Kenneth R. Noah
**** ******** ****., *****, ** **305 330-***-**** **********@*****.***
https://www.linkedin.com/in/ken-noah-4537a38
PROFESSIONAL EXPERIENCE
Marketing Consultant, (Open Contract)
Cost Sharing Solutions Feb. 2018- Current
●Build Marketing Department
●Implemented click-funnels, attribution modeling, Webinars, A/B testing, Drip email campaigns, HubSpot, and Hootsuite.
●Instructed the creation of full marketing strategies, including value proposition statements, social media strategies, analytic and metric primaries and determining ROI
●Created presentations for their clientele.
●Implemented blogging and native content articles into marketing plans
●Contributed implementation strategies to the marketing initiatives. All- inclusive Radio, Television/Video, Social Media, Print, Events, SEO, and Website design.
Owner/Designer, Artisan Furnishings LLC. 2017 – Jan. 2018
●Design and Build custom furnishings from Recycled and Re-used materials
●Create sales and business materials.
●Build business plan and marketing strategy.
Marketing & Video Consultant/Owner
FullArk Productions & Marketing Consultants LLC. Jan 2012 – Sept. 2016
●Contributed, business development, brand management, strategic planning, crisis management, and profitability improvement through hands-on professional experience.
●Produced professional marketing, social media, and advertising videos for corporate, commercial, or non-profit companies that have increased sales by more than 20%.
●Implemented and managed complete marketing and fundraising (annual, capital and endowment) campaigns of $100,000+
●Delivered creative direction, marketing plans, communications efforts, and advertising for a wide variety of products and industries exceeding objectives by between 5-20%.
●Exceeded revenue projections by as much as $60,000 yearly by creating new revenue streams through outside the box marketing and strategic partnerships
●Introduced strategic business units and partnerships with outside providers through face-to-face “C” level meetings, to implement marketing, advertising, and communication efforts for each contracted project.
●Optimized P&L management
●Generated pricing strategies, balancing firm objectives and focusing on customer satisfaction and met 100% of development goals
●Streamlined Google AdWords, SEM, SEO, Social Media, and Multi Channel strategies to reduce cost by 22% and increase ROI by 25%
●Business Advisory Council-Cuyahoga Falls Schools
●Managed staffs from 1-50 employees
Owner/ Sales Executive, NOAH AFLAC Oct 2013 – Feb 2015
●Leading regional sales executive for a world-class organization, with sales of over $25,000 for 4th qtr 2013, by creating strategic marketing and sales goals, implementing and meeting them.
●Expanded and managed strategic accounts. By 15% quarterly.
●Mentor new associates in new roles and ventures, sales processes, capabilities, and strategy execution.
●Cuyahoga Falls Chamber of Commerce Member
VP of Marketing & Business Development, Cayuga
(International Education and Summer Camp Facility) January 2007 - April 2011
●Optimized brand management, national and international marketing programs, monitored competitive offerings, and created strategic plans for successful multi-media marketing programs that expanded market base to 37 states and 19 countries.
●Generated Google AdWords, SEM, SEO, Social Media, and Multi Channel strategies to increase sales by 37%
●Streamlined payroll management, budgets, and yearly financial reports in regard to the company P&L to maintain profit margins and growth.
●Added both international and national accounts, building clientele base to 37 states and 19 countries.
●Held this position from 1996 -2000 as well.
National Marketing Director, Knight Industries May 2004 – January 2007
●Delivered national marketing programs for both Knight Industries LLC and Rikett quartz tile with sales over $125 million.
●Facilitated the cross-functional team discussions with internal R&D, sales and production, as well as outside testing and distributor partnerships.
●Awarded Director/Project Manager position for Gulf States post-Katrina rebuilding market and sales strategies. Creating the messages, determining and meeting with businesses (KOL’s) and Governmental influencers, and implementing complete sales and marketing initiatives through value and benefit sales propositions.
●Provided new-product rollout campaign, exceeded goals by 25% by strategically choosing initial markets and strategic distribution partnerships.
●Orchestrated successful joint ventures and alliances with Bose, Weyerhaeuser, Do-it Best, and many more.
●Create and Manage Sales incentive and SPIFFS programs
Intellizone, Sr. Marketing and Sales Executive 2000-2004
Cayuga, Marketing and Operations Director 1997-2000
WEWS-TV 5, Editor and Producer 1994-1997
EDUCATION
University of Maryland Robert H. Smith School of Business & University of Phoenix Business School -MBA, Project Management, 2010 – 2012
Pittsburgh Technical Institute-Microsoft Certified Professional, IT Networking, 2003 – 2004
Slippery Rock University of Pennsylvania –BA in Visual Communications, 1989 – 1991
Penn State University- 1986-1988 - Economics