SUMMARY
Versatile Analyst with * years’ experience working in business analysis, project management, ownership, product marketing and sales/service roles. Extensive experience with requirements gathering, developing workflows and user stories. Expertise in Scrum Agile SDLC. Excellent data analysis capabilities using Excel and Lean Six Sigma methodologies.
Skills
HTML, Java, CSS, Omniture Sitecatalyst, Advanced Microsoft PowerPoint, Scrum, Agile, Salesforce, SharePoint, Microsoft Visio, Advanced Microsoft Excel, Expert SQL, Expert Tableau, Optimizely, Expert JIRA, Intermediate Microsoft Access, Product Management, SAS, CRM Tools (SharePoint and Salesforce), Pivot Tracker, Basecamp
Certifications
Lean Six Sigma Green Belt, Drupal, WordPress, Google AdWords, Google Analytics, Bing Ads
Work Experience
AT&T Yellow Pages - Senior Analyst
09.2014 – 11.2017
Reduced product churn rate by 25%. Streamlined product fulfillment times through regression analysis saving the company over $500,000 in annual revenue. Slashed product development costs by 30% by overhauling existing systems, analyzing gaps and facilitating process and system enhancements. Successfully handled over 200 product backlogs and prioritized User Stories in JIRA. Collected and documented business requirements from business stakeholders. Turned data analysis into compelling visuals through Excel, PowerPoint and Tableau. Directed product prototypes and provided feedback to the development team to insure the final integrity of products. Developed predictive models and goals to guide performance expectations and model outcomes. Analyzed quantitative, qualitative and underlying data to correct key performance issues (KPIs) and increase customer satisfaction. Planned, lead and facilitated Six Sigma projects and teams. Produced standards of performance based on process innovation and best-in-class practices.
TAPPI - Digital Operations Analyst
01.2014 – 09.2014
Successfully negotiated 97% of contract renewals totaling $1 million in recurring revenue. Reduced operating costs by 14% in 6 months by prioritizing product features based on business needs. Identified operational weaknesses and innovated new processes to drive constant improvement. Gathered data on digital audiences to uncover trends, actionable insights and strategies for the business (qualitative and quantitative modeling). Presided over multiple projects that primarily focused on reporting and optimizing business and marketing activities. Performed root cause analysis and investigated data errors or anomalies. Created user stories and worked with UI/UX designers for product features.
IBM The Weather Channel- Product Analyst
01.2012 – 01.2014
Successfully managed a six-figure portfolio that achieved at least 10% annual growth over a 5-year period. Organized and prioritized customer requirements. Conceptualized product strategy, roadmap, positioning, and pricing. Analyzed data and conducted experiments (i.e. A/B or Q/A tests) to learn more about the usage of Weather.Com and to further refine ideas, products and features. Performed process analyses, including utilization rates, bottlenecks, trade-offs, process compliance, etc. Moderated data analysis and implemented website optimization tactics to meet business objectives and optimum user experience. Conducted product demos with different stakeholders and users to get feedback for product improvement.