Social Media Sales

Timothy Louie Seeking Growth-Oriented advertising / Business Support Role

** ********* **** • Berlin, NJ 08009 • 201-***-**** • ***********@*****.***

Detail-oriented, experienced Marketing Professional with a background in Advertising and Social Media, eager to offer talents in driving operations growth, conceptualizing innovative strategies, and cultivating a strong community image toward maximizing a progressive employer’s bottom line.

Profile of Qualifications

Social Media Marketing

Broadcasting Operations

Copywriting / content management

Trends Tracking / Analysis

Strategic Business Planning

Project / Program Management

Sales / Revenue Growth

Key Marketing / Advertising

Website Development / Updates

Integral leader who offers a cross-functional background in Marketing, Advertising, Sales, and Communications, and demonstrates experience in all facets of Broadcasting Operations to support key goals.

Ambitious self-starter who excels at creating forward-thinking company growth initiatives, along with effectively evaluating needs to attract appropriate consumers and achieve outstanding client retention rates.

Out-of-the-box thinker who contributes use of commercial awareness to conceptualize, manage, and deliver projects on time and within budget, and exhibits an imaginative flair and knowledge of current market trends.

Professional Synopsis

SLP Concerts, Haddonfield, NJ 2013 – Present

Marketing Director • Copywriter • Content Manager • Production

Collaborated with the marketing team to brainstorm, plan, create and publish content that led to support of the sales process.

Directed development of interactive, direct marketing, media, creative, sales promotion, and PR strategies.

Select Accomplishments

Rebuilt the company’s Social Media presence from the ground up.

Specific campaign elements included effective marketing copy, email campaigns, social media posts, video scripts, web copy, html and sharepoint experience and client communications. Created a radio commercial production department in order to become a one-stop shop.

Arts Weekly, Little Falls, NJ 2001 – Present

Staff Writer • Editor

Utilize broad scope of industry knowledge to draft forward-thinking articles for a weekly lifestyle publication with emphasis on local music, tattoo artists, and events around the New York, New Jersey, and Pennsylvania areas.

Develop and sustain profitable new professional relationships via targeted ad sales and featured interviews.

Demonstrate skill with AP-style news writing with attention to grammar and stylistic standards per audience.

Select Accomplishments

Single-handedly created a strong tri-state area music scene by providing unsigned bands with publicity.

Built a high-profile reputation within the local music and body art community to boost publication revenue.

Premiere Radio Networks, New York, NY 2006 – 2009

Production Director• Board Operator • Copywriter

Strategically steered copywriting and production for Tyra Banks and Whoopi Goldberg’s daily promotions and commercial spots aired and recognized nationally on Ms. Goldberg’s syndicated morning radio program, “Wake Up with Whoopi” and the “Tyra Banks Show”

Exhibited experience with web content management systems to update and edit daily content and podcasts.

Select Accomplishments

Generated excessive revenue for morning show with successful commercial and live read copywriting.

Demonstrated proven ability to work independently and initiatively with management skills to lead multiple projects simultaneously while actively working with senior management within deadline-driven situations.

Timothy Louie Seeking Growth-Oriented Advertising / Business Support Role

Resume – Page Two • 201-***-**** • ***********@*****.***

Professional Synopsis (continued)

Clear Channel Communications, Inc., Jersey City, NJ 2002 – 2006

Producer• Cast Member • Copywriter – WKTU-FM (2002 – 2006)

Drove operations growth for a NYC morning show, “Baltazar and Goumba Johnny in the Morning,” including leading production work by creating and copywriting promos and all commercial reads for clients and advertisers.

Contributed strong creative talents toward expertly editing audio to develop all program sweepers and jingles.

Recognized for excellence with A.I.R. Awards for an integral PSA program entitled “KTU Cares with Mike Opelka.”

Select Accomplishments

Gained notoriety within the industry for creative production works in audio editing.

Consistently placed in the “Top 5” for morning shows in NYC on Arbitron ratings books.

Clear Channel Communications, Inc., Jersey City, NJ (continued) 1996 – 2001

Assistant Producer • Cast Member • Copywriter – WHTZ-FM (1996 – 2001)

Directed production and creative efforts for the world-famous “Elvis Duran and the Morning Zoo” on NYC’s Z100.

Applied solid leadership abilities toward overseeing show content, including controlling and monitoring on-air contests; archiving libraries; managing, researching, and updating website; and filtering show communications.

Served as head scriptwriter and copywriter for specialty shows (e.g. “Top 100 Songs of the Year,” “Top 30 Songs of the Summer”).

Select Accomplishments

Led an innovative morning show marketing campaign by making appearances for station events and advertiser promotions which led to a larger listenership and a strong network of industry professionals.

Enabled “Morning Zoo” to become an award-winning nationally syndicated morning radio program, including fueling ratings by 70% since 1996 and attaining three A.I.R. Awards for “Best NYC Morning Show.”

Achieved highly competitive annual nominations as “Best Countdown Show in the Nation” as head copywriter for a nationally syndicated countdown show – “The Hitlist with Elvis and Elliott.”

Education & Professional Development

Bachelor of Arts in Advertising

Rowan University (2014)

Magna Cum Laude

Master in Public Relations

Rowan University (2017)

Magna Cum Laude

Microsoft Office (Word, Excel, PowerPoint, Outlook) • Microsoft Publisher • Adobe Photoshop • Adobe Audition

Microsoft FrontPage • Pinnacle Video Editor • Adobe Illustrator • QuarkXPress • PC / Mac • Java Development

Sound Forge • Pro Tools • NexGen • Selector • Microsoft SharePoint • Adobe Dreamweaver • HTML Coding • Google Analytics • Survey Monkey

Excellent References Provided Upon Request

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