S C O T T N E L S O N
C R E A T I V E D I R E C T O R - S T R A T E G I S T
Highly-visual Creative Director who excels at shaping innovative strategies and campaigns for major Fortune 500 brands. Inspires digital and video work that surprises, sells and works consistently across multi-platforms. Heavy experience with high-end sports, fashion, auto and entertainment brands. S U M M A R Y
C O R E C O M P E T E N C I E S
W O R K E X P E R I E N C E - A T L A N T A S K I L L S 404-***-**** • *****@**************.*** • www.nelsoncreative.net Branding
Copywriting
Graphic Design
Typography
Web Design
Video Production
Editing
Nelson Creative • Founder/Creative Director
2008 - Present
Designed and produced digital branding and
videos for a range of multinational companies.
Grew Bridgestone Golf from $29 to $67 million.
Helped develop experiential ball-fitting campaign
and a swing-speed app linked to sport retailers.
Doubled Yamaha fleet sales in two years, designing website and sales app, cutting order times in half. Consultant • Creative Director
2014 - Present
Created Email promotions for Disney Resorts
and American Airlines' Bruno Mars trip/concert,
with 50% click-thru rates.
Creative branding for Sapient-Nitro on major
Health Network, led to winning pitch.
Fox Sports project to promote Women's World
Cup soccer helped set largest attendance record.
J. Walter Thompson Executive Creative Director
1996 - 2007
Led all video and digital creative on U.S. Virgin
Islands and the U.S. Marines. Exceeded Marine
recruiting goals 8 years in a row. Winner of 2 digital One Show awards for web design and OOH.
Canva
Premiere Pro
Keynote
+ Strategy planning & execution
+ Directs brand vision and design
+ Collaborates creatively with teams
+ Develops benchmark systems
+ Manages Marketing automation
+ Master storyteller and presenter
+ Works fluidly with Senior mgmt
+ Quick-thinker, problem solver
+ Inspires a culture of fun
+ Excels at growing revenue
+ Speaks semi-fluent UX/UI
+ Finds simplicity in complexity
E D U C A T I O N
University of Kansas
Major: Advertising Minor: Design
10290 Kinross Rd • Roswell, GA 30076 linkedin.com/in/nelsoncreative1
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