Seasoned Communications Executive with a demonstrable record of performance
driven results and expertise in the development of marketing, branding, technology, social media and advertising campaigns for Fortune 100 Telecoms, business-to- business companies, higher education, and non-profit organizations. Managed online, offline and public awareness campaigns; with team of copywriters, photographers, videographer, designers, programmers through the marketing and creative process. Seeks better ways to deliver results and delight customers. CORE COMPETENCIES TECHNICAL SKILLS
• Digital development WordPress sites, IT for business, and HTML/CSS Adobe Dreamweaver; Web and Video tools: YouTube video services, movies, voice overs, editing, adding close captions, iMovie, Adobe Premiere; Final Cut Pro, KeyNote; WordPress, Slider Revolution, Evato, Wix.com sites; Podcasts and social media; Drupal, Java script, JQuery, and Ajax; Mobile First, WordPress Themes
• Design and collateral, printing, prepress, video, digital media: Adobe Creative Cloud, Illustrator, Photoshop, inDesign, videography, postproduction, and photography Canon and Nikon
• Direct mail and email marketing, CRM, Social selling, MailChimp, Constant Contact, SurveyMonkey
• Strategy, managing teams, planning of operations, marketing, IT and finance
• Teaching K-12 Catechist: Religious Education, 12 years as Catholic Church
• Social Media Strategy, Advertising and Analytics – Facebook Advertising, YouTube, Twitter, Instagram, Linkedin, blogs. Ad Creation, Power Editor, Analytics, lead generation, video, ad split testing, Live Broadcasts with Periscope and Facebook Live, landing pages, CRM, Google Analytics, Yahoo, Bing, Agile
EDUCATION
The American University ~ Washington DC – Bachelors of Arts – Design Montgomery College Rockville ~ Rockville, MD –Associates of Arts – Advertising Design PROFESSIONAL EXPERIENCE
DIRIGO AGENCY, INC. – ROCKVILLE, MD
FOUNDER/OWNER/CREATIVE DIRECTOR
May 2017 to present (Established business as of January 2006) Dirigo Agency is an integrated marketing agency, video, photography, advertising, brand, and design. Recent client work for:
Cisco SMB/Enterprise Volume team as a preferred Agency partner – Strategy, writing, design, and implementation of eBook, Infographic, Facebook Split Testing and more. Agilious, LLC – Branding and design of new corporate website and logo design. SAMSON PROPERTIES LLC – CHANTILLY, VIRGINIA
DIRECTOR OF MARKETING
MARCH 2015 – MAY 2017
Transformed an inexperienced marketing team, on a shoestring budget, into a powerhouse with innovative programs, broadcast and social media strategies with voice and personality, and launched new and exciting training platforms. Responsible for elevating the company’s brand image to recruit, train and retain REALTORS®, doubling the number of real estate agents in 2 years. As a result, Samson Properties Chantilly office is the #1 Broker in Northern Virginia according to bright® MLS.
• Social Media paid search, Facebook Advertising, email campaigns, video and Google Analytics
• Developed a high value targeted recruitment marketing recruitment packages, Co-wrote Buyer
• Responsive WordPress websites for training and consumer facing.
• Live Broadcasts – Twitter / Periscope and Facebook Live
• Operations / IT support – Opening branch offices, IT services, security cameras, telecom / Internet.
• Brand Style templates – Designed upscale brand image style of Samson Properties.
• Weekly social media training – ‘Facebook Fridays’ for Real Estate Agents on social selling
• Video / Photography – Responsive website for online video training library. Managed photo studio, developed short and long production videos for training, social media and lead gen Timothy Fahey
303 Amberfield Lane
Gaithersburg, MD 20878
***.*****@*****.***
Phone: 202-***-****
Chief Marketing Officer
30+ Years of Strategy,
Marketing, Branding,
Design Experience
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Montgomery County Chamber of Commerce, Director of Marketing and Creative Services (Contractor) July 2014 – December 2016
• Implemented and managed a comprehensive marketing strategy that advanced for MCCC.
• Developed the email event, designed advertising program via creative on Drupal.
• Saved the Chamber thousands of dollars by training and delegating relatively easy tasks. DIRIGO AGENCY, INC. – ROCKVILLE, MD (Established business as of January 2006) FOUNDER/OWNER/CREATIVE DIRECTOR, 2006 – July 2014
SPRINT – RESTON, VA AND KANSAS CITY, MO
PROJECT MANAGEMENT, CREATIVE SERVICE AGENCY (CONTRACTOR) 2006 – MARCH 2015
Managed and executed wide range of Projects, which included:
• Nov 2014-Jan 2015, Public Relations support: “cut your bill in half”, social media: “Sprint Rolls Out 4 Affordable Tablets”; “Sprint Introduces Budget-Friendly Tablets for the Holidays”
• September 2015, M2M Marketing Manager, “Frost & Sullivan Award” 2015 North American Cellular M2M and IoT Customer Value Leadership Ad
• January 2013-December 2015 - Pre-launch Infographic of the Intelligent Business Retailer imaging concepts of a typical Retailer, Restaurant and Auto Dealer business, using M2M technologies
• January 2013-December 2015 - Sprint M2M Mondays Retail Technology Podcast series on a hosted WordPress site with audio ‘intro and entro’ as well as video pre-production / post-production
• September 2014 – September 2015 - Sprint M2M Command Center 2.0 Capabilities video on a M2M device management system; Writing, design, video production, animation, voice-over recording
• January 2008 – December 2011 - Sprint Converged Network Solutions brand campaign. Managed campaign writer, animator and designer, web developer. Senior executives campaign – go-to-market website /virtual tour to introduce global reach of Higher Education, Manufacturing, Healthcare Mobility solutions.
• January 2006 – Sprint Nextel, rebranding of sales collateral library DANSOURCES TECHNICAL SERVICES, INC. – ROCKVILLE, MD CONSULTANT, VICE PRESIDENT OPERATIONS & MARKETING, VIDEOGRAPHY, WEB DEVELOPMENT, MEDIA AND BUSINESS SOLUTIONS
JAN. 2009 – SEPTEMBER 2012
A contract-to-hire firm to fit the complex needs of organizations that require a cross section of technical information technology, content experts, writers, editors, creative and project managers ROCKVILLE SCIENCE CENTER – ROCKVILLE, MD
Board of Trustees Branding, Marketing, Videographer, Website Developer JAN 2008 – SEPTEMBER 2014
Brand development – mission, vision, values – and execution of the programs for the Rockville Science Center. The Science Café was a forum for scientists to collaborate and communicate their ideas to the community. Produced and recorded the programming for public awareness via podcasts and website. FAHEY/DAVIDSON, INC. – WASHINGTON, DC
FOUNDER AND PRESIDENT ONE OF WASHINGTON, D.C.’S #15 LARGEST ADVERTISING/MARKET- ING AGENCIES, (WASHINGTON BUSINESS JOURNAL, BOOKS OF LIST) JAN. 1986 – SEPTEMBER 2005
Senior executive responsible for day-to-day operations and strategic planning – finance, budgets, resource, allocation, staff management and sales; Brand and website development, collateral marketing systems, tradeshows and associated initiatives.
Awards/Honors: Addy, Covenant House Community, Service Award, Direct Marketing Association of Washington, Graphic Communications Competition, Ozzie, Print Magazine, Web Marketing Association Affilations/Member Networks: Career Technical Institute – Board of Advisors, Rockville Science Center Former Board of Trustees
Timothy Fahey
303 Amberfield Lane
Gaithersburg, MD 20878
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