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Social Media Sales

New York, NY
March 06, 2018

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Alison Yarbrough

Manhattan, NY


Summary: Over 10 years of diverse work experience while completing education, and 2 years of social media specialization. Both course work and employment were designed to gain experience in understanding human behavior with a focus on identifying motivational drivers and creating strong customer engagement.

Demonstrated abilities: Social Media, Brand Development, Client Engagement, Social Media Events Coordinator, Brand Ambassador, Marketing to an on-line community

Employment History


October, 2016 – January 2017 Sales Development Representative San Jose, CA

Manage and record all leads from marketing generated potential list

Book sales meetings for prospective clients

Consistently exceed daily quota of 200 cold calls

Highest proportion rate of client connections to meetings in SDR team

Staff layoff when company merged

AmeriCorps Vista

August, 2015 – August, 2016 Social Media Community Outreach Sacramento, CA

Create and organize promotional campaigns for community outreach and fund raising in an underserved community

Development of marketing materials to promote farmer’s market, and fundraising events

Developing and maintaining multiple social media platforms

Initial contact with community business owners and managers to develop network of support for non-profits, engaging the highest number of new business sponsors ever in a single year

Perform research for applicable grants; establish portals; assist with compiling grant content for submission

Support of Branding Manager and Community Impact Manager to facilitate advancement and promotion of non-profit

One year contract

Daily use of Excel, Power point

Managing spreadsheets and weekly metrixs


August, 2014 – June, 2015 STAR Foster Care Agency San Jose, CA

Case management of teen and young adult residents according to care plans to ensure resident progress with a focus on emancipation

Developed supportive relationships with residents to assist in development of lifestyle skills, decision making and planning for future

Maintained required reports, files, documentation with resident information

Participated in case management team meetings and Team Decision Meetings

Staffing Recruitment Coordinator

August 2009 – 2014 Health By Design Sacramento, CA

Utilized social media platforms for candidate sourcing according to specific job requirements

First level screening of candidates

Marketing calls and vendor booths for employment fairs

Server &, Bartender

June 2011- June 2013 The Workshop Burgers Palo Alto, CA

Cashier and server in high volume restaurant including open and close

Sales Associate

May 2008 – July 2009 Dahlia’s Capitola, CA

Retail sales of high end women’s clothing and shoes

Open and close store

Administrative Assistant

June 2005 – July 2008 Health By Design Sacramento, CA

Assist with payroll and invoice processes

Office and phone reception

Human resource support for hiring and employee file maintenance

Internet research

Contract review for compliance issues and renewal terms

Clerical Intern

October, 2004 – May 2005 Health By Design Sacramento, CA

Basic filing, typing, mail sorting

Phone reception

Intake activities for new hire staff (applications, resume review, paperwork compliance, etc.)


Bachelor’s Degree, San Jose State University, August 2016

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