Manager, Media production

EDDIE L. TRENT

***** ***** ******* • La Quinta, CA 92253

760-***-**** cell • 442-***-**** home • ********@*****.*** Over 30 years of excellence as a talent in radio, television and print. Outstanding on-air talent, with writing, producing and copy editing skills. Management, Sales and Team Leader experience.

KMIR Television (NBC), Palm Springs, CA

2012 – 2015

News Producer

Sole producer for daily 60 minute local newscast at 11:00am. Helped push 5pm and 6pm news back to

#1 across all major demos in first three books (Nov 12, Feb 13, May 13) against long time local leader. Palmdesert.patch.com, Palm Desert, CA

2010 - 2012

Local Editor

Providing written and photo coverage of Palm Desert news and sports for local news and lifestyle website. Assumed Local Editor duties, with full responsibility for all news coverage in April 2012; while meeting website hits and engagement goals.

WildRadio760.com

2006 - 2010

Owner/Program Director

Owner/Program Director for not-for-profit internet based radio station. Responsible for staff training, advertising sales, and website integration. Leading team that has raised daily website hits and listener count by 300% (Jan 08-Jan 09).

La Quinta Resort & Club

2006 - 2008

Convention Service Manager

Lead customer contact and “face of the resort” for groups and large multi-day meetings/events. Improved customer ratings of conventions and meetings at resort by 22 percent (SALT Customer Tracking Dec ’07 - October ‘08). Part of team that guided Event Management Department in a move to Hilton corporate standards and practices.

WGBA Television (NBC), Green Bay, WI

2005 - 2006

Morning Show Producer (Recruited by General Manager) Sole producer of daily 2-hour morning news program. Increased ratings over 300% against long time heritage market leader. Responsible for all aspects of morning show: writing, video selection, graphics, promotion, guest selection. Reported to News Director. KMIR Television (NBC), Palm Springs, CA

2003 -2004

Morning Show Producer

Co-producer of daily 90 minute morning news and 30 minute mid-day news program. Helped expand the morning show from 60 to 90 minute format, and key in launch of market’s first mid-day news program. Sports reporter /fill-in sports anchor for high profile local events (PGA, LPGA and WTP/WTA events). Reported to News Director.

KESQ/KDFX Television (ABC/FOX), Palm Springs, CA

1998 - 2003

Sports Director/Reporter

Responsible for daily sports coverage on 6pm and 11pm news on ABC affiliate. Also provided sports coverage for co-owned Fox affiliate 10pm news. Play by play voice of “TV3 High School Football Game of the Week”. Reported to News Director.

KVEC Radio, San Luis Obispo, CA

1994 - 1998

Sports Director/PBP voice (Recruited by General Manager) Directed all sports programming for News/Talk/Sports formatted AM radio station. Co-hosted morning news block, providing sports news. Play-by-play voice for Cal Poly (NCAA Div. I) football, men’s basketball and baseball. Reported to General Manager. Other broadcast experience of note:

San Francisco Spiders (IHL) San Francisco, CA

Fill-in Radio Broadcaster, 1995-1996

KIQO Radio, San Luis Obispo, CA

Operations Manager, 1991-1994

EDUCATION

California State University, Los Angeles - major in Radio/TV, minor in Journalism.

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