Digital Marketing Manager

404-***-****

**********@*****.***

http://linkedin.com/in/joelslesser

Johns Creek, GA 30022 JOEL LESSER

ECOMMERCE DIGITAL MARKETING SPECIALIST / MANAGER

E-Commerce WordPress Responsive Website Management Digital Marketing Social Media Company Intranets SEO/SEM/Analytics PPC Text MSG Marketing Cyber Security Disaster Prevention / Recovery A CITY DISCOUNT

Digital Marketing Manager Norcross, Georgia 2017 - Current Manage marketing team of SEO, Copywriting, Graphics, and PPC team members for ecommerce B2B and B2C company. Increased sales leads by 13% utilizing organic optimization, paid search, and remarketing. Increased read and open rates with email marketing by 31%. Doubled employee productivity by implementing project management software, instant messaging, video-based training, intranets. Produced weekly marketing campaigns including discount/coupon/promotion. Improved in store signage & other special projects. CREATIVE NET VENTURES, LLC. Johns Creek, Georgia 2001 - Current Freelance Website Production & Marketing

Freelance website designer & digital marketing manager specializing in converting old websites into responsive design for desktop, tablet, iPad, & narrow width vertical smartphones utilizing the latest HTML & CSS guidelines. Utilize heatmap software to optimize conversion rates. Implemented disaster/hack prevention/recovery, cybersecurity, responsive forms and text message marketing campaigns for some small & medium sized businesses. BUCKHEAD PRIMARY CARE, LLC Atlanta, Georgia 2015-2016 Digital Marketing Manager and Website Manager

Created websites for Urgent Care Atlanta & Atlanta Integrative Medical for multi-location strategy. Established top ten search engine result positions within 6 months utilizing local search applications and traditional marketing methods. Established company intranet. LINKSMANAGER, LLC. Johns Creek, Georgia 1998-2014 CEO & Digital Marketing Manager

Executive management of daily operations for LinksManager, one of the first SAAS B2B businesses to serve the world online with a registered US patent. Managed staff of producers, programmers, sales force, and support team for 5,000+ client accounts utilizing all forms of digital marketing including email, TXT message marketing, social media, B2B case studies, and webinars. Spoke at Pubcon in 2006 for thousands of participants on best link building practices. Adobe Suite

Amazon Web Services

Bing Analytics & Webmaster

Buzzstream

Constant Contact

DNS & Email Systems

Facebook Analytics

Genesis Platform

Godaddy & most webhosts

Google Analytics

Google Fonts

Google Keyword Planner

Google My Business

Google Search Console

Google Tag Assistant

Google Trends

Gravity Forms

Hotjar

Hubspot

Magento

Mail Chimp

Microsoft Office/Lync

Moz Local/Pro

Revolution Slider

Search Engine Land

SEM Rush

Shopify

Atlassian Slack / Trello

Squarespace

Woocommerce

Wordpress

Yoast SEO

This is just a sample ..

If your company uses a

product not listed here, no

problem. I adapt to meet the

needs of my employer.

UNIVERSITY OF GEORGIA, Athens, Georgia

Journalism & Media Design / Radio / TV / Stage Lighting Production

• Patented SAAS Inventor, USPTO 7,086,470 – Semi-Automated Linking & Hosting Method

• Co-Founder of VATSIM, over 3 million members worldwide (1999 – Present)

• Westbury Community Association, Inc., President (2001 to 2015)

• CDT Johns Creek, Board of Directors, Facilities Trustee (2010 to 2015)

• Licensed Private Pilot, Single Engine Land, Federal Aviation Administration, Current

• I’ve looked at hundreds of resumes throughout my career and rarely go past the first page, thus this one pager!

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