Karin M. Seaman

Cary, NC ac3hbn@r.postjobfree.com 719-***-****

Hard-working and intuitive conference and marketing events manager, with 6+ years of widely varied experience. I have a wealth of knowledge that is applicable in a variety of roles as demonstrated by professional and personal accomplishments. Committed to best results, all tasks are completed with both financial and temporal efficiency...I have a track record of successes! In addition, I take pride in being an "out of the box" thinker, resourceful problem solver and ambassador to a brand.

Experience

Marketing Events Specialist * Global Software Inc. * Raleigh, NC, * Jan 2015-Oct 2017

Influential member of a high-yielding marketing team, I was solely responsible for all aspects of both internal conferences and the company’s presence at industry, ERP-specific and user group events in the US, EMEA and APAC markets. Additionally, I cooperated with sales and customer success while strategizing both immediate and long-term campaigns. In order to create a clear and compelling brand message I responsibly leveraged all available resources; my aim being to position the products and sales team optimally. My work was relevant, transparent, inspired and supported the interests of all stakeholders. Highlights include:

Proactively created several new end-to-end processes and templates that supported the goals of both marketing and sales departments

Responsible for researching, qualifying and managing up to 70 global tradeshow exhibits, presentation opportunities and internal conferences per year. Arranged travel, produced collateral and promotional materials, cooperated with exhibit management companies, managed shipping, conducted post analysis and maintained multiple data sources, including department’s budget

Reduced per person spend of annual user group conference by over 40%, from previous year, while elevating the quality of the experience by activating conference planning expertise and vendor connections

Guided overhaul of tradeshow exhibit/collateral program through analysis of cost, usage and efficiency, then researching equipment options and vendors. New 20x20 exhibit environment realized $9000 savings per use and returned full investment after three uses.

Conference & Event Planner * Independent Contractor * Triangle area * Oct 2012-Jan 2015

After studying and receiving certification in the field I worked on a wide range projects. Clients included social groups, tech companies, non-profits and university departments. Consistently I:

Lead clients in translating vision and agenda into original, targeted and profitable events including conferences, galas, tradeshows, and meetings with up to 1200 attendees

Established budgets and monitored expenditures in order to decrease future efforts and increase accuracy; when using a historical budget I consistently spent 5-10% less

Sourced professional services, BEOs, venues and sponsorship while negotiating with vendors to realize the best ROI for client

Planned travel; contracted and managed hotel blocks and rooming lists with the largest consisting of 20+ hotels for over 3,000 attendees of the IDEA conference in Miami (April 2013)

Delivered active and engaged on-site management of events, exhibits and conferences; components include content/session planning, set-up, registration, volunteers, catering, room sets, AV needs, transportation, entertainment, liability management. Also represented the host party and liaised with VIPS and foreign dignitaries

Education

The International School of Hospitality * Las Vegas, NV

Conference Management & Event Planning, CMEP certificate

Cornell University *College of Human Ecology * Ithaca, NY

BS in Human Development & Family Studies

Additional non-matriculated classes at various institutes

Relevant Traits

Proficient with MS Office, Sales Force, WebEx, Google Docs, Smartsheets, various registration and work flow sites

Obtaining Certified Tradeshow Manager designation (CTSM), projected completion spring 2018. Eligible for Certified Meeting Professional (CMP)

Astute copy writing and editing talents; well-spoken with confident presence

Experienced traveler and familiar with foreign cultures and customs

Perceptive interpersonal skills, comfortable with managing other staff and volunteers. (Previous restaurant owner/manager)

Comfortable and flexible in working outside required work hours, within other time-zones and remotely

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