Marketing Manager
Resume:
LAURA PINZON
Digital Marketing
ac1wi4@r.postjobfree.com
linkedin.com/in/laura-
pinzon-marketing/
PROFESSIONAL EXPERIENCE
Marketing Assistant
Dinbeat, Barcelona, Spain. January 2017- March 2017
• Managed social networks and created content in order to increase awareness and position of the brand in the market.
• Assisted in product design by aiding in the selection of prototypes and communication with manufacturers in China.
• Researched pet industry environment to identify economic conditions and define strategies for possible market penetration.
General Manager
The Basket, Medellin, Colombia. January 2016- October 2016
• Allocated company funds to achieve the best possible results in terms of marketing and staffing.
• Managed marketing efforts including social networks that resulted in the gain of 1,000 followers per month organically.
• Prepared event budgets, negotiated with suppliers, hired and trained new employees and supervised the execution of events.
Social Media Coordinator
Triple The Focus, New York City, USA. March 2015- June 2015
• Measured, reported and analyzed KPI’s of social networks on a weekly basis.
• Created, edited, investigated and selected content that interested segmented audiences.
• Filmed, produced and presented Triple The Focus Live Exclusives in NYC to generate online presence and engagement, achieving a 25% increase over the quarter. Assistant Manager
Pookie & Sebastian, New York City, USA. February 2014- November 2014
• Carried out store operational procedures (maintaining and merchandising inventory, managing cash register, creating daily report of store activity).
• Created cross-selling product campaigns based on inventory turnover increasing revenue.
• Styled and assisted customers with purchases in order to insure a good user experience that resulted in customer loyalty.
• Trained and motivated employees in order to reach daily sales goals ($3,000-$10,000) Fashion Assistant
Maggie Norris Couture, New York City, USA. August 2013- December 2013
• Coordinated and arranged meetings, prepared agendas, and reserved facilities for meetings.
• Assisted on fittings and wrote promotional content for sunglass collection.
• Examined, selected and purchased materials at the most favorable price consistent with brand quality.
Administrative Assistant
Magaschoni, New York City, USA. February 2013- June 2013
• Oversaw the completion of corporate tasks (bookkeeping, filling, managing records) designed to meet daily, weekly and monthly goals.
• Responded to customer inquiries and complaints.
National Manager
PMP Enterprises, Shanghai, China. September 2010- June 2012
• Assisted South American customers by arranging travel logistics and pre-selected company visits in China, translating from English to Spanish.
• Performed quality control on a weekly basis resulting in a decrease in manufacturing errors. Skills
j
Driven
Creative
Natural Leader
Fast Learner
Microsoft Office
Critical Thinker
Adaptability
Team Work
Decisiveness
Public Speaking
Time-Management
Native Spanish Speaker
Digital Marketing Strategy
Education
Bachelor in Business
Administration, cum
laude
Berkeley College
New York City, USA
2015 graduate
Mandarin- Chinese
Course
Fudan University
Shanghai, China
2011 graduate
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