Laurie Weigel
New Brighton, MN **112
****************@*****.***
612-***-**** /https://www.linkedin.com/in/laurieweigel/
PROFESSIONAL EXPERIENCE
preHired 1/2018 – present
Science-Based Sales Business Development Analyst
Researched and replicated sales systems from preHIRED’s Science-Based Sales methodology.
Prospection to generate high quantity & quality of sales leads.
Qualification alignment between buyer and seller. Discovery and deep diving into goals, challenges, and solutions. Advisory to uncover value/insight, create urgency, remove barriers, and close deals.
Science-Based Sales messaging for calls, meetings/demo calls, social media, and emails.
Trained on 20+ CRMs, lead generation, sales automation, and productivity tools.
SCHOOL SPACE MEDIA 9/2013 – 7/2017
Senior Account Director
Performed the sales lifecycle from initial contact, presentation, proposal, to close.
Developed and solicit new clients, while maintaining existing ones. Provided consultative sales style offering alternatives and up-selling, gaining repeat business.
Provided high quality client services through strategic thinking and recommending high impact solutions.
Expanded the sales verticals, penetrated high target accounts, by presenting well prepared custom solutions.
Generated qualified leads from client referrals, networking, leveraging social media contacts and cold calling prospects.
Achieved top salespersons position last 3 years.
Doubled the company’s annual sales goals in the first year.
Added top Minnesota Firms to the company’s account portfolio; Cub, Mayo Clinic, Hazelden Betty Ford Foundation, Minnesota Department of Health, Park Dental, Delta Dental, Minnesota Department of Transportation, The Urgency Room, Fairview North, U of M, University of Minnesota Mankato, University of Moorhead and Anoka Ramsey Community College
SAVE ON EVERYTHING 3/2011 – 8/2013
Senior Account Executive
Developed media sales and advertisements in a diversified portfolio, driving sales and profits for the company.
Managed North West sales team and maintained key accounts, mentored sales team based on established sales plans. Wrote and implemented tactical plans of penetrating new markets. Provided sales consultative sales approach identifying, though thoughtful questions, listening and presenting compelling value propositions, and creative problem-solving solutions.
Developed sales team and increased original territory by 100% over a 1-year period.
Developed and mentored a sales team of 5.
North West sales team reached company’s sales quota first year
Secured clients such as Pearle Vision and Liberty Comfort Systems.
FAT FROG MARKETING 11/2002 – 11/2010
Owner / President
Directed the activities and productivity of the entire organization from the ground up.
Built and maintained an effective management team of seven direct employees.
Focused on strategic marketing communications, brand identity, and media recommendations plans by leveraging traditional and non-traditional media recommendations.
Supervised the marketing strategy, communication plan and administrative departments following the vision and company values of a customer-centric mindset.
Evaluated account executives’ activities related to closing, and the signing of contracts.
Prepared and led branding specifications, strategic plans, timelines, and creative department’s development.
Oversaw business development of all assigned areas or accounts.
Manage projects prepared the media plan, cost estimates, and schedules.
Acted as representative of the company for clients and secured many new contracts by providing sales consultation, gathering information of client’s needs and developing creative solutions.
Won Agency of Record for Naming Rights of well-regarded WestEnd Lifestyle Center, Brookdale, Visit Minneapolis North VCB; other clients include Morton’s Steakhouse, Cameron’s Coffee Lettieri’s, and Food to Go – Convenience Store.
Kerker Associates 5/1998 – 6/2002
Director or Interactive
EDUCATION
Certified Science-Based Sales Business Analyst (sales process)
SKILLS
Conceptual selling, Marketing, SEO and SEM, Social Media, Leadership, Microsoft products, PowerPoint, Excel Word, CRM and Salesforce
Sandler and Chalenger Training
Science-Based Sales messaging for calls, meetings/demo calls, social media, and emails. Trained on 20+ CRMs, lead generation, sales automation, and productivity tools.
CRMs - Salesforce, Hubspot, Close.io, Nutshell Base CRM Lead Gen - LinkedIn, Zoominfo, Crunchbase, Angel, Hunter, Interseller, Leadfuze, Prospect.io,
Automation - Outreach, Salesloft, Reply, Interseller, Yesware, PersistIQ Productivity - Calendly, Zoom, Join.me, GoToMeeting, Hubspot Sales Pro sunt