Arpit Agrawal
Senior Product Manager
ac26d2@r.postjobfree.com
IIT Bombay’12, Dual Degree (B.Tech + M.Tech) in Electrical Engineering
linkedin.com/in/arpit392
Entrepreneur and Product Management professional with 5+ years’ experience in designing, developing and managing web and mobile products at startups & fast moving companies. I have been leading the overall strategy and execution of products while working with the leadership teams at various organizations. I have successfully co-founded and managed consumer internet startup, raised capital and successfully sold the business through a M&A exit.
PROFESSIONAL EXPERIENCE
Senior Product Manager – Web & Apps GOOMO.COM, Mumbai [Jan’17 - Present]
Leading the overall strategy and execution of web & mobile apps
Leading product strategy, planning, roadmap & execution by working closely with leadership team
In span of 9 mos, launched website, android & iOS app for flight, hotel & holidays with team of 6 PMs
Implemented agile methodology with 1 week sprints for faster delivery and feedback
Leading continuous feature development on the basis of customer behaviour data and interviews
Collaborated with UI/UX team to create user personas, user interviews and usability testing
Improved conversion from 2.2% to 2.8% by working with analytics team to execute campaigns for user retention & re-engagement on WebEngage
Led a team of 5 developers for integration of Sitefinity CMS for quick and easy development
Improved offer release time from 6 hrs to 20 min by implementing automated offer modules
Product currently generating GBV of US$ 6 million/month with 300k monthly active users
Co-Founder, ZOPKY.COM (Acquired by Goomo.com), Mumbai [1yr 5mos, Aug’15 - Jan’17]
Zopky is a platform for experience rich international holidays. Enables users to build their complete holiday itinerary on the intelligent platform and book online without any offline support
Led product development, market research, operations and fund raising
Product
Did user interviews, surveys, analyzed industry challenges & pivoted twice to establish product market fit
Wireframed & designed UI/UX of website & mobile apps
Got the best price with minimum integration efforts by evaluating 25+ supplier APIs technically and commercially for flights, hotels, transfers & activities
Designed AI algorithms over suppliers’ feed for making the itinerary operationally feasible. Used APIs like TripAdvisor, Rome2Rio, Flickr, Google maps, Skyscanner, Viator, Google QPX & Expedia for required data
Integrated product with Goomo.com & currently powering their holiday vertical
Marketing & Operations
Ranked under top 2 results in search on play store by focusing on organic growth strategies like SEO, app store optimization, back linking, content blogs & social media
Built partnerships with 5 corporates and 3 affiliate networks
Improved user retention and engagement up to 35% by implementing engagement strategies using tools like Clevertap and Helpshift
Reached 17500 organic download on playstore with 4.7 rating & 3000 monthly active users on web
Setup lean backend operations & attained average 11 bookings per agent per month (industry average 6)
Established visitor to conversion ratio of 3% compared to industry average 0.5%
Business, Investors & Fund raising
Raised angel fund from global angel investors and industry veterans
Built operationally profitable business within 6 months from operations
Attained GBV of US$ 62000/month with 10% average gross margin
Negotiated M&A of company, creating significant ROI for all stakeholders and managed the integration
Product Manager HOUSING.COM, Mumbai [1yr 10mos, Oct’13 - Jul’15]
Led the team of 4 PMs & 11 developers for overall strategy, development of all Supply products.
Implemented multiple supply products enabling 1100 membered operations team to receive 8000 calls/day at customer support, schedule 4000 visits/day and collect data for 7000 properties/day
Launched map based real time appointment scheduling product for field work force management using property location, distance & travelling time. Led to increase in 57% efficiency
Enabled 800+ data collectors to upload property data from field with automated verification of text and photographs by releasing an android app
Accomplished high quality data collection and reduced training cost by designing algorithms using gyroscope, accelerometer and images processing techniques for guiding data collectors
Launched map based customer support products (CRM & LMS) for precisely suggesting properties to customers over call.
Increased efficiency of data quality team by 200% & reduced fake properties by 88% by launching auto data verification & data monitoring products
Implemented agile & scrum processes for the development team resulting in faster development
Assistant Manager, Operations FLIPKART,COM, Bangalore [1yr 3mos, Jul’12 - Sep’13]
Designed & optimized warehouse (>2M sqft) processes for inventory, order picking, packing & shipping
Reduced customer returns by 37% by working with cross functional teams & improving processes
Negotiated with suppliers to replace customer returns & built network of secondary market vendors
Liquidated customer return products upwards of US$ 3 million
Intern, Digital Hand X-Ray Segmentation GE Global Research, Bangalore [May’10 - Jul’10]
Designed a new algorithm for bone segmentation from Hand X-ray images for computerized determination of skeletal age with an efficiency greater than 90%
Authored a paper; presented in Oct’11 at IEEE Conference, Washington DC
SKILL SET
Technologies
Project Mgmt.
Design Tools
Analytics Tools
Marketing
Others
Web
Android
iOS
Agile
PWA
AMP
JIRA
Confluence
PivotalTracker
Mingle
Asana
Zeplin
Axure
SketchApp
Photoshop
InvisionApp
Balsamiq
UXPin
Google Analytics
MixPanel
Firebase
HotJar
CrazyEgg
WebEngage
CleverTap
Google AdWords
Facebook Ads
WordPress
Sitefinity
GIMP
Visio
EDUCATION
Degree
University
Year
CGPA
B.Tech + M.Tech in Electrical Engineering
IIT Bombay
2012
8.07
PUBLICATIONS
Scientific Book: ISBN 978**********, CRC Press, Nov’13, Florida.
Title: Wavelets & Fractals in Earth System Sciences: A Boon for Self-similar Data, Data Compression, Singularities and Noise Removal.
Technical Research Paper: 40th IEEE - Imagery Pattern Recognition Workshop, Oct’11, Washington DC, USA.
Title: “Automated Segmentation of Epiphysis and Metaphysis for Computerised Bone Age Analysis”.
OTHER ENGAGEMENTS AND ACHIEVEMENTS
Speaker at Mobile Growth Hacking, organised by Branch.io [Sep’17]
Product Advisor at a stealth mode startup in pharmaceutical industry [Feb’17-present]
Secured All India Rank 392 in IIT-JEE [‘07]
Awarded CBSE Scholarship for securing All India Rank 217 and MP State Rank 6 in AIEEE [‘07]
Secured 1st position out of 100 teams in Junkyard Wars at Techfest, IIT Bombay [‘11]
Represented hostel in Table Tennis General Championship for 2 consecutive year [‘09,‘10]
Swimming and Badminton enthusiast