatives that deliver revenue growth, market share, market penetration, training & development, administration across Security Services Industry. Last associated with Globe Detective Agency Pvt Ltd (Nisa Group of Co,), Baroda.

Adept in managing entire operations with focus on top & bottom line profitability by ensuring optimal utilization of resources. Attained proficiency in handling business development, operations, sales & marketing activities like Breaking new avenues & driving sales growth; establishing brands & bagging breakthrough orders; Key Account Management or a high satisfaction index. Apt in providing apt security needs & conducting investigations on client’s demand.

Skilled at developing relationships with key decision-makers in target organizations for revenue. Expertise in personnel management, comprehensive design & planning of strategic security programs involving physical security, access control, facility management, audit providing operations excellence.

Proficiency in expanding channel (dealers/ distributors) repertoire; thereby ameliorating brand visibility/ demand in the market. Adept in interacting with multiple levels of organisation and management staff.



Jan’15-Apr"17: Jewel Consumer Care Pvt Ltd, Vadodara

Sr. Manager Security/Admin

Apr’05 – Dec’14 with Globe Detective Agency Pvt Ltd (Nisa Group of Companies), Baroda

Head-Operations & Marketing

Provided leadership and vision to the organization by assisting the Board & Staff with the development of long range & annual plans, & with evaluation and reporting of progress on plans. Directly reported to the company Vice President (West) based at Baroda.

Headed sales and marketing operations for complete Gujarat region.

Developed strategic plan by studying technological/financial opportunities and recommending objectives.

Formulated and adjusted sales & marketing strategies to qualify for market trend, competitors and customers. Formulated management plan for both short term and long term.

Accomplished subsidiary objectives by establishing plans, budgets, and results measurements, allocating resources, reviewing progress and making mid-course corrections.

Spearheaded complete facilitations of Security Services for client’s across Ahmedabad, Baroda, Bharuch, Ankleshwar, Surat, Navsari, Valsad, Vapi & Daman.

Key role in implementation of ISO for quality enhancement in the organization.

Developed & executed security policy, standards, guidelines & procedures to ensure on-going maintenance of security for the client’s. Lead branch operations for Baroda Office along with regional operations for M.P & Rajasthan.

Reviewed documentation policies & procedures approved by management.

Implemented competent strategies for boosting business with a view to penetrate new accounts and expand existing ones for meeting pre-determined business sales objectives and targets.

Determined staffing requirements, interview, recruit & train new employees, or oversee those personnel processes.

Monitored businesses & agencies ensuring efficiently while providing services within set budgetary limits.

Strategized and spearheaded Brand/SKU wise target rollout as well as monitored daily performance.

Maximised sales opportunities through excellent product knowledge, the control of stock, demonstrating creativity and flair on the sales floor, motivating team and creating a sales environment for sale of security services offered by the company.

Planned and executed systems at distributors point and formulating strategy for growth.

Jan`04-Mar`05: Shiva Industrial Security Agency (Guj.) Pvt. Ltd. (SISA)

General Manager-Marketing

Developed, maintained and managed client relationship and new business development across India for 3 divisions including Guarding, Cash Handling and Emergency Response & Event Management. Reported directly to the M.D of the company.

Successfully led the developed and implementation of annual marketing plans that resulted in consistent sales increases.

Established corporate goals, short & long term budgets and developed business plans for achieving set goals.

Improved the top-line and bottom-line significantly implementing business-driven strategies leading to enhanced profitability.

Handled marketing and sales operations for achieving increased growth & profitability.

Utilized public information & personal network to develop marketing intelligence for generating leads.

Handled accountability of obtaining profitable results through the sales team by developing the team through motivation, counselling, skills development and product knowledge development.

Managed the sales team, formulated business plan covering sales, revenue, and expense controls, meeting agreed targets, and promoting the organisation’s presence throughout assigned region.

Imparted and organized training programs for achieving pre planned business targets.

Directed, trained & monitored the performance of team members to ensure efficiency in sales operations and meeting of individual & group targets.

Nov`02-Dec`04: Lynx Communication Systems Pvt. Ltd. Baroda

Sales Manager

Lead entire sales and marketing activities involving planning, channel management, administration, pricing, advertisement, strategy execution, sales data collection and analysis, budget, channel management and team management.

Handled the marketing and sales operations for achieving increased growth & profitability.

Identified potential clients, generating business from new accounts & developing them to achieve consistent profitability.

Established healthy business relations with major clientele, ensuring maximum customer satisfaction by achieving performance parameters delivery & quality norms.

Recognized and developed channel partners for achieving business volumes consistently and profitably.

Evolved strategies & activities to achieve desired business objectives & implement recognition campaigns for enhancing motivation. Maintained cordial relations with customers to sustain the profitability of the business.

Feb`87-Dec`90: HCL Limited, Kolkata

Group Manager

Jan`84-Dec`86: Sulaman Ebrahim Najwami & Co., Muscat

Assitant Sales Manager

Jun`81-Dec`83: Graphics India (Xerox Corporation), Kolkata

Senior Sales Executive/Area Manager

Jan`79-May`81: Asia Automotive Limited, Kolkata

Sales Officer


1978 B.Com from St. Xavier’s College, Kolkata

1974 Indian School Certificate Examination from Don Bosco School, Kolkata

Courses: Attended Management, Security, Sales, Marketing Courses both on Indian & International Arab Health Standards


Date of Birth : 15th July, 1957

Nationality : Indian

Linguistic Ability : English, Hindi, Bengali, Oriya Malayalam, Gujarati & Arabic

Contact this candidate