Event Manager

Cecilia Almeda

(***) *** – **** *********@*****.***

PROFESSIONAL EXPERIENCE

Community Director at March of Dimes FEB 2013 – DEC 2017 San Francisco, CA March of Dimes works to improve the health of mothers and babies.

• Exceeded overall fundraising event revenue of $1.3M and yearly event participation of over 5,000 participants across a diverse portfolio of events including the March for Babies Walks, Signature Chefs Auction, corporate kick-offs, and golf tournaments.

• Surpassed 2016 budget by 53% leveraging internal teams and developing relationships with new corporate partners, creating a strategic marketing & action plan in addition to employee engagement initiatives.

• Recruited March for Babies Chairs by engaging top-level executives and community leaders, historically strengthening the campaign by securing leadership for all 4 Bay Area walk events for the first time in over 14 years.

• Led walk events and Signature Chefs Auction through initial planning and coordination day-of, managing vendors and both staff

& volunteers of up to 80; increased event satisfaction by improvements made to the layout, programs, and overall experience.

• Cultivated over 200 family teams and corporate partnerships through implementation of community events & networking, ultimately spearheading the first Bay Area executive leadership team committee of volunteers. Senior Account Manager at Island Hospitality Management DEC 2009 – JUN 2012 Sunnyvale, CA Island Hospitality is a hotel management company servicing major brands including Marriott, Hyatt, & Hilton properties.

• Surpassed weekly sales goals generating up to $100k - $300k new revenue cross-selling for Residence Inn by Marriott properties, delivering an increased commitment from high-level corporate partners and new prospects within a competitive market through proactive efforts, negotiation, and stewardship.

• Promoted within only 8 months on sales team after proven leadership and management of staff, supervising their progress and conducting management training.

• Developed a successful Marketing Plan and Hotel RFP alongside the Director of Sales & General Manager, preparing the annual budget, revenue account forecasts, and processing of group contracts & projects.

• Award: Eagle of Excellence Award for enhancing the hotel experience through exemplary customer service, recognized individually by weekly guest satisfaction surveys. Special Events Coordinator at San Jose State University Alumni Association SEPT 2008 – MAY 2009 San Jose, CA SJSU Alumni Association connects alumni and community together through engagement opportunities and programs.

• Highlight: Maximized event participation by revamping the marketing tools used for university newsletters, social media, and in- class presentations, & engaging university partners through collaboration to deliver highly successful and sold-out events. Resort Activities Coordinator at American Hospitality Academy MAY 2008 – AUG 2008 Myrtle Beach, SC AHA offers education & training programs for hospitality students to intern at premiere resorts & hotels worldwide.

• Highlight: Enhanced resort programs for families through creativity & new promotional methods, and recognized by Director of Operations to assist in various resort properties with high-profile clientele.

• Certification: Completed the first Global Internship Certification Program, Service Leadership in a Multicultural Workplace. EDUCATION

B.S. Hospitality, Recreation, and Tourism Management at San Jose State University

• Emphasis in Event Coordination. Minors in Business and Musical Theatre.

• Associated Students Top 55 Leaders: Awarded to top student leaders for impact on campus.

• ST Saffold Leadership Scholarship: Awarded to only 30 students after nominations from university staff.

• Resident Advisor of the Year: Voted by campus housing residents.

• Diversity Advocate Intern: One of four Peer Educators at MOSAIC Cross Cultural Center.

• Presenter at 4th Annual Student Organization Leadership Conference SKILLS

Proficient in Microsoft Word, Outlook, Excel, PowerPoint, and Adobe InDesign. Semi-fluent in Tagalog and basic Spanish.

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