Michael W. Baucom
**********@*****.*** 361-***-****
EDUCATION
Metropolitan State University of Denver, Denver, CO
Bachelor of Science, Business Marketing – December 2016
PROFESSIONAL EXPERIENCE
Healthgrades Inc.
Denver, CO March 2016 to Present
Client Service Associate
Monitored, optimized and reported on daily advertising campaigns using DoubleClick for Publishers
Utilized Facebook Business Manager for digital advertising campaigns for healthcare providers
Provided on-demand call data and marketing analytics through Marchex and Patient Pursuit
Investigated and resolved customer concerns through Salesforce and Jira
Provided brand awareness and consumer marketing through Sprinklr
Provided routine reporting through Google Analytics.
Interstate Batteries of Denver
Denver, CO Sept. 2013 to March 2016
Route Sales Manager
Generated over $520,000 in revenue across 136 customer accounts using marketing, order fulfillment and warranty support
Implemented sales and print marketing campaigns for 132 businesses resulting in a 6% year-over-year growth
Functional Beverage Inc.
Houston, TX Aug. 2012 to Aug. 2013
Regional Merchandiser
Managed sales, marketing and merchandising for over 120 Kroger stores and 200 convenience stores
Designed and supervised 30 beverage trade shows and sampling events from set up to disassembly
Worked with multiple vendors, stakeholders and the media to generate contracts leading to revenue growth and expanded brand awareness through marketing campaigns
Office Depot Oct. 2010 to Aug. 2012
Houston, TX
Manager
Managed a shift of 5-10 personnel
Supervised day-to-day operations spanning across four departments
United States Navy
Houston, TX Sept. 2006 to Sept. 2010
Yeoman 3rd Class
Handled a $2 million Temporary Additional Duty Budget
Facilitated a $300,000 budget; liquidated over 480 sets of cost orders and 200 travel claims
Supervised 22 Jr. Sailors
Served as Office Manager/Manager on Duty
TECHNICAL SKILLS:
Microsoft – Word, Access, Excel, Power Point, and Outlook
DoubleClick for Publishers
Salesforce
Photoshop
AWARDS AND SPECIAL RECOGNITION
Navy and Marine Corps Achievement Medal – professional achievement at Electronic Attack Squadron one three one (2010)
Good Conduct Award – 3 years of faithful, zealous and obedient naval service (2009)
Naval Air Station Oceana Letter of Commendation – outstanding performance First Lieutenant Construction/Deconstruction Team