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Marketing Social Media

Location:
Villa Rica, GA, 30180
Salary:
73000
Posted:
November 15, 2017

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Resume:

JEREMY HILL

813-***-**** ac3b4b@r.postjobfree.com ***0 Waterplace Cove, Villa Rica, GA 30180 linkedin.com/in/j5hill

Summary

I am an analytical, organized, and results-driven marketer that creates and coordinate winning integrated marketing campaigns. In my 15+ years experience as a manager in the marketing, advertising, and public relations fields I have consistently developed thorough marketing strategies and budgets for organizations and brands in the B2C and B2B arenas.

Skills & Abilities

+ Content Marketing – blogs, press releases, web and ad copy, white papers, case studies, executive summaries, annual reports

+ CMS Experience – Wordpress, Squarespace, Shopify

+ CRM Skills – Salesforce, Pardot, Dynamics

+ Lead Nurturing – Pardot, Drip, LeadPages

+ Email Marketing – Mailchimp, Constant Contact

+ Social Media Marketing – Facebook, Twitter, Instagram, LinkedIn, Google+

+ SEO Tools – Google Keyword Planner, Open Site Explorer, Ahrefs

+ Design Tools – Adobe CC (InDesign, Photoshop, Illustrator)

+ Paid Social and Paid Search – Google AdWords, Facebook Ads, LinkedIn Ads, YouTube pre-roll

+ Video Editing – Final Cut X, Adobe Premiere CC, iMovie

+ Coding Languages – HTML, CSS, PHP

Experience

MARKETING DIRECTOR, Crawford Media Services, Atlanta

Responsible for management of all marketing activities, including budgeting, trade shows, advertising, social media, customer relationship management/databases, sales support, market research, and strategic planning.

• Development of annual marketing strategy and corresponding budget.

• Coordination, budgeting, and staffing of industry events and trade shows.

• Creation and delivery of email and direct mail marketing campaigns.

• Leadership of ongoing SEO efforts including research, analysis, auditing and reporting.

• Research of targeted leads, trends, new markets, and technology.

• Brand management of corporate brand and four service lines within media management division.

September 2015–Present

MARKETING COMMUNICATIONS MANAGER, Southeast Dairy Association, Atlanta

Coordinated and implemented nonprofit organization’s integrated communications strategy, including public relations, marketing, advertising, and editorial content creation and design.

• Developed innovative, effective and comprehensive social media plans to engage consumers.

• Supervised the planning and development of content and promotional materials for both internal and external audiences.

• Produced, edited, and distributed video as laid out by digital strategy.

• Designed and developed online store to distribute promotional materials.

• Coordinated implementation and ongoing management of organization’s media asset management system.

• Directed creative and placement of retail Point of Sale (POS) promotional campaign.

August 2013–September 2015

PUBLIC RELATIONS COORDINATOR, Function: Design, Atlanta

Assisted Building Product Manufacturers (BPMs), primarily on the B2B stage, with branding, marketing, advertising, crisis management, digital strategy and media relations through the development and implementation of comprehensive public relations programs.

• Provided strategic advice and service to clients.

• Managed clients’ daily activities, budgets and deadlines.

• Executed pubic relations plans to effectively meet all deadlines and directives.

• Designed and developed marketing and editorial content and collateral as laid out in PR plans.

• Developed and leveraged relationships with trade media to enhance PR opportunities at industry events and trade shows.

July 2012–August 2013

SPORTS WRITER, SportsMedia.net – Buccaneers101.com, Tampa

May 2011–August 2012

SPORTS DIRECTOR, Toonari Post, Tampa

May 2009–June 2011

SPORTS EDITOR/WRITER, Beauregard Daily News, DeRidder, LA

February 2001–May 2009

Education

UNIVERSITY OF SOUTH FLORIDA, Tampa, B.A. Communication

LOUISIANA STATE UNIVERSITY, Baton Rouge, Mass Communications



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