COMMUNITY RELATIONS – PROJECT MANAGEMENT – CORPORATE CITIZENSHIP – MARKETING & COMMUNICATION EXPERT
Accomplished integrity driven professional with a solid and successful record of leading all aspects of the organization, as well as managing new enterprise strategies. Proven ability to prioritize and manage multiple tasks in a challenging operations environment; ability to ensure consistency, process improvements, and reengineering throughout various aspects of the business. Acute attention to detail, excellent team building, influencing, and harmonization attributes contribute to building collaborative relationships among all business partners.
Professional Strengths:
Financial Reporting Strategic Planning Volunteerism Management Written & Interpersonal Communications
Client Relations Marketing Policy/Procedures development Outreach Communications & Innovation
Consensus Building Data Mining & Analytics Sponsorships Management Multi-Media & Channel Management
Problem Resolution Business Intelligence Change Management/Leadership Market Analysis
EDUCATION/LICENSE/CERTIFICATES
Bachelors of Science, Radio, Television & Film (Major)
Texas Christian University 2003
Project Management Professional (PMP) Lean Six Sigma Yellow Belt
Project Management Institute 2017 Southwest Airlines 2018
CAREER DEVELPOMENTS
Southwest Airlines – Dallas, TX 2006 to Present
Flight Operations Project Specialist 2017 to Present
Manages and supports the Flight Operations department for all levels of project management engagement
Employs project management principles to implement and adapt new or changing initiatives and business strategies; delivering project management rigor for all project phases ensuring control and successful conclusion and closeout
Executes and leads multi-faceted projects and programs within cross functional (subject-matter experts) organization throughout the enterprise
Provides leadership and oversight to achieve business goals and the responsibility for research and analysis to plan, create or maintain the complex process model according to the program requirements and/or methodologies agreed upon
Plans and directs the end to end operational process redesigns and procedural development including pre-launch readiness on new intricate and diverse interventions and program
Proactively monitor risks, issues, and scope ensuring appropriate level of priority visibility and escalation to synthesize communication for various levels of Leadership
Accomplishments
-Developed Quick Base application skillset through leading and oversight of process and metric administration
-Built knowledge of Labor Relations and outreach by gaining contract administration
Learning Strategy & Analysis Project Specialist 2015 to 2017
Executed project plans and tasks outlined in the project charter ensuring project goals are achieved
Led project teams and meetings, by creating agendas, documenting meeting notes, and distributing to Project Team in a timely manner
Conducted needs assessments for training and employee development to elevate performance in achieving the objectives of the department
Responsible for completion of standard project documentation (statement of works, training plans, Learning Management System, training requests, etc.) and coordination of intake meetings
Continually assessed project needs and resources to complete projects on time and within budget
Maintained effective business practices in all areas of responsibility; recommended enhancements to ensure effective and efficient projects
Accomplishments
-Enterprise Training Project Lead for one of the largest technical initiatives undertaken by Southwest Airlines. Met project timeline and trained 20+ employees
-Training Department Employee of the Month (Dec 2016)
-Represented Southwest Airlines as Legislative Awareness Ambassador at Congressman Kenny Marchant’s Congressional Art Competition
Community Outreach & Giving Senior Specialist 2011 to 2015
Established formal volunteer program in Southwest Airlines cities to encourage employees to give back in their communities
Managed plans associated with Community Outreach campaigns; including social media posts, blog stories, and other media associated with each communication campaign
Advocated and deployed a volunteerism activities program that reinforced a steady cycle of buzz throughout the company in all 80+ cites served by Southwest Airlines
Implemented formal Skills Based Volunteering program for Southwest Airlines through partnership with Volunteer Center of North Texas
Supervised and developed Senior Vice President of Culture and Communication platforms with Ronald McDonald House Charities and Trinity River Conservation
Accomplishments
-Achieved over 140 employee leads that represented each work group within Southwest Airlines cities with focus on green, volunteerism, and military
-Led, managed, and executed first ever Corporate Day of Service with the Trinity River Conservation Corps and Student Conservation Association (SCA) that had over 75+ volunteers from 15 local companies (Ernst & Young, JCPenney, Mattress Firm, etc.)
-Increased volunteer hours by 19% and employee participation by 27% by creating and implementing Volunteer Team Captain program across company
-Nominated by Senior Leadership and attended ACCP’s Contributions Academy Forum in Atlanta, GA (2014)
Southwest Airlines – Dallas, TX continued 2006 to present
Marketing Brand Engagement Assistant Manager 2009 to 2011
Directed market specific teams in three of top twelve Southwest Airlines markets, included all company stakeholders and Leadership levels, to build brand preference in markets and establish positive working partnerships
Demonstrated in-depth understanding of Chicago, Milwaukee, and Houston markets including competitive marketing activity, performance, consumer insights, etc. and provided continuous applicable status to leadership
Led efforts with Brand Commitment Agency to create and develop an engaging experiential/activation platform for Chicago market that included specific messaging and interactive Customer experience
Aligned Southwest Airlines brand with entertainment company to bring national brand to local level garnering over $1.08M in added value, along with aligning our brand with city specific passion points
Established and achieved network of relationships with businesses, communities, and political leaders; served as ex officio member on the Board of Directors for Choose Chicago CVB from 2010-2011
Mentored, guided, coached, and trained Central Region Marketing Rep on job duties such as negotiating partnerships, reviewing media proposals, fielding calls, and more
Accomplishments
-Responsible for partnership with Top Chef winner in Chicago market
-Partnered with City of Houston Mayor’s Office of Special events and sponsored the fireworks as part of The Mayor’s Holiday celebration in 2010
-Managed, negotiated, and directed EAA Air Venture Oshkosh Air Show partnership including Boeing 737-700 aircraft arrival for tours, which was a first for Southwest Airlines
Field Marketing Manager (Baltimore & Phoenix) 2006 to 2009
Provided marketing support for 10 cities in North East & Phoenix
Hand selected by Managers to lead Verizon Center Trading Places event at BWI Airport, credentialed event participates (over 30 Volunteers/Players), conducted media interviews, and coordinated logistics
Developed, implemented and successfully managed Internship program, which included curriculum, interviewing, pre-Employment process, hiring, and mentoring Interns
Long Island Market expert, responsible for feedback and analysis on market performance, including fares, schedule, products and advertising
Negotiated contracts of local sponsorships, including New York Dragons (AFL), Gateway Playhouse, and Response of Suffolk County while maintaining awareness of budget and focus on brand
Accomplished successful press conferences with local State/County Officials and the Long Island MacArthur Airport
Managed Phoenix Suns activations and partnership at local level. Targeted business customers with tickets, suite nights, and special events by working with team in headquarters to target our highest frequency customers as a thank you
Established and managed a network of relationships with businesses, communities, and political leaders; served as ex officio member on the Board of Directors for the Tempe Chamber of Commerce
Accomplishments
-Marketing Department Employee of the Quarter (Q1 2009)
-Represented Southwest Airlines at Days on the Hill event that included meeting with members of Congress on issues important to Southwest Airlines
-Emcee and organizer of Operation Freedom Bird 501c3 charity partnership in 2009 sendoff at Phoenix Sky Harbor Airport including ceremony with Phoenix Mayor, recording artist Aaron Tippin, and active/retired military personnel
CBS Radio / KKMJ – Austin, TX
Marketing Director 2005 to 2006
Creatively influenced and managed the development and execution of all MAJIC promotions, community affairs efforts, and station event marketing opportunities to enhance station’s image and visibility within the community to attract both listeners and clients
Managed day-to-day activities within the promotions department including policies, procedures, and staffing, including 40 part time staff
Planned and executed promotions; organized day-to-day detailed operation of remotes, on-air talent appearances, contests, giveaways, and all station promotion calendars
Proactively managed all of the Marketing and Promotion activities for MAJIC 99.5 including working closely with colleagues in sales, sponsorship, promotions, events, on-air, and programming staff
Managed the promotion and marketing budget
Accomplishments
-Negotiated contracts on behalf of CBS Radio for concerts, including working with venue, artist and their representation, media placement, sponsorships, concert giveaways and more
-Ideal Image product and on-air Ambassador
ACTIVITIES
Valid Passport and experienced traveler
Emergency Response – GO TEAM 2015 - present
Dallas Pet Alive! / Volunteer & Foster 2009 – present
SOCIAL
www.linkedin.com/in/stephanieschaller
REFERENCES UPON REQUEST