CHRISTINE JACKSON
*** ******* **** *****, ********, TX 75451
Cell Phone: 903-***-****
ac4mg5@r.postjobfree.com
Summary of Qualifications
Multi-faceted professional with 25+ years of experience in diverse business environments. Areas of strength include marketing, public relations/communications, public speaking, non-profit management, event planning, fundraising, desktop publishing design and volunteer management. Experienced project and program manager.
Professional Experience
Serenity Plus Home Health, 401 Kaufman Street North, Mt. Vernon, TX 75457
Community Liaison – July 2017 – January 2018
Promoted home health to doctor’s offices, hospitals, nursing home and assisted living facilities, etc., via weekly visits and marketing/promotional materials. Developed and delivered educational presentations (subjects included: updates in Medicare, senior scams and dementia/Alzheimer’s) to community and civic groups. Presented in-services and facilitated the Virtual Dementia Tour for numerous health care groups.
Daybreak Venture - Gilmer Nursing and Rehab/Rock Creek Health and Rehab/Whispering Pines Nursing and Rehab/Trinity Nursing and Rehab of Winnsboro
Marketing Director – February 2015 – January 2017
Promoted nursing home facilities to doctor’s offices, hospitals, home health agencies, etc., via weekly visits and marketing/promotional materials. Researched and pursued potential referral sources. Represented facility at numerous health care professional meetings, health fairs and other events. Prepared media press releases and special interest stories to showcase facilities as being a leader in healthcare. Delivered Dementia/Alzheimer presentations to civic groups. Facilitated Virtual Dementia Tour to numerous health care groups. Planned and implemented fundraising efforts to support residents.
Upshur Manor Nursing Home (Nexion Health), 623 Highway 155 North, Gilmer, TX 75644
Marketing Director – February 2011 – January 2015
Promoted nursing home facility to doctor’s offices, hospitals, home health agencies, etc., via weekly visits and marketing/promotional materials. Researched and pursued potential referral sources. Represented facility at numerous health care professional meetings, health fairs and other events. Prepared media press releases and special interest stories to showcase Upshur Manor as being a leader in healthcare. Planned and implemented fundraising efforts to support residents. Implemented youth volunteer program. Delivered Dementia/Alzheimer presentations to civic groups. Facilitated Virtual Dementia Tour to numerous health care groups.
Cypress Basin Hospice, 207 Morgan Street, Mt. Pleasant, TX 75455
Volunteer/Event Coordinator – December 2009 – February 2011
Oversaw recruitment, retention, recognition, and training of volunteers. Produced and designed hospice volunteer training manual. Planned and executed numerous fundraising events including a golf tournament, a boat race, and an annual giving campaign. Prepared all media press releases and radio public service announcements. Contributed feature articles for special newspaper sections. Delivered speeches to numerous civic and church groups. Implemented all elements of 25th anniversary celebration including oversight of video presentation, speaking engagements and fundraising efforts. Organized and implemented inaugural bereavement camp (Camp Brave Heart) for children who lost a loved one.
March of Dimes, 3800 Paluxy Drive, #115, Tyler, TX 75703
Community Director, East Texas Division – January 2009 – December 2009
Planned and executed special event activities (March for Babies and Jail & Bail), including management of event logistics (site selection/contracts, food and beverage, entertainment, site layout and set-up, event scripts, volunteer recruitment and management, etc.). Oversaw recruitment, retention and training of volunteers. Developed and produced promotional and day-of materials. Secured sponsorship base for fundraising events. Provided organizational visibility through public relations.
James Madison University, 800 South Main Street, Harrisonburg, VA 22807
Assistant Director of Class and Reunion Giving, Madison Fund - February 2007 – June 2008
Oversaw student giving campaign, young alumni giving, Performing Arts Center seat campaign, and reunion giving – contributing toward a $15M+ fundraising year. Recruited, trained and mentored student volunteers and alumni. Managed production of multiple fundraising mail and email pieces. Oversaw and planned Madison Fund participation in special events. Provided monthly reports on giving activity and managed budget for each area. Served on several ad-hoc committees.
March of Dimes, 1356 South Main Street, Harrisonburg, VA 22801
Consultant, Signature Chefs Auctions – May 2007 – December 2007
Division Director, Piedmont-Shenandoah Valley Division – July 2002 – January 2007
Division Director, Shenandoah Valley Division – February 2001 - June 2002
Planned and executed special event (fundraising) activities (March for Babies, Signature Chefs Auction, Blue Jeans for Babies, and Annual Giving Campaign), including management of event logistics (site selection/contracts, food and beverage, entertainment, site layout and set-up, event scripts, volunteer recruitment and management, etc.), development and production of promotional and day-of materials, and appreciation/recognition for up to 500+ attendees. Recruited, oriented, trained, and developed volunteers and staff in fundraising, special events, program, and division activities. Secured sponsorship base for special (fundraising) events. Prepared evaluation of events and developed plans for upcoming events. Oversaw annual giving campaign. Recruited and trained division board volunteers. Developed and managed division and community boards. Managed multiple division committees. Controlled and maintained accounting and division records. Provided organizational visibility through public relations, public speaking and promotional efforts. Developed and implemented community services and educational programs. Managed division office and staff.
Water Environment Federation, 601 Wythe Street, Alexandria, VA 22314
Membership Development Manager - August 1998 - February 2001
American College of Preventive Medicine, 1660 L Street, NW, Suite 206, Washington, DC 20036
Director of Member Services - June 1998 - August 1998
Manager of Membership and Marketing - November 1995 - June 1998
Membership Coordinator/Office Manager - June 1994 - November 1995
Helicopter Association International, 1635 Prince Street, Alexandria, VA 22314
Membership Assistant - November 1991 - May 1994
Computer Skills
Proficient in Word, Excel, Publisher and PowerPoint
Education
James Madison University, Harrisonburg, VA 22807
Bachelor of Science, 1991
Major: Communications/Public Relations; Minor: Psychology
Achievements/Community Involvement
Certified Virtual Dementia Tour facilitator (current)
Member, Gilmer Rotary Club
2013 East Texas Nexion Health Marketer of the Year
Meals on Wheels Volunteer
Alzheimer’s Association – Member of Advisory Board & Speaker’s Bureau
Upshur Co. Alzheimer’s Support Group Co-Facilitator
Upshur County Health Fair Chair
“Sparkles” the Clown
Recipient of March of Dimes VA Chapter Staff Excellence Award – 2002, 2005, 2006
Marketing for the Nonprofit Association (coursework completed)