Rita Rae
**** ****** ** ** ****, TX ***** 303-***-**** r *************@*****.***
HIGH IMPACT SENIOR SALES & MARKETING EXECUTIVE
Strategic Market Planning - Customer Relationship Management - Customer Acquisition & Retention
–Merchandising Promotion - Vendor Relations - Sales Training & Team Leadership - Call Center Management - Social Media- Lead Generation Telesales - CRM Philosophy Customer-focused sales leader with a natural ability for building new business and forging loyalty with clients, vendors and external business partners. Identifies and capitalizes on emerging business ventures to propel an organization to the top tier of its industry. Motivational management style with a proven history of building, guiding and retaining high-performance teams to develop and implement strategies for accelerated growth. Strives to optimize operations, reduce costs and improve service quality while strengthening the bottom line.
Leadership – Talented sales strategist offering thoughtful leadership, strategic advice, insights for market differentiation, competitive advantage, and go-to market strategies using best-in-class tools and processes. Extensive experience in a fast-paced highly competitive industries key roles in call centers to the growth and development of a nine state region for a major sport supplement company.
Business Development – Drive market enthusiasm through communications, seminars, trade shows, and industry events, with new media, online marketing and social media. Built a sales network of 30 sales professionals to consistently exceed a $3 million monthly target.
Customer Relations – Developed strategic action plan to enhance account retention. Revamped customer service department by infusing the call center with script education to retain customers; stressed a customer engagement philosophy. Experience
Empire-Today National Inside Sales Manager
June 2016 – February 2018
El Paso, Texas
Managed large inside sales team
Set, track and met sales targets
Implemented improvements in the sales administration process Coordinated department projects and incentives to meet deadlines Coached leadership and agents to sales metric and scorecard Accountable for all aspects of sales, marketing, and business development Handled difficult Customer escalations to resolution Ensured sales, finance and legal policies and procedures were followed Implemented lead process improvements
Developed procedures to improve overall agent and team performance Provided sales training to supervisors and agents
Collaborated with VP of inside sales and site director to fine tune scorecard metrics Generated 35 million dollars annually which exceeded year over year revenue goals ITSQuest Marketing Manager
October 2014-June 2016
El Paso, TX
Service existing customers and grow business with new customers, including assisting in developing solutions
Obtain orders and establish new accounts by planning and organizing daily work schedule to call on existing and potential customers
Submit activity reports
Gather current marketplace information to remain competitive Develop solutions to resolve customer complaints
Maintain product knowledge for effective presentations Provide excellent customer service
Meet sales goals by prospecting, presenting products, negotiating, and closing contracts Possess high level of product knowledge
RC Fitness-Owner and Personal trainer
2012-2016
Las Cruces, NM and El Paso, TX
Own and operate personal training and online coaching business Develop individual fitness programs and meal plans Perform assessments to ensure progress and fitness goals are being met Coordinate both individual training sessions as well as group fitness classes Perform all other duties needed in running a successful personal training business, including bookkeeping, scheduling, accounts receivable, invoicing, payments, deposits, and sales
Certified since 1987
AED/CPR/First Aid certified current
Telerx B2B Sales Supervisor
2015-2016
El Paso, TX
Managed the tactical, day to day aspects of multichannel customer engagement Had primary responsibility for ensuring successful operations and performance to client expectations including associate performance, policy adherence and continual process refinement, meeting or exceeding both company and client goals and objectives Lead the program as the SME, including product knowledge and elevated contact issues, and as the product, service and associate champion
Drove all program systems and processes to ensure that production and quality expectations were achieved, and met or exceeded all client contractual requirements Initiated partnership with internal departments to develop and implement program specific plans for the team or individuals; assisted with program training, quality monitoring, financial reviews and program reporting
Continually monitored overall volume and scope of work to ensure appropriately resources were in place to achieve contractual obligations
Utilized independent judgment to ensure accuracy in operations, conducted ongoing review of operating policies, procedures, and work streams Recommended and implemented operational improvements Developed and maintained a strong partnership with appropriate client representatives and internal business partners to contribute to long term collaboration Proactively developed a culture of inclusiveness and positive associate relations, developing reward, recognition and incentive programs, assigned and directed work, appraised performance and managed talent
Responded to and complied with any investigations, audits, periodic reviews and complied with all company and client SOPs
Interviewed and trained associates, maintained program-related job aids, and internal and external communications
Ensured all company-related administrative forms and reports were completed, including but not limited to payroll, associate time-tracking and attendance and project results Carried out supervisory responsibilities in accordance with the organization's policies and applicable laws; interviewed, hired, and trained associates; planned, assigned, and directed work
VPX Sports (Vital Pharmaceuticals) North Senior Regional Sales Manager 2008-2011
Richmond, VA
Sport supplement sales on the retail level and mass market level Successfully single handedly managed a nine state region Initiated promotional incentive programs at a retail level, executing marketing programs and ensuring employee comprehension of company sales goals. Trained and educated retail employees to ensure proper product knowledge and increase sales Monitored program effectiveness state by state based on growth percentage and consumer response
Focused on specialty market including chiropractors, health food stores, and fitness facilities Generated new business through cold calling and growing existing business through building relationships and excellent customer service
Helped coordinate promotional, marketing events and product demonstrations Provided imaging and product information for internet representation Sprint Corporation Customer Relations Supervisor
2005-2008
Denver, CO
Supervised a customer relations team of 20+ individuals Evaluated performance on a daily, weekly, monthly and annual basis Trained and mentored potential candidates for leadership positions Coached for maximum performance
Analyzed statistical data for overall productivity as a team Engaged daily with WFM, operations management and Director of operations Worked in focus groups for internal leadership improvement Active volunteer for emergency response team
Followed and upheld policies and procedures of company Handled escalated customer complaints
Tracked and gauged performance trends
Corresponded daily with management regarding updates in trends or policies and procedures Implemented fitness program for Colorado Corporate office by helping develop a fitness center for employees on campus
Facilitated free seminars for all shifts
Helped develop corporate health webinar for employees throughout organization US Bank - Supervisor Commercial/Corporate Banking
2001-2005
Fargo, ND
Supervised a team of 20+ in Corporate Card Center Evaluated performance daily, weekly and monthly
Mentored potential candidates for leadership positions Trained new employees
Coached individuals for maximum performance and efficiency Coached continuous development of customer service skills through consistent and constructive feedback
Processed large commercial transactions for multiple companies Followed and upheld policies and procedures of company Attended commercial account meetings in SW region
Tracked work flow and adjusted personnel as needed Implemented “Healthy Lunch time” group fitness walks for various departments Other Accomplishments, Experience or skills:
Licensed Cosmetologist in NM and CA 1984-1996
General Manager- Supercuts Sacramento, CA
Loan officer -Golden 1 Credit Union, Sacramento, CA FAB Technician-Intel, Rio Rancho, NM
Effective communication verbal and written skills
Highly effective in using PC, Microsoft, Excel, Outlook, PowerPoint, Word, Publisher and Notebook
Experienced in various CRM platforms including Salesforce Highly effective coaching, problem solving, organizational and time management skills ACE certified since 1987 CPR/AED Certified current IFBB professional Athlete
Education
Century Community College, White Bear Lake, MN, Business management Ashford University Online, Organizational Management and Business Management BA in progress Vogue Beauty College
References:
Gigi Overton
Friend
Alicia Ramos
Friend
Thelma Navarro
co-worker/friend
David Hodge
co- worker
Compensation: negotiable