OUTSIDE SALES MANAGER

STUART MELENDEZ

Cell: 213-***-****

Email: ********@*******.***

OUTSIDE SALES MANAGER

Staff Leadership and Training Cross-functional Collaboration

Business Development Territory Management Relationship Building Revenue Growth

Regulatory Compliance Problem Resolution and Decision Making

QUALIFICATIONS PROFILE

Versatile and top-performing professional, equipped with extensive experience and proven record of success in sales,

management and client relations. Adept at collaborating with new and existing clients, creating strategic programs to ensure goals

are exceeded, and leading sales team members to achieve organizational goals and objectives. Highly skilled at performing cold

calling, pitching products and negotiating terms, with the ability to work under pressure and meet deadlines. Professionally

trained as a user and administrator in SalesForce and SugarCRM. Certified in Microsoft Office. Fluent in English and Spanish.

PROFESSIONAL EXPERIENCE

CashWise, Inc., d/b/a The Loan Brokers Los Angeles, CA

Outside Sales Manager 2016–Present

- Performed cold-calling to potential partners using various techniques while maintaining a strong pipeline of

opportunities that were in various stages of the sales cycle

- Maintain agreements, contact information, and data related to partners up to date in SalesForce CRM

- Identified potential decision makers and met with C-level personnel to present partner model and product benefits

- Handled the negotiation of confidential agreements and terms of partnership

- Directed onboarding process and guaranteed that the implementation process surpassed partner’s expectations

- Responsible for merchandising marketing materials at locations to guarantee product is front and center to cross-sell

- Augmented existing accounts by coordinating with in-store personnel to educate and encourage to self-serve

- Created standardized sales proposals and various sales pitches that made the sales cycle shorter and more efficient

- Oversaw advertising and promotional activities which included print, online, electronic media, and direct mail

- Manage attending conferences: handling the enrollment, marketing materials and exhibit; generate new partnership leads

and meet with existing partners to strategize on how to continue to grow

Career Highlights:

- Spearheaded the implementation of the partner channel including lead generators, networks, publishers, SEO

companies and alternative financial institutions which increased production by 155%

- Grew average production of revenue from $400k to $1.2m monthly after years of no growth

- Pioneered the Partner Challenge Program which enabled the company to attain previous partners that turned the

company down due to their commitment with other companies

- Negotiated terms with partners from previous relationships that led to the attainment of 83% of approached partners

Wheels Financial Group, Inc., d/b/a LoanMart Encino, CA

Corporate National Sales Manager 2010–2016

- Responsible for hiring and training 37 inside and outside sales representatives across 22 states

- Manage effective programs to compensate, coach and train sales personnel

- Tracked and incorporated key performance indicators (KPI) into monthly strategies to attain sales goals

- Employed a keen attention to detail in reviewing monthly P&L statement while ensuring CPFL and department expenses

are on target in accordance with the set-forth company goals

- Cultivated and maintained relationships with corporate partnerships; meet with C-level management monthly to discuss

company performance, revenue goals and implement strategies to continue to grow portfolio

- Established and recommended realistic goals for partner production and new partner onboarding goals

- Execute sales expansion strategies for new states and new products including marketing research, that directly

contributed to the continuous growth of the partner channel and company footprint

- Coordinate with legal and compliance on the launch of additional products and expansion of new states which included

lending and collection documents and laws, marketing materials and proper disclosures by state

- Customized SalesForce to meet the needs of sales team and streamlined the sales cycle for onboarding partners

Career Highlights:

- Achieved 140% year-over-year same store growth over five years

- Boosted partner production of overall business from 12% to 40% as well as number of partners by 136%

- Revamped partner commission structures, sales team compensation plans and implemented an aggressive expense

policy that cut costs by over $1m annually

Underwriting Manager 2006–2010

- Directed a team of underwriters and loan processors and ensured that everyone complied with company, federal, and

state regulations throughout the loan approval process

- Set and executed underwriting strategies and objectives to generate high quality loan decisions in alignment with

company credit policies

- Monitored all aspects of origination functions for several production divisions

EDUCATION

Coursework in Business Administration - California State University, Long Beach, CA

PROFESSIONAL DEVELOPMENT

Training:

SalesForce Administration, Customization and Integration Training

SugarCRM Administration and Customization Training

Certifications:

Microsoft Office Certification

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