KEITH MITSDARFFER
Lewisville, TX 75077
Home 972-***-****, Cell 214-***-****, Email: ******@*******.***
SUMMARY:
A seasoned professional with over twenty years of sales, dealer development and workout experience. Major strengths in developing: National Sales Programs, dealer equipment sales, structuring commercial loans and new business development.
WORK HISTORY:
2016-Present ACE-Finance – Dallas TX – Sales Manager
Business and financial consulting with equipment dealers to increase sales and profitability while improving the financial strength and longevity of the dealership in TX, AZ, NM, OK, LA, MS,AR.
2012-July 2016 Versatile Incorporated – Winnipeg Canada – Territory Manager Southern US
Direct contact with equipment dealers to market and service all Versatile Equipment Products and Services.
Top selling Territory Manager in the US for 2012, 2013, 2014 and 2015.
Marketed Versatile Products in 14 states covering: CA, AZ, NM, TX, OK, AR, LA, TN, MS, AL, NC, SC, GA and FL.
Dealer marketing to add new dealers and expand product offering by existing dealers.
Signed the “Largest New US Dealer” in 2013 and developed the “Largest US Dealer” in 2014.
2003-2012 ACE-Finance - Dallas TX – Sales/Credit Manager
Designed and developed retail loan and lease plans for equipment manufacturers and new business development with equipment dealers.
Prepared and developed sales and finance programs to maximize new business sales opportunities on AG, CE and Truck equipment.
Structured, analyzed and developed loan/lease requests on industrial and commercial equipment and completed delinquent loan workouts.
Developed sale-lease back proposals on commercial and industrial equipment.
2000-2003 Case/New Holland, Soris - Dallas TX – National Retail Manager - Equipment
Structured and analyzed construction/AG equipment loans and leases.
Hired and trained sales, credit and new business development staff.
Worked with sales to generate new customers and develop new business.
Managed and developed a $350 million loan/lease commercial loan portfolio.
Personally generated $12M in new sales in Arizona and Kansas in 2002.
1995-2000 CitiCapital - Dallas TX – National Wholesale Manager CE Vender Finance.
Managed and supervised the wholesale staff and $1B loan portfolio.
Supervised the security documentation department and negotiated all dealer security documents and inter-creditor agreements.
Managed wholesale manufacturer-funding relationships on CE and Truck equipment in excess of $10m daily.
Directed the lending staff on all dealer reviews, financial spreads, non-performing assets, loan workouts and bankruptcy accounts.
1987–1995 Farm Credit Services - IL, KS, CO, IN - Senior Vice President
Structured, analyzed and developed commercial loans and leases and asset based loan requests.
Direct responsibility for the largest and most complex commercial loans and non-performing assets, work-out and bankruptcy accounts both in and out of court.
Managed $1B commercial, real estate and agricultural loan portfolios.
Supervised and directed the lending team in all phases of commercial finance, sales and workouts.
Personally developed a marketing program that generated $20M in new sales.
Supervised and directed the lending staff of 16 branch offices encompassing a staff of 80.
Presented to the board of directors: Allowance for Loss, Non-Performing, Loan Workout, Sales and Risk Management Reports.
Marketed ORE inventory properties 20% above appraised value and received “Leader of the Month” Sales award for 25 consecutive months.
EDUCATION:
Bachelor of Science Degree, Southern Illinois University, Carbondale, Illinois.
Farm Credit Advanced Sales Training
Illinois Banker Association Training
Moody’s Financial Statement Analysis Training
Dun & Bradstreet Credit and Financial Analysis.
Computer Skills: Word, Excel, Access Database, and Outlook.
KEITH MITSDARFFER RESUME 6-2018