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Creator of engaging written, visual and digital communications

Philadelphia, Pennsylvania, United States
March 06, 2018

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Jennifer Jordan


Greater Philadelphia Area


Creative professional whose experience spans corporate communications, employee engagement, digital and social media, public relations, content marketing, corporate responsibility, branding, design thinking, e- learning and change management all with a unifying focus on telling stories and connecting with audiences in an engaging and compelling way through clear and concise written, digital and visual communications that educate, motivate and engage the audience and support overall business strategy.


-Employee communications


-Public relations

-Digital content development

-Event and project management

-Corporate social responsibility

-Marketing and brand awareness

-Strategic communications planning

-Social media


Visit Philadelphia, Philadelphia, PA Oct. 2017-present

Freelance Writer & Editor

Write, edit, enhance and fact check copy for website.

• Recently wrote, enhanced and fact-checked copy for 92 Philadelphia-area hotel listings that will live on the updated website, rolling out in early 2018.

Aramark, Philadelphia, PA 2004-2017

Manager, Corporate Internal Communications 2015-2017

Oversaw communications that helped employees understand the company’s vision, values and culture.

• Developed compelling, audience-focused written, verbal and visual communications for employees, line of businesses and internal clients that supported company business strategy and initiatives.

• Oversaw technical and administrative duties for enterprise channels including intranet, digital signage, internal social media.

• Managed the corporate bi-weekly e-newsletter distributed to over 40,000 employees globally. o Increased open rates by 15 percent by using a more conversational writing tone.

• Assisted in developing communications plans for and with business and functional teams by using the most appropriate vehicles to reach and engage the company's key internal audiences.

o In 2017, helped increase employee participation in the company’s global community day by nearly 20 percent over prior year.

• Supported employee meetings for senior management and recognition events, including planning, speech writing, video production and overall meeting production.

• Charged with research and reporting assignments, including interviewing employees, gleaning and interpreting information from other sources, and developing factual, compelling copy for speeches and presentations, internal memos, intranet content and other internal communications channels.

• Coordinated with multiple stakeholders inside and outside of corporate communications to schedule, review and approve content requests on enterprise platforms.

Communications Specialist, Food and Labor Management Initiative 2011-2015 Participated in an enterprise-wide change initiative to drive accelerated growth and compliance around new food management and labor management initiatives.

• Created and evolved and internally-focused, web-based communication platforms that helped share resources, information and best practices around the new initiatives.

• Developed timely internal company news and engaging corporate messaging for employees from senior management to field employees through print, video and electronic media.

• Managed written, visual and audio content on company's internal website.

• Coordinated meeting logistics for live training sessions across the US and Canada, including working with on-site venue contacts to ensure contracted deliverables were met. Strategic Assets Communications Specialist 2008-2011

• Editor and writer for the Field Focus e-newsletter, which shared news, information, best practices and success stories to the company's front-line (field) managers.

• Helped develop and manage operational communication plans and e-learning platforms to deliver information, training, tools and resources, which drove growth, compliance and employee engagement for enterprise initiatives.

Internal Communications Specialist 2006-2008

Created and managed content and editorial timeline for the company's internal, corporate e-newsletter, distributed weekly to over 40,000 employees globally. Managed story gathering, writing, proofreading, approvals and reader feedback.

• Helped drive strategy and central content on company intranet, including corporate announcements and business-focused articles.

• Assisted with internal corporate events as needed, including event planning and script writing. o Helped execute nine regional meetings in the US and Canada in a six-month span through audio/video support, coordinating with speakers and executive management, managing photo shoots and writing copy and talking points for speaker scripts. Planned and executed the 2007 employee service award ceremony for over 100 recipients.

Public Relations Assistant 2004-2006

• Assisted with the creation, tracking and distribution of corporate external communications.

• Conducted background research, drafted talking points, prepared FAQs, drafted press releases, prepared media lists and kits, and prepared comprehensive media coverage reports.

SunGard, Philadelphia, PA 1998-2004

Scheduling & Administrative Assistant 2002-2004

Obtained technical resources for clients’ disaster recovery tests. Successfully scheduled over 350 disaster recovery tests and over 1500 test shifts. Performed general administrative duties for staff.


Microsoft Office, WordPress, Emma (e-newsletter service) Ektron (CMS), Scala (digital monitor CMS), Yammer (internal social media), Adobe Photoshop Elements, Google Docs, SharePoint, Google Analytics, Smartsheet, Drop Box, Adobe Distiller, Facebook, Instagram, Articulate (e-learning software), basic HTML programming and most general audio and video editing programs (Windows Movie Maker, Audacity).


Bachelor of Arts, Business Communications - Rosemont College, Rosemont, PA 3.84 GPA

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