Entrepreneurial and progressive executive with a comprehensive record with Fortune 500 companies of exceeding goals by thinking out of the box with innovative ways to develop large and diverse strategic accounts that include: Independents, National & Regional retail chains, Food Service/Restaurant Distributors, Military, Hardware, Mass, Grocery, B2B and OEM.
Experience includes: sales and marketing management, sales and revenue forecasting, creating corporate and brand marketing materials, unique presentations, niche market development in regional and international markets, by thinking out of the box, attending exhibits, tradeshows, and other innovative ways to promote companies products and niche opportunities to exceed targeted profitability and business growth objectives.
National Sales Manager
Regional Sales Manager
Territory Sales Executive
B2B sales and resource planning
Product development and marketing
Sales forecasting and net profitability
Business and brand development
Strong attention to analytical details
Value proposition and negotiating
Mentoring and sales presentations
Process training and improvements
Planograms and tradeshow design
Plant operations and manufacturing
5 Phase, Six Sigma logic application
President, Sales, Marketing and Operations (Sold Company) 1/2000 - 10/2017
American Culinary Corporation - Cleveland, OH
Hired, supervised and mentored a team of 82 sales representatives and employees.
Directed all sales and manufacturing operations including, marketing, customer service trade-shows, events, foundry, polishing, machining, assembly, inventory and logistics.
Maintained industry trends, competitor sales and policies for sales statictics, market opportunities, product expansion and pricing strategy for all brands and verticals.
Developed system to project and evaluate sales vs manufacturing revenue profitability.
Designed new corporate sales brochures and literature for all brands and verticals.
Created quoting system for production of proposals with pricing strategy guidelines.
Planned and approved all quarterly and annual departmental budgets and expenditures.
Established OME opportunities for both, short and long term sales growth opportunities.
Directed staff training and performance evaluations to reinforce the “one team” attitude.
Sourcing and manufacturing cost experience in Taiwan, Japan, China and Germany.
Created and launched new online marketing that resulted in 35% sales profit margins.
Designed and developed 4 patents for food service industry.
Received “Best Innovation” and “Best of Show” Awards, by American Culinary Institute.
Created relationships with celebrities, national multi-chain operators, designed and manufactured top-selling products for Martha Stewart-Omni Vision.
Led the relocation of EPA “brown field” facility and GC for new manufacturing facility.
Vice President, Sales and Marketing (Purchased this GHC Division) 7/1997 - 1/2000
Wagner Ware Corporation - Sidney, OH
Managed all companies National Accounts and exceeded all sales growth targets.
Hired and mentored a sales team of 97 sales associates.
Established distributors in England, Greece, New Zealand, Australia, ($1.7 million).
Designed trade show presentation and branding for international and domestic markets.
Developed guidelines for Trademark and Patented product use in marketing and sales.
Trained all incoming sales, marketing and merchandising team members.
Supported sales team with written proposals and closing contracts.
Conducted performance evaluations for sales, marketing and merchandising team.
Developed quarterly and annual sales budget plans for sales and marketing department.
Approved all sales & marketing team budgets and expenditures.
Regional Sales Manager/National Retail Merchandiser 1/1992 - 7/1997
General Housewares Corporation - Terre Haute, IN
Oversaw and managed a sales team of 117 sales associates
Reviewed past operational records and reports to project sales and determine probability
Researched brands history and created new market position, to leverage all product lines in a “Family” of fine products, increasing sales by 7.9 million
Created retail planogram/vending systems and video center for bridal registry in national and high end retailers and trade shows, for increased co-branding and brand extensions.
Plan created sales increase of 76% of brands in publicly traded company portfolio
Account Sales Executive/Regional Sales Manager
Levi Strauss, International - San Francisco, CA
Account Executive of the Year (6 years)
Rookie of the Year
Regional Sales Director
Proctor & Gamble Corporation - Milwaukee, WI
Managed a sales team of 67 sales associates
Oversaw the sales and daily operations of a 16 unit health spa chain
Hiram College - Hiram, OH
B.A. Business Administration
Proficient in all Microsoft Suite programs and various CRM software
Elected: City Council President, City of Willoughby Hills, OH
Elected: Chairman, Council of Governments, Lake County, OH