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Sales Manager

New York, NY
March 09, 2018

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Lisa Waage



Seasoned and experienced salesperson specializing in opening and building business relationships. Committed to establishing successful private label watch programs at retail. Experience


November 2001 - Present

Seasoned sales executive with extensive background in sales and merchandising

*Responsible for opening over 75% of company's account base

*Increased sales over 30% each year

*Worked closely with president to increase gross margin annually through the development of successful sales and profit plans

*Designing and developing private label watch programs for department stores, specialty stores, discounters, catalogs and online retailers ( Nordstrom, Macy's, Children's Place, Aeropostale, Steinmart, New York & Company, AM Retail Group, Von Maur, Cato, Ann Taylor, Shopping Channel, Redcats, Boscovs, Bon Ton, CitiTrends)

*Daily correspondence with company's China factory and Hong Kong sales office

*Presented and developed fitness tracker watch business which included creating drop ship customer base (Stage Stores, JCP, Staples, Ebags, Redcats, Bed Bath & Beyond, Amazon and Nordstrom)

*Directly responsible for the sales of Asic and Issey Miyake watch collections which included drop ship business and Issey Miyake retail stores

*Managed two sales assistants and maintained showroom displays and presentations

*Attended trade shows to present company's product to customers and solicit new business (JCK Show, Magic, ECRM show)

*Attended trend shows to keep informed on fashion styling updates

*Demonstrated an unwavering commitment to retailers in optimizing sales UTI TIME CORP. National Account Manager

January 2000 - November 2001 (1 year 11 months)

Responsible for daily operation of Charming Shoppes, Brylane, Cato, Ames resulting in a 30% increase in sales

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* Coordinated and directed trade shows

* Managed and supervised ten outside sales representative

* Developed new business among drug stores chains and supermarkets KIRKWOOD INTERNATIONAL Vice President of Sales

January 1999 - January 2000 (1 year 1 month)

Directly responsible for all sales and marketing

* Maintained sales and advertising budgets

* Coordinated trade shows and regional markets

* Accountable for the daily operation of Sears, Steinmart, Boscovs and Bloomingdales


January 1997 - January 1999 (2 years 1 month)

Provided sales analysis and merchandising for Bloomingdales, Nordstrom, Saks, Lord & Taylor resulting in a 20% increase in sales

* Developed forecast and style adoption of product VANITY FAIR Merchandising Manager at VANITY FAIR

January 1993 - January 1997 (4 years 1 month)

Hired, trained and supervised twenty nine merchandisers in the Northeast

* Maintained sales budgets within each account and region

* Interacted between sales and marketing in execution of sales events SHEFFIELD INDUSTRIES - LEROI Account Manager

January 1987 - January 1993 (6 years 1 month)

Directly accountable for A&S /Jordan Marsh account

* Set up model stocks and projected business based on sales R.H. MACYS Sales Manager

January 1981 - January 1987 (6 years 1 month)

Analyzed sales statistics, business trends and floor sets

* Managed 15 sales associates among two departments Education

Dowling College

Education, M.S. Secondary Business Education, Elementary Education, 1991 - 1993 Dowling College

Bachelor of Business Administration (B.B.A.), Business Administration, Management and Operations, 1985 - 1987

Farmingdale State College

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Associate of Science (A.S.), Business Administration and Management, 1981 - 1983 Adelphi University

A.B.A. Paralegel Certificate, 1984

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Lisa Waage


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