Alex Cardona

Clermont FL. Phone: 407-***-****

E-mail: ac5744@r.postjobfree.com

To whom it may concern:

A quest to excel has led me to you and your company. While the masses hunt for paychecks, I genuinely seek a channel for achievement. The knowledge, skills, and abilities in summation on the enclosed resume have been utilized to accomplish the following:

Certified SalesForce Administrator, Sales Cloud Consultant, and Platform Developer

Achieve 40+ successful SalesForce implementations for companies such as Clear Channel Outdoor, Toshiba Business Solutions, Samsung, and Kyocera Mita to name a few.

Migrated several SalesForce Instances into one on multiple occasions

Ability to address, resolve, and document all criteria, issues, and resolutions to cases submitted

Each of these accomplishments was considered significant by employers and demonstrates the ability to exceed expectations in varied environments. My goals include surpassing these feats as my skills continue to improve through experience and a driven thirst for knowledge.

In order to discuss how this type of performance might avail your organization, please contact me to schedule an appointment.

Genuine Regards,

Alex Cardona

Alex Cardona

Clermont FL. Phone: 407-***-****

E-mail: ac5744@r.postjobfree.com

RESULTES ORIENTATED RELATIONSHIP-BUILDER STRATEGIC PLANNER EFECTIVE COMMUNICATOR

PROFESSIONAL PROFILE

SALESFORCE.COM CERTIFIED: SalesForce Administrator, SalesForce Sales Cloud, SalesForce Platform Developer, and SalesForce Developer.

ANALYTICAL MENTATLITY: Posses an analytical way of thinking which allows me to think through a situation and come up with several solutions in order to complete complex items including but not limiting to data migration, workflow rules, formula fields, and validation rules.

PROACTIVE LEADERSHIP: Strong key management skills, adept oral and written communications skills, a tenacious work ethic, and positive attitude that motivates others. Often serves as a resource for colleagues, with experience in formal team leadership/training roles.

SERVICE: Ability to deliver personalized attention without compromising quality. Effective organizational, time-management, and documentation skills allows for continuous goal progression

AREAS OF EXPERTISE

SalesForce

SalesForce Complex Formulas

SalesForce Instance Migration

Data Manipulation

SalesForce (CRM)

Team Leadership / Training

SalesForce Process Builder

SalesForce Design and Configuration

Microsoft Office Suite Proficiency

HIGHLIGHTS OF EXPERIENCE

Senior Sales Intelligence Analyst May 2015 – Present

Wolters Kluwer

Orlando Florida

Constant review of SalesForce platform to assure proper use by representatives and data quality remained high

Automated processes such as quota splits and team opportunity assignments to allow admin team and sales teams to concentrate on additional way to simplify the sales process and allow more customer face time

Assisted divisions aside from mine with their own SalesForce instances. Evaluated, recommended, and implemented change to assist with automation and usability of their instances.

Migrated instances of SalesForce from other parts of the business into North America’s for better reporting and collaboration within Wolters Kluwer companies

Functioned as a cross-department resource to assist in not only day-to-day activities, but also customization of formula’s, process builders, workflows, data manipulation, and ease of use.

Utilized external tools such as Eclipse, data loader, Informatica, workbench, and exposure to Demand Tools to complete customizations and data manipulations

Designed process to allow for two CPQ’s in two instances to talk and report in one instance

Key player in the integration of the back end contract renewal system into SalesForce to allow representatives better collaboration about their client base which also provided a better view to executive team on the company pipeline.

Sr. Business Analyst – SalesForce.com June 2012 – May 2015

Tyco Int.

Orlando Florida

Reviewed configuration of SalesForce Global Sales Hub and made recommendations to further achieve trend and integration initiatives.

Developed complex formula’s within SalesForce to achieve reporting not standard to SalesForce such as Year-over-Year trending reports which were requested by the Tyco executive team.

Designed, created, implemented, and rolled out SalesForce for the Human Resource Department for their case management. Maintained data integrity within all SalesForce instances to assist with accurate reporting which was used for business decisions. These cleansing projects would run in the range of 50,000 – 1.2 million records.

Assisted colleagues throughout Tyco with SalesForce projects including but not limiting to designs, formulas, reporting, and deployments of SalesForce change sets.

Utilized programs such as Conga Merge to assist in exporting of data into Microsoft suite applications and PDF. This provided the ability for executives to get their presentations with the click of a button.

Introduced programs such as CRM Fusion’s Demand Tools which allowed me to work more efficiently and provided the ability to schedule jobs which saved hours for other projects.

Impacted user adoption by holding trainings and reporting on a weekly basis both login rates and past due information on Opportunities to leadership team to improve the quality of the data in the system

Implementation of several different add-ons to SalesForce such as ServiceMax

Consultant November 2010 – June 2012

Sales Optimizer Altamonte Springs Florida

Tactically managed my time to assure website was crested properly and all customers were setup and trained.

Trained organizations such as Intelity, Toshiba, and Meile Professional on core functions and fundamentals of SalesForce.com

Analyzed their business to assist them in becoming more profitable and how to cut down manual labor. Implemented several trainings that kept our clients coming back for additional services that we offered.

Gained exposure to multiple industries while demonstrating an awareness of the full breadth of services offered by Sales Optimizer.

Gathered and documented business and system requirements which allowed me to design, create prototypes, and test custom technology solutions on SalesForce and the Force.com platform. This allowed me to assure the customer was taken care of and our retention rate for business remained high.

Preformed data migration to make the change to SalesForce as easy as possible. Supported system implementation and deployment to assure user adoption. Also preformed one on one training sessions with end users.

District Sales Manager September 2009 – August 2010

Staples Advantage

Maitland Florida

Strategically managed my team to perform in sales and achieving all goals set forth.

Hired, trained, and developed more than 21 associates maintaining less than 5% total turnover by acclimating them to Staples.

Surpassed set goal of 28% by achieving an average margin of 32.1% consistently on a $40+ million dollar book of business consisting of

over 7,500 accounts

Exceeded company goal of 18.3% by achieving and maintaining an average of additional sales of 20.9% in additional lines of business

Business Development Associate June 2006 – September 2009

Staples Advantage

South Florida District

Prospected, sold, and assisted in maintaining new business accounts within the South Florida market.

Utilize dynamic communication skills and comprehensive product knowledge to build rapport, personal credibility, and trust among a diverse range of client personalities; develop enduring partnerships to withstand the typical sales cycle.

Overcome complex and competitive sales situations by skillfully probing to uncover key client information; utilize knowledge of client’s needs/hot buttons to strategically position our products/services.

Awarded Sales Excellence for achieving top sales in the top twenty-five in the company.

Store Associate February 2002- June 2006

Staples Inc.

Multiple Locations Massachusetts

Worked in various stores throughout Massachusetts to assist in everyday operations of all departments

Specialized in Business Machines/Technology

Cross trained in the store for Copy Center, Office Supplies, Furniture, Receiving, and Management.

Acquired solid long term accounts ranging from $30,000 to $300,000+

EDUCATION / EXTRACURRICULAR ACTIVITIES

Fitchburg State College 2006

Bachelors in Business Administration / Management

Additional Activities / Memberships / Achievements:

College Mentor, Resident Assistant, Student IT Support

Graduating Honors of Magna Cum Laude

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