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Sales Manager

Mandaluyong, National Capital Region, Philippines
February 04, 2018

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To become an asset to the team by being an active contributor, a supporter, an applauder a brother and friend to all


January 2017 to May 2017

Globe Telecom.

Area Sales Head, Wireless Sales Channel

Manages the day-to-day operations of the Globe exclusive distributor for the provinces of Bataan and Zambales making sure that their operations are not only proftable but also adheres to Globe policies, standards and sales objectives

Despite being assigned to the worst performing distributor of the company, I was able to turn around the distributor’s performance and we were able to hit nearly all sales parameters in just a span of 4 short months

September 2015 to December 2016

Globe Telecom.

Trade Marketing Manager, Broadband Direct Sales Channel

By partnering with Broadband Sales, monitors budget utilization, creates trade promotions and observes adherence of customer facing teams to Globe standards

April 2013 to August 2015

Globe Telecom.

Trade Marketing Manager, National Commercial Accounts

Partners with NCA Account Managers in creating relevant and compelling trade programs in national accounts such as SM, Puregold, Robinsons Supermarket, Mini Stop, 7-11, Wellcome, Family Mart and others

Was recognized by the Account Managers as the best TMM for 2015 and was awarded a multi-day/multi-city cruise incentive trip

March 2012 to March 2013

Globe Telecom.

Junior Area Sales Head, Consumer Sales and After-Sales (Central Luzon)

Co-manages the operations of Globe business partners and helps them to achieve their sales objectives

Awarded the “Highest on All Channel Development KPIs” for 2 consecutive months

July 2009 to February 2012

Globe Telecom.

Territory Sales Head, Consumer Sales and After-Sales (Central Luzon)

Liaises with local government units, third-party agencies as well as managing project-based activities of Globe’s business partners with the over-all objective of attaining the team’s area targets

Received numerous awards and recognitions including “Highest Tattoo Activations”, “Highest SIM Activations” and “Highest Mobile Postpaid Activations” in a single quarter

January 2009 to June 2009

Globe Telecom.

Territory Business Manager, North Luzon Dealer Sales

Managed the operations of the designated distributor-partner in the province of Bulacan and ensured that sales objectives are met, selling standards are followed and that the partner’s profit margins are healthy

Was able to institute improvements in the distributor-partner’s internal processes which led to improvements to their bottom-line

June 2006 to December 2008

Globe Telecom.

Cluster Head, National Affinity Sales

Tasked to scope, acquire and develop partnerships with Affinity groups with whom the company can grow its subscriber base by offering compelling wireless mobile products and services to the partners’ members

Successfully scoped, negotiated and acquired two new partners Every Nation Campus Ministry (the 2nd largest campus ministry organization in the Philippines) and Philippine Public School Teachers Association (the largest and oldest teachers organization in the country)

September 15, 2004 to June 2006

Globe Telecom.

Region Head, Supermarkets and Convenience Store Chains

Responsible for growing the business of the National Key Accounts Group both vertically and horizontally while maintaining an edge over competition by being top-of-mind in the ‘hearts and minds’ of Globe Telecom’s retail partners

Successfully increased Globe’s market share by introducing products and services into key partner stores nationwide

January 2004 to September 15, 2004

Globe Telecom.

Sales Training Senior Specialist

Tasked to train, orient and empower all newly hired sales employees in terms of product knowledge, selling systems and sales processes and standards

As a concurrent contributor to Project Superbowl, Project Country Style and Project Slices I contributed to the group by providing real-world scenarios involving the retail trade and how Globe’s new products and services will affect they way they conduct business

February 15, 2003 to December 2003

Globe Telecom.

Senior Account Manager

Managed the operations of several consumer-goods distributors and implemented programs designed to adapt their consumer distribution competencies to the needs of the Telecom industry.

I was a key member of Globe's Project Delirium Globe’s Over-the-Air (OTA) prepaid credits reloading system the team that eventually helped to launch the now ubiquitous mobile prepaid reloading platform

March 24, 2002 to December 15, 2002

Precedent Communications Inc.

Business Development Manager and Logistics Manager (Ad-Hoc)

Conceptualized, developed and produced marketing concepts and product presentation materials for the company’s mobile handset devices

Contributed in designing the company’s organizational structure, creating a work-flow template and defining job descriptions per position and created a product code and supplier master code guide for use by the organization’s enterprise resource planning software suite

June 2001 to November 15, 2001

San Miguel Corporation- Centralised Key Accounts Group

Customer Development Officer

Achieved a perfect score on all Key Result Areas for the position of Customer Development Officer.

Consistently attained or surpassed sales targets for each of the three business units for the trade channel area assigned.

April 16, 2000 to May 2001

San Miguel Beer Division- Key Accounts Group

Key Accounts Sales Supervisor

Supervised, trained and coached five Key Accounts Specialists accounting for 45% of total GMA Key Accounts business.

Consistently met or surpassed monthly and quarterly sales targets and contributed to the Key Accounts Group’s year 2000 performance of 120% against sales target.

June 16, 1997 to April 15, 2000

San Miguel Brewing Philippines- Specialty Beverages Unit

Specialty Accounts Manager

Supervised SMBP-SBU business partners’ distribution business including logistics, finance and day-to-day sales operations with the long-term objective of ensuring the business partners’ financial viability.

Liaised with schools and various educational groups and associations in line with SMBD-SBU’s drive to increase awareness for the current and pipeline brands.

March 1996 to June 15, 1997

San Miguel Foods, Inc.

Market Representative

Assigned to the Supermarket group handling various supermarket outlets in Metro Manila with the task of making SMFI products visible and available in the right quantities at the right time.

Maintained an acceptable accounts receivable level for the supermarkets assigned.

April 1994 to February 1996

San Miguel Foods, Inc.- National Food Sales and Distribution

Van Market Representative

Assigned to the South Luzon Sales Group and was tasked to handle booking, delivery and collection of the four NFSD business units’ products to the outlets in the territorial assignment of Cavite.

January 1994 to March 1994

Philamplans, Inc.

Training Officer

Tasked to train the company’s sales agents about Philamplans’ products as well as about selling skills that will be effective in the area of pre-need plans selling.

September 1990 to September 1993

Duncan Pharmaceuticals Philippines, Inc.

Medical Representative

Handled the promotion of anti-tuberculosis and anti-ulcer medications in various hospitals and medical institutions in Metro Manila and later on in the Laguna area.

January 1990 to July 1990

Syntex Philippines, Inc.

Professional Medical Representative

Handled the promotion of anti-arthritis and dermatological products in various hospitals and clinics in the Bulacan area.


James Aiton

Senior Pastor, Favor Church


Cleve dela Calzada

Pastor, Victory Christian Fellowship (Victory Ortigas)


Connierey Salazar

Financial Consultant, BPI Philam Life


(additional references available upon request)


A.B. Sociology, University of Santo Tomas, March 1989

La Salle Greenhills, March 1985

Manila Christian Day School, March 1981


Proficiency with Microsoft Windows 7/8/10, Apple Mac OS, Apple iOS, Linux Ubuntu, Android OS and popular office applications such as Word, Excel, PowerPoint, Visio, Publisher; cloud-based office applications such as Google Drive, Docs, Sheets and Slides



Irene Garcia-Reyes, Entreprenuer/ Health and Wellness Advocate



Jasmine Isabel G. Reyes (23),

Jillian Iris G. Reyes (18),

Jaden Ivana G. Reyes (11),

Jewel Iliana G. Reyes (10)


Eduardo A. Reyes, Jr. (deceased),

Rogelia L. Reyes


William L. Reyes (Cathay Pacific Airways),

Stella R. Lawsin (US-based Pediatrician),

Arlene R. Valente (US-based Medical Assistant),

Victor Herbert L. Reyes (Commercial Airline Pilot, Philippine Air Lines),

John Edouard L. Reyes (US-based Physical Therapist),

Carmina Beatrix L. Reyes (Entrepreneur)

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