MICHAEL W. LIPSCOMB

**** ********** **. *.

Lakeland, TN 38002

901-***-****

ac3oaa@r.postjobfree.com

SUMMARY

Highly motivated, goal-oriented individual dedicated to maintaining customer satisfaction in sales and service and increasing product distribution and profitability. Over 25 years of experience in the beverage industry; wine, liquor, beer and non-alcohol products. Achieved sustained increases in sells within key accounts. Recognized for top sales performance.

DEMONSTRATED KEY COMPETENCIES

Account Management

Strategic Sales Planning

Product Information & Pricing Consultant

Trainer: Sales, Merchandising, Route Driver

Bulk Route Driver Management

Sales/ Merchandising Management

EXPERIENCE HIGHLIGHTS

Victory Auto Sales – Memphis, Tn. 2012- Present

General Sales Manager – sold vehicles while educating myself on how the business is conducted in all areas such as finance, inventory, collections, repossessions and bankruptcies.

General Sales Manager- promoted in 2014 to this position. Responsible for daily operations of all areas of the business. Working side by side with owner of company to establish customer relations, increase sells, maintain in house financed accounts and schedule customer repair services with service manager, as well as work payment plans with customer for the services rendered. Other duties included overseeing lot management, sales personnel and collections agent’s performance. In charge of placing ads on internet and in magazines for sell of product and hiring of needed employees.

Finance Manager- Responsible for verifying credit applications, negotiating price and closing of all contract agreements for retail and wholesale transactions. Excelled at working with customers and addressing their needs after sales were completed throughout the life of their contract.

SOUTHWESTERN BEVERAGE CO., Memphis, TN 1997-2012

18-year old family-owned craft and import beer company demonstrating continuous growth with quality products and aggressive sells strategies, covering the West TN area. 20 employees, $8M annual sells, 15% market share.

Key Account and National Accounts Manager

Sales and Merchandising Supervisor

Oversee routing and performance of 4 route sales representatives, 2 bulk route drivers 4 delivery salesmen, 6 presale representatives and 8 merchandisers. Develop and maintain excellent working relationships with customers. Insure proper inventory to stores. Secure and maintain displays for items on price reduction. Secure shelf space and back stock. Perform pricing and product information maintenance; procure price reductions for National Accounts. Resolve issues between customers and employees.

Redesigned delivery and merchandising schedules to meet customers’ needs generated $100K increase in annual gross sells for 2 years.

Over past 2 years, increased sales up to100% for several months.

Took over and re-approached National Accounts; generating more sales, product placement and temporary price reductions throughout the year and into the holidays.

National Accounts include Wal-Mart, Kroger, Walgreen’s, Fresh Market, Whole Foods, Target, Rite Aid and Costco.

MC CLEARY, INC., Memphis, Tn. 1994-1996

A chemical and supply company servicing dry cleaners in West TN, Eastern AR, and North MS. 10 employees, $5M annual sales.

Driver/ Assistant warehouse Manager

Made deliveries to Memphis area dry cleaners. Opened and prepared office and warehouse for daily business, pulled and loaded all orders for deliveries. Prepared products for out of town shipment. Assisted warehouse manager and oversaw entire operation in his absence.

THE VICTOR L. ROBILIO COMPANY, INC., Memphis, TN 1988-1994

Large family-owned wholesaler and importer of wine and specialty items in the Mid-South; generates $20M annual sales.

Merchandising Manager/ Sales Representative

Managed 1 merchandiser. Maintained and distributed Point-of-Sale merchandise to 174 local and 35 rural wine & liquor retail stores in West TN. Sold to 35 rural stores.

Recognized as the number one merchandiser in West TN for several years

EDUCATION

Diploma received, Whitehaven High School, Memphis, TN

PROFESSIONAL DEVELOPMENT

T.I.P.S. – trained and certified for responsible alcohol distribution and serving.

Technical Expertise: Microsoft Word, Outlook and Advantage

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