Kim T. Ngo

**** ********* *****, *** ****, CA ***23

ac3dyj@r.postjobfree.com, Phone: 850-***-****

OBJECTIVE

Recent graduate seeking a position in marketing

STRENGTHS AND QUALIFICATIONS

Strong work ethic and ability to manage multiple projects and meet deadlines

Excellent research and data analysis skills, with an eye for discovering new trends

Possess a proactive approach to communicating with, and developing excellent rapport with clients and team members.

Technical Skills include: MS Word, Excel, Access, PowerPoint, SPSS, and WordPress

Bilingual: Vietnamese

MARKETING EXPERIENCE

5/2017- present Walter Colby HD Video Production: Marketing Associate

Since I’ve been with the company, I’ve developed and maintained an online marketing strategy to build awareness and promote the business. I designed a marketing plan to attract potential customers using marketing tools such as SEO, social media marketing, and paid advertising, and to track and measure the effectiveness of online marketing efforts with Google Analytics.

1/2017- 5/2017 Walter Colby HD Video Production: Marketing Intern

As an intern, I identified the business marketing objectives and target market, conducted a strategic review of the business and found opportunities to increase revenue through digital marketing. I also developed the business WordPress website and a marketing strategy to increase the business’s online presence.

Spring 2017 Tropicana Marketing and TheCitySlut.com Marketing Projects

Led a team of 5 students to develop a marketing plan for Tropicana Products, Inc. Conducted an environmental analysis of the company, identified business opportunities based on consumer spending trends, and offered managerial recommendations.

Collaborated with digital marketing team to design a content-based web site that helps people discover fun things to do in the SF Bay Area. Utilized SEO, email and social media marketing, and paid advertising to acquire, convert, retain, and increase customer base.

Fall 2016 Marketing Research Project, SFSU

Provided leadership and strategic direction for marketing research team. Constructed consumer surveys and used statistical analysis to identify insights and conclusions from complex data for managerial action and strategy.

EDUCATION

1/2016-8/2017 San Francisco State University, San Francisco, CA

BS in Business Administration: Concentration in Marketing. 3.7 GPA Coursework included competitive strategy formulation, new product development, marketing research, marketing analytics, consumer behavior, and digital marketing.

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