Patricia Mullaney
Healthcare Liaison/ Sales & Marketing Professional
Plymouth, MA 02360
C: 508-***-****
***********@*****.***
Summary of Qualifications:
Experienced Account Executive with a demonstrated history of the hospital & healthcare industry. Extensive background, wide knowledge and experience in the short term rehabilitation & long term care industry. A solid history of sales and marketing success with a proven ability to generate and covert patient referrals from a variety of referral sources and payor mix. Proven ability to develop facility specific marketing plans with strong analytical skills, I do offer extensive marketing experience combined with creative ideas to coordinate all efforts to meet and exceed organizational goals.
WORK EXPERIENCE
Patient Transition Liaison
Golden Living Centers - Massachusetts - June 2013 to present
*Business Development in hospital accounts providing high level of service, developing remarkable relationships with hospital case managers, social workers and physicians generating patient referrals and admissions to GLC Skilled Nursing Facilities.
* Experience with Physicians group, Home Health, Hospice and Community Groups. Hospital Accounts covered: Beth Israel Deaconess Plymouth, South Shore Hospital, Tufts Medical, Boston Medical Center, Brockton Hospital, Good Samaritan Medical Center, New England Sinai Hospital, Morton Hospital, Norwood Hospital, West Roxbury VA Hospital & Sturdy Memorial Hospital.
*Ranked 1st in total revenue generation in Massachusetts. Ranked 4th in
total revenue generation Nationwide.
Account Executive
Amedysis Home Health- South Eastern Massachusetts - May 2012 to June 2013
*Engaging physicians & other healthcare professionals to provide valuable patient resource information & promote quality care
*Develop Sales territory. Create and implement marketing plans with strategic planning to achieve/exceed goals & quotas,
*Attract new business to the Home Health Industry
*Provide superior customer service to maintain and grow business relationships
* Align business development with operations building collaborative relationships
Director of Community Relations
Benchmark Senior Living - Centerville Massachusetts- November 2010 to November 2011
*Develop business to business relationships with referral sources
*Manage Major Accounts as Identified on sales marketing plan as Professional Referral Sources
*Continue to prospect for new referral sources
*Assure occupancy and sales productivity goals are met
*Gather Competitive Data
*Internal and External Sales & Marketing
Director of Marketing and Admissions
Life Care Center of Plymouth - May 2003 to November 2010
*Census Development- develop and implementation of facility marketing plans. Host weekly marketing meetings. Implementation of new products and services in response to the specific needs of referral sources.
*Developing and maintaining remarkable relationships with referring hospitals
and physician groups. Vastly improving and consistently exceeding budgeted
census quotas focusing on quality payor mix by providing exceptional service
and outcome delivery.
*Medical and Financial Screening of all patient referrals - screening for clinical needs. Experience with Medicare, Medicaid, Managed Care, ACOs & SCOs. Providing prompt response.
*Community Relationships/ Positive Reputation Assurance- building an maintaining positive image of the facility as a community partner. utilizing tour, press releases for all newsworthy events. Partnering with Community and Civic organizations. Providing event sponsorship, participation & hosting community events within the facility.
Education
BS Candidate in Health Services
Suffolk University
1983 to 1986
Awards
2016 Ranked 1st in revenue generation in Massachusetts. Ranked 4th nationwide
References available upon request