Communication Manager

Summary

Accomplished communications professional specializing in strategic communication planning and execution including internal and executive communications, public relations, change management, event planning and social media across commercial, retail, publishing and media sectors. Proven leader, manager and team motivator.

Areas of Expertise

Marketing Communication and Management Digital Strategy Strategic Partnerships Change Management

Communications Strategy Development Project Management Digital Media Development

Relationship Management and Team Building P&L Management

Experience

Citizens Bank, Cranston, RI/Dedham, MA

2014-2017

Provider of financial and investment services that help individuals and institutions meet their financial objectives.

Communications Manager/Vice President

Managed internal communications activities for Executive Communications. The activities included executive presentations, business updates, communication to support major initiatives, and content development for the web and recognition events.

Supported internal communications strategy for business line executives and direct reports including development of internal and external executive presentations, talking points, website development, memos and leadership site visits.

Directed oversight & development of internal communications for business line delivered through a variety of integrated media (Video, audio, on-line, face-to-face) ensuring alignment with the business line strategy, vision and mission.

Executed the business line Colleague Engagement initiatives from areas of focus development through action planning, reporting

and communication through partnerships with the local leadership teams and various business lines.

Fidelity Investments, Veritude, Smithfield, RI 2013-2014

Provider of financial and investment services that help individuals and institutions meet their financial objectives.

Director of Executive Communications (external consultant)

Managed internal communications activities for Personal Investing and Workplace Investing executives. The activities included executive presentations, business updates, communication to support major initiatives, and content development for major sales and recognition events.

Developed and managed internal communications programs to support new product launches and sales/service initiatives that require an executive “voice”

Developed executive content for major in-person communications events, e.g., extended leadership team (ELT) meetings, recognition events, road shows, PI executive site visits, national sales meetings, business partner events, etc.

Consulted with senior business leaders on internal and external presentation content, advise business partners on written and electronic communications for clarity and simplicity for end users

Maintained relationship with Corporate Affairs and Fidelity Exchange staff to identify editorial opportunities and internal communication opportunities to support external initiatives

Worked with business partners to create strategy for PWI Intranet content development and management

Marketing Communications Consultant, West Boylston, MA 2010-2013

Ensured successful implementation of new-business marketing communications resulting in high level of client satisfaction.

Developed and implemented go-to-market and launch plans for client customer segment. Specific duties include: defining, creating and introducing innovative promotional material/sales tools (brochures, CD's, tapes, trade shows, videos, field updates, web and catalogs), demand generation and integrated marketing campaigns that support and communicate the value propositions to the specific market segment, and build brand equity.

Raytheon, Integrated Defense Systems, Billerica, MA

2009-2010

Raytheon is a technology and innovation leader specializing in defense, homeland security and other government markets throughout the world.

Communication / Change Management Consultant (external consultant)

Implemented a social networking and collaboration tool to enhance knowledge sharing, reduce cycle time, expand collaboration and increase virtual teaming.

Partnered in the design/development of a new Organizational Change Management team within the IS organization.

Defined Change Management processes and tools, and created Organizational Change Management website.

Fidelity Investments, Inc, North Smithfield, R.I. and Marlborough, MA 2004-2009

Communications Director, North Smithfield, RI, 2007-2009

Developed, directed and implemented global media, operational and internal-communication programs in support of corporate objectives resulting in a consistent, unified delivery of communication. Provided creative direction and proactively reduced communication costs by 20%.

Executed multiple forms of communication including: video, audio, on-line, print and live presentations resulting in effective, integrated campaigns that increased employee engagement by 11%.

Conceived, developed and implemented innovative communications resulting in 40% budgetary savings

Communications Consultant, Marlborough, MA, 2004-2007

Ensured successful implementation of new-business communications resulting in high level of client satisfaction.

Supported largest defined contribution clients, transformed client benefit communications by successfully implementing “first PERSON” personalized communication program resulting in 22% cost savings .

Oversaw communication development projects and rollout campaigns with meticulous attention to detail so as to ensure flawless execution of deliverables.

VeraVest Investments, Inc., Worcester, MA Communications Director

2001-2004

Forefield Inc., Marlborough, MA Marketing Director

2000-2001

Allmerica Financial, Worcester, MA,

1983-2000

Provider of life insurance, annuities, investment advice and property and casualty insurance products.

Communications Director, 1999-2000

Director Marketing Communications, 1996-1999

Director Client Services Marketing Communications, 1995-1996

Director Multi-Media Group, 1995-1998

Executive Producer/Account Manager Multi-Media Group, 1983-1995

Education

Worcester State College, Bachelor of Arts, Communication/Media Production

Professional Development

Fidelity Executive Leadership Program, Leadership & Organizational Development

The Center for Reengineering Leadership - The Process Centered Organization

Series 6 Investment Company/Variable Contracts Limited Representative

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