Social Media Marketing
Resume:
Charles Blatt
Chicago IL *****
********@*****.***
www.linkedin.com/in/chuckblatt/
MARKETING, SOCIAL MEDIA AND PROJECT MANAGMENT
Experienced marketer with practical experience in managing businesses and staff, while being proficient with marketing plans, marketing material, viral marketing, social media, business plans and financial reporting. Industries include painting/construction, not for profits, property management, real estate development, and retail.
WORK EXPERIENCE
Factotum Viral Marketing - Marketing Consultant Current
Working as a Marketing Consultant creating & implementing marketing plans using my marketing skills for various clients. I specialize in Marketing, Social Media, Viral Marketing, Graphic Design & other select marketing services. I have a blog about Viral Marketing which can be found at FactotumViralMarketing.wordpresss.com:
Marketing: Promote clients by creating & implementing a marketing plan, designing social media campaigns, viral marketing, blogging, creating advertisements, newsletters & brochures. Plan & execute events to promote the business. Run fundraising events for not for profits. Work with Search Engine Optimization (SEO) & Search Engine Marketing (SEM).
Social Media: Create and coordinated Social Media accounts for businesses. This includes account creation, monitoring, posting and tracking. These accounts help engage customers into a conversation which in return increase the businesses exposure. Experience with Google AdWords, Google Analytics and other Pay-Per-Click (PPC) platforms.
Graphic Design: Create and design marketing materials for multiple businesses including flyers, brochures, newsletters, logos, and signs. Also create collateral material including Business Cards, Envelopes, Letterhead. These materials are designed for use in print and on-line. Used many software over the years to design marketing pieces including Adobe Acrobat, Publisher, Word amongst others.
Elite Renovation Systems- Vice President, Marketing and Sales 2012 – 2018
In charge of the company including over $3.5 Million in annual sales and up to 90 employees. Handled everything from Marketing, Accounting, Sales and Management. Tripled revenue since joining the company:
Marketing: Promoted the company by implementing a marketing plan, updated marketing material including designing a new logo, and collateral material. Redesigned web page, and started a viral marketing plan including social media, Pay-Per-Click Advertising (PPC), SEO and SEM, and an email newsletter. Designed brochures and presentations for use at trade shows and client meetings.
Management: Managed up to 90 employees and the daily activities of the company. Handle accounts payable and receivables along with payroll. Oversaw the management & scheduling of 200 projects a year.
Charles Blatt Page 2
WORK EXPERIENCE (continued)
Rosen Management Services - MARKETING MANAGER and Property Manager 2009 –2013
Lead the marketing team for a real estate property management company in addition to being responsible for property management. Managed outside vendors to make sure projects were done on time and within budget. Specific skills and accomplishments include:
Marketing: Promoted the company by implementing a marketing plan, updated marketing material including designing a new logo, and collateral material. Redesigned web page, and started a viral marketing plan including social media, and an email newsletter. Designed brochures and presentations for use at trade shows and client meetings. Managed marketing team of 2 employees.
Property Management: Managed 17 condo associations (over 600 units) with responsibilities including budgeting (in excess of $3 Million), preventive maintenance programs and construction projects. Hired architects, engineers and vendors to complete construction or rehabilitation projects. Dealt with board of directors to enforce rules & regulation and deal with unit owner issues.
BROADACRE MANAGEMENT COMPANY - Senior Manager OF MARKETING 1996 –2008
Lead the marketing team for a real estate developer in addition to being responsible for business development, financial reporting, sales and support, and property management. Managed outside vendors to make sure projects were done on time and within budget. Specific skills and accomplishments include:
Marketing: Promoted properties by creating and implementing a marketing plan, designing web pages, viral marketing, creating advertisements, newsletters and brochures. Managed internal graphic designer. Planned and executed events to promote tenant retention.
Project Management: Coordinated 144-unit and over $5 Million condominium project, including name selection, logo design, marketing collateral creation, marketing/advertising, promotional DVD and project timelines and budgets. Managed vendors including, bankers, advertising agency, architect, & general contractor. Developed budgets, timelines & financial projections for the lender.
Property Management: Oversaw the management team for a 61 story, 505unit rental property. Created the over $15 million budget and tracked expenses on a monthly basis. Managed statistics on leasing and occupancy. Dealt with the investors of the property including GE Capital. Acted as liaison when the building was sold to a condominium converter for over $165 Million.
COMMUNITY / CIVIC ACTIVITIES
As a volunteer, participated or led fundraising, event planning, and marketing efforts for the following not for profits businesses and civic organizations:
Devonshire Elementary School PTA Lincoln Park Chamber of Commerce
School District 68 Board of Education Old Town Chamber of Commerce
Scleroderma Foundation Greater North Michigan Avenue Association
American Marketing Association Senior Challenge Committee for Illinois State University
Kohl’s Children’s Museum Bot Spot Robotics
EDUCATION
BACHELOR OF SCIENCE – MARKETING AND SPEECH COMMUNICATIONS - Illinois State University
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