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Sales Manager

Kings County, New York, 11209, United States
November 14, 2017

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William T Johnson Jr

Results-driven and highly ambitious professional with over sixteen years of

increasingly responsible experience in sales and business development actively seeking sales or marketing opportunities with a dynamic, industry leader. Strong interpersonal and presentation skills with the expertise to increase individual sales targets and performance metrics. Proficient at developing new clients as well as retaining existing accounts while maintaining a high level of customer service. New York, NY 10022 - 301-***-****

Willing to relocate: Anywhere

Authorized to work in the US for any employer


Independent Sales Representative

Adcorp Media Group - New York, NY - 2015-05 - Present Responsible for helping local business owners identify and target their customer base, while implementing precise branding strategies, to establish them as the most recognized business in their marketing area through the utilization of our wide range of supermarket based advertising solutions.

• Sold over $249,000 in advertising last year.

• Increased sales by 53% from first to second year with company.

• Sold over $130,000 in advertising within the first six months with the company.

• Built a book of business of over 100 accounts within a six month time period. Field Sales Representative

Natural Balance Pet Foods, Inc. - New York, NY - 2014-04 - 2015-05 Interacted with consumers to increase the sale of Natural Balance products in store by acting as the brand ambassador responsible for creating relationships and recommendations of Natural Balance products.

• Delivered consistent business results by educating and converting consumers to NB products.

• Educated consumers on the nutritional benefits of NB products.

• Introduced products that best fit the pet family’s nutritional needs.

• Built in store relationships that led to repeat product recommendations. Northeast Regional Sales Manager

Green Smart Living - 2014-04 - 2014-09

Selected by the executive leadership team for the promotion of Northeast Regional Sales Manager. Directed the sales, marketing, and promotion strategies of the GSL product line with a focus on exceeding sales and profitability goals for region. Developed customer-specific programming to generate increased consumer demand, while enhancing the retailer relationship.

• Established sales objectives by creating and implementing a strategic plan to support corporate objectives.

• Expanded the customer base by building and maintaining rapport with key customers and distribution partners.

• Evaluated market trends and gathered field intelligence including competitive activity to identify current and future growth of regional sales and profitability.

• Responsible for regional forecasting and sales tracking. Independent Sales Consultant

Green Smart Living - 2013-11 - 2014-03

Responsible for selling the GSL product line through developing relationships with new and existing accounts in smoke shops, convenience stores, gas stations and distributors throughout the New York metropolitan marketplace.

• Increased account universe by 10%.

• Increased sales volume by 30%.

• Drove sales in new and existing accounts by creating and maintaining goodwill with custom merchandise.

• Established relationships with distribution accounts by partnering to solicit new business and increase volume.

• Created brand awareness by conducting in store tastings and consumer engagements. Account Executive

New Horizons Computer Learning Centers - 2013-02 - 2013-10 Responsible for selling New Horizons IT Training and Professional Services through prospecting and client meetings, pursuing marketing generated leads, cultivating relationships with potential clients and converting them to customers.

• Exceeded sales quota by 134%.

• Increased client database by 25%.

• Developed solution-based IT training initiatives to clients through a consultative sales process.

• Provided exceptional client service throughout the duration of the sales process. Media Consultant

AT&T Advertising Solutions - 2012-02 - 2013-02

Marketed and sold the entire suite of AT&T's digital advertising products including, but not limited to: Local Internet Search on YP.COM, Search Engine Marketing, Search Engine Optimization, Mobile Search, Local Online Display, Web Sites, and Online Video Streaming to meet and exceed sales goals.

• Division leader in gross new sales.

• Exceeded sales quota by 174%.

• Achieved net revenue growth of +42,524.

• Averaged 24.5 new customers per month.

• Recognized as a member of the Sales Elite club.

• Awarded for Excellence in most phone calls made during daily call blitz.

• Awarded Certificate of Achievement for winning the "Sizzlin' Chicago" Travel Incentive. Retail Marketing Representative

Serchlite Multimedia - Washington, DC - 2010-11 - 2012-01 and Southern Maryland market.

• Increased the number of retail outlets by 77%.

• Increased retail customer presence by 30%.

• Conducted daily store audits to ensure proper presentation of product and point of sale materials.

• Delivered key insights through daily store audits that served as the foundation for the new branding platform of key strategic brands.

Senior Division Manager

R.J. Reynolds Tobacco Corporation - 2008-12 - 2010-03 Repeatedly recognized for top performance through promotional advancement and selection for high-priority initiatives as demonstrated by rapid progression from Territory Manager, to Market Manager, to Field Marketing Agency Execution Manager. As Senior Division Manager, managed and mentored a team of nine Territory Managers (TMs). Ensured team met corporate objectives through collaborative client /customer relationships.

• Increased share of market of key initiative brands by 1.79%.

• Increased share of market of strategic growth brands by 1.24%.

• Increased total RJRT market share by .44%.

• Ranked third in sales nationwide on key strategic brands.

• Promoted two TMs to Account Manager.

• Prepared and managed event budgets and spending.

• Increased brand equity through planning, negotiating and selling corporate programs and initiatives. Senior Division Manager

R.J. Reynolds Tobacco Corporation - 2001-07 - 2010-03 Field Marketing Agency Execution Manager

R.J. Reynolds Tobacco Corporation - 2008-03 - 2008-11 Market Manager

R.J. Reynolds Tobacco Corporation - 2002-01 - 2008-02 Territory Manager

R.J. Reynolds Tobacco Corporation - 2001-07 - 2002-12 EDUCATION

Masters of Business Administration

University of Maryland University College


Bachelor of Arts in Sociology

Hunter College



• Brand Management • Marketing Concepts • Contract Negotiation • Strategic Market Planning and Execution • New Product Development and Launch • Account Management and Retention • Territory Management and Market Share Growth • Budget Management and Cost Controls • Market Research and Competitive Analysis • Staff Development and Leadership • Retail Merchandising Strategies • Vendor Relationship Management


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