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Production Coordinator (Advertising)

Location:
United States
Posted:
February 02, 2018

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Resume:

Audra Bradford • 724-***-**** • ac4bf6@r.postjobfree.com

Work Experience:

Beaver Newspapers, Inc.

*** **** ***., ******, ** 15009

Production Coordinator

August 2015 - present

Responsibilities include:

• Management of production staff, which includes Creative Artists, Ad Services, Proofreaders, and Composing/Page Finishers

• Work with other departments on interdepartmental coordination for print and digital products

• Support the implementation of new products and print and digital initiatives

• Resolve ad production issues both in-house and with the print facility

• Develop procedures in training for department personnel in all aspects of production

• Serve as liaison among Creative Artists Sales, News, Ad Services, Digital Media, and West Penn Printing

• Work with Editor, Sales Managers, and Marketing on special projects

• Support the technical and creative development and maintenance of digital products

• Develop individual staff skills through performance management and training

• Establish deadlines

• Prepare Payroll

• Fill vacant positions

Digital Advertising Support Specialist

April 2012 - August 2015

Responsibilities include:

• Sell, design and schedule digital advertising

• Develop and design new sales tools, marketing materials, and media kits to increase both print and digital revenue.

• Digital training and assistance for sales staff.

• Advise clients regarding digital products and write proposals.

• Maintain and continually develop our online business directory to create new revenue and enhance user experience.

• Schedule digital ads through DFP ad serving and other Google products

• Trouble shooting technical processes regarding advertising within the web content management system

• Promotion of Beaver County Times’ shows and events using social media and Google advertising.

Production Artist

June 1998 - April 2012

Responsibilities include:

• Design of print ads, web ads, flyers, special sections, promotional items, and signage

• Prioritize and file daily work flow of online advertising

• Download customer email and coordinate the information to the proper account folders

• Assist in development procedures and training for online products

• Act as liaison with sales, production and interactive media departments

• Scheduling and uploading ads onto the web via Yahoo APT.

Promotional Organization:

Times’ Bridal Fair Committee 2001 - 2010, Fashion Show Coordinator 2005 - 2009, 2016, 2017

Times’ Prom & Graduation Expo Committee 2008, Fashion Show Coordinator Walk America (March of Dimes) Coordinator for Beaver County Times, Team 2001 - 2011

Times’ Food Expo Committee 2004

1997 Annual Spring Highlands Festival, Edinboro PA

Recognitions:

Beaver County Times’ Employee of the Month

March 2017, Sept. 2008, March 2007

‘Best of Show’ for two printed pieces

Edinboro University Student

Graphic Design Show, Fall 1996

‘Participation Award’

Bruce Gallery Student Art Exhibition

Edinboro University, Spring 1995

References

Denise Allison - Former manager

304-***-****

Sarah McCraley - Former manager

724-***-****

Mickey Cherico - Co-worker

724-***-****

Education:

Edinboro University of Pennsylvania

Bachelor of Fine Arts - December 1997

Emphasis in Graphic Design, Art History, Advertising and Communications Community College of Beaver County

Continuing Education

Fall 2008: Photoshop

Spring 2009: Web Design

Google AdWords Certification

December 2014

Software:

Mac & PC Operating Systems

InDesign, QuarkXpress, Photoshop, Illustrator, Acrobat, Dreamweaver, Flash Excel, PowerPoint, Microsoft Office 365 Adtracker DPS, DFP

Audra Bradford • 724-***-**** • ac4bf6@r.postjobfree.com Page 2



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