John F . B ell
************@*****.***
Sales P rofessional
Over 20 years experience driving s trategic growth and distribution s upporting both domestic and international companies. Highly competitive, passionate, persuasive and articulate, able to achieve results o thers b elieved t o b e i mpossible. D emonstrated s uccess r ecord i n:
● Branding, m anaging a nd p ositioning p roduct l ines.
● Distilling v alue, o vercoming o bjections a nd s ecuring h ard t o c lose d eals.
● Motivating s taff t o p eak p erformance s ales l evels. HIGHLIGHTED C AREER A CHIEVEMENTS
● Revenue G eneration - 1 B illion d ollars i n s ales o ver s ix y ears i n N ational A ccount distribution s ector.
● Account D evelopment – C onsistently e xceeded s ales g oals b y d eveloping n ew a nd e xisting accounts b y d elivering u nparalleled c ustomer s ervice.
● Market P enetration - I ncreased m arket s hare i n a d ifficult t o p enetrate a rea f rom 1 2% i n 1981 t o 3 2.7% i n 4 t h q uarter 1 990.
PROFESSIONAL E XPERIENCE
Bell E quipment S ervices
J anuary 2 011 - P resent Consulting a nd B rokering S ervices
.Assisting a number of my accounts in their efforts to reduce their rental fleets by generating qualified c ustomers i n o rder t o p urchase t heir u sed r ental c onstruction e quipment.
.Consultant for E.S.I. EARTH. A division of Elevated Sales Inc. Forecasting, sourcing and providing the necessary site equipment needed for their Fracking (Shale Oil) and water remediation p rojects.
Haulotte G roup, U SA M ay 2 007 – J anuary 2 010 National A ccounts M anager
● Within t wo y ears t ook t he c ompany f rom 0 t o 3 m illion d ollars i n b usiness r evenue.
● Was responsible for setting up distribution, sales and support, as well as technical training, service a nd s ales.
● Generated sales in a saturated, competitive market through relationships in the National Account S ector; H ertz E Q, U S R entals, N eff R entals a nd R .S.C.
● Worked closely with clients to identify their needs and challenges and provide affordable solutions.
JLG I ndustries, I nc. S eptember 2 004 – A pril 2 006 District M anager, S trategic A ccounts T eam - W est
● Developed a nd g rew s trategic a ccounts, i ncluding i ndependent V olvo a nd C aterpillar r ental stores w hile m aintaining e xisting r elationship w ith R SC.
● Achieved 6 0% o f a nnual s ales g oal f or 2 005 i n t he f irst q uarter f or a erial w ork p latforms a nd scissor l ifts.
Bell E quipment S ervices, I nc. February 2003 –November 2004
President/CEO
● Specialized in development and representation of a diverse mix of product lines for companies t argeting e xpansion a nd e xposure i n t he n ational m arket
● Successfully developed products among Manufacturer Representative Groups and National Rental C ompanies
● Consulted for Vibromax America and Thomas Skid Steers Canada introducing their product lines i n t o t he n ational a ccount s ector.
● Responsible for 8 million in total sales for the two companies in the first year of operation. Vibromax was sold to JCB as a result of increasing their business in the national account sector.
OmniQuip/Textron A lliance G roup/Lull I nternational M ay 1 995 – O ctober 2 002 Vice P resident C orporate A ccounts
● Developed a nd m anaged s ix m ajor a ccounts i ncluding R SC, H ertz, U RI, N ations R ents, Neff a nd N ES m oving m arket s hare f rom 6 % t o 2 0% i n 2 2 m onths.
● Created a nd s upported l arge v olume s ales p rograms f or a ll p roduct l ines t hat i ncluded, b ut not l imited t o L ull, S kyTrak, C ompact a nd S norkel b rands.
● Increased s ales t o N ational A ccounts f rom 1 0% t o m ore t han 6 0% o f p roduction i n 1 998.
● Coordinated a nd m anaged s ervice a nd w arranty r esponse, f inance p rograms, e ducation a nd training a s w ell a s a fter-market s ervices a nd m arketing s upport.
● Met 1 22% o f s ales g oal f or f irst t hree q uarters o f 2 001.
● Responsible f or N ational a ccount s ales o ver s ix y ears e ither d irectly o r i ndirectly t hrough managing, m otivating a nd t raining t he s ales p rofessionals o n m y t eam.
● Recognized a s a t roubleshooter w ith d ifficult t o m anage b usiness r elationships.
● Verifiable a bility t o d evelop n ew m arkets a nd d ealers. HEK P latforms & H oists, I nc. M arch 1 993 – A pril 1 995 Vice P resident S ales a nd O perations
● Developed a 4 m illion d ollar r ental f leet t hrough i ntroduction o f m obile l ifting p latforms into t he S outheastern U nited S ates M arket r esulting i n a nnual s ales o f 1 m illion d ollars,
● Managed a ll a reas o f t he U S o perations i ncluding i mporting e quipment, m arketing, budgeting, h iring a nd m anaging p ersonnel, a s w ell a s d eveloping a nd i nstituting s ales a nd technical t raining a nd s ales t o t he e nd u ser. Highlift, I nc. / L ift l eader o f A tlanta J anuary 1 991 – M arch 1 993 Vice P resident S ales a nd O perations
● Opened a nd p rofitably o perated a s ubsidiary o f H ighlift, I nc., a c ompany i n C hapter 1 1.
● Sales w ent f rom 0 t o $ 150,000 p er m onth, 8 0 p ieces o f h ighlift a nd a erial l ift e quipment; through o rganizing a nd d irecting a s ales a nd s ervice s taff t o c onsistently d eliver m ore t han was e xpected.
Lull E ngineering, I nc. M ay 1 980 – D ecember 1 990 Regional S ales M anager
● Established a d istribution n etwork i n t he S outheastern U nited S tates.
● Verifiable p roficiency i n t raining d ealer p ersonnel a nd e xpediting s ales t o t he e nd u sers o f construction, i ndustrial a nd f orestry e quipment.
● Was f iscally r esponsible f or m arketing, f orecasting a nd m aintain f actory/distributor relationships.
● Increased m arket s hare i n a d ifficult t o p enetrate a rea f rom 1 2% i n 1 981 t o 3 2.7% i n 4 t h quarter 1 990.
Professional r eferences w ill v erify I a m a f ield s ales p rofessional w ho d elivers a nd e xceeds s ales goals. I a chieve t his b y l istening t o t he c ustomer, d eveloping s trong r elationships, e ducating a nd training c ustomers a s w ell a s c onsistently f ollowing t hrough. I w ill b e t here f rom s ales t o i nstallation and b eyond.
Life-long l earner w ho s tays c urrent w ith i ndustry t rends a nd e quipment i ncluding e ngineering, t ools and e quipment o ver t he l ast s everal y ears.