Marketing Sales
Resume:
C ARMELA ANDERSON
m *.*******.********@*****.***
Objective: T o work with an organization / agency which will assign me challenging targets to achieve and provide me with immense career opportunities Summary of Qualifications:
-Profound work experience in retail industry, business marketing, merchandising, immense foundation in e-Commerce management & marketing catering to all platforms and marketplaces
-Close introduction to all kinds of activities involved in fashion production and distribution, Food & Beverage product placement and sales, marketing and distribution.
- Web design and creation, SEO specialist, experience in Google Adwords, Google Merchants and Google Product Listing Ads
- Advanced knowledge in marketplaces: Amazon Seller Central, Amazon Vendor Central, Jet, Walmart, Groupon, Overstock, Rakuten, Sears, JCPenny, Kohl’s, Bed Bath & Beyond, Target, Shopzilla to name a few.
-Extra ordinary reach and contacts with most of the eminent experts in related fields specifically Category buyers from National Retail Chains
-Great knowledge of traditional and recent trends in fashion ad world with graphic designing and visual creative marketing
-Vast sense of suitability of a particular industry
-Ability to generate innovative ideas that convey the exact message
-Excellent fluency in spoken and written communication
-Tremendous computer proficiency and ability to handle related tools Professional Experience
SENIOR NATIONAL SALES DIRECTOR
MARKETING DIRECTOR
PRODUCT BROKER
MR TORTILLA INC (AUG 2016 - PRESENT)
- B2B Sales and Product Placement for Mr. Tortilla. Accounts opened: Jons, Seafood City, Bristol Farms, Kroger, Walmart, Smart & Final, Kehe Distribution, Unified Grocers
- Building Territory for Food Service: Healthcare, Unified School Districts and Restaurants with California State Territory
- Build Mr Tortilla Website and Open e-Commerce Marketplace
- Managing multiple Sales Representatives on each Regional Territory E-COMMERCE CONSULTANT
PLATINUM SALES & DISTRIBUTION (FEB 2016- Present)
- Opening e-Commerce marketplaces accounts with Sears, Target, Walmart, JC Penney, Kohl’s, Bed Bath & Beyond.
- Running FLASH SALE events with Zulily, Gilt and Rue Lala
- Creating, developing and maintaining the website
- Managing Product Listing Ads on Search engine platforms. (Google Shopping, Bing)
- Photoshoot, photo editing and photo adjusting to different specs for different marketplaces
- E-mail blasting and graphic design for ad campaigns for different Ad placements
E-COMMERCE ACCOUNT EXECUTIVE
CPI LUXURY GROUP (SEPT 2013-FEB 2016)
www.modabrands.com
www.pearlzzz.com
- Preparing spreadsheets for Amazon Drop Ship, FBA and Amazon Vendor Central, Managing all of Amazon activities from template preparation, image preparation, packing to sales reports and customer service. Preparing sheets for macys.com, jcpenny.com, helzburg, etc. and company’s website sheets including web content and designing. Creating advertising campaign and managing company’s social media outlets.
C REATIVE DIRECTOR/ASSISTANT BUYER/MARKETING DIRECTOR HYPERDRIVE INC. (Sept 2012-September 2013)
www.hotfromhollywood.com
- editing photo shoot images for ecommerce catalog, managing photoshoot (casting calls, visual sets production director and fashion styling), assistant buying for right merchandise for targeted clientele, edit photos from photoshoot, recoloring of dress or merchandise on edited images, managing inventory with out of stock and back in stock on website, amazon and ebay, email marketing using mailchimp and campaigner for email blast, social media marketing and creative layout for ad campaigns for social media, and email marketing channel, keywords/descriptions and seo optimization of every image before uploading using excel/spreadsheet drive
DESIGNER / VP MARKETING/ PRODUCTION MANAGER/BUYER
MAI Collections Inc. Glendale, CA (June 2006– April 2012) www.maicollections.com (inactive)
- renders and design original creations (jewelry, handbags, shoes, belts), sketching, technical designing, materials/components purchasing, sourcing, manage production, buying right merchandise for target market, direct quality assurance, marketing online, business to business, trade shows, trunk shows, direct creative marketing through photo shoot. knowledge of gemology, metalsmithing and rendering in order to cater to buyers. SKILLS
Strong Organization Skills Adobe Premiere
Adobe Page Reader Microsoft PowerPoint
Adobe Photoshop Adobe Illustrator
Complex Problem Solving Microsoft Excel
Typing 80 wpm Microsoft Word
Social Media (Facebook, Twitter, Pinterest, Instagram) EDUCATION
Masters in Business Administration - eCommerce Management
(National University, Los Angeles CA, September 2009 - May 2011) Bachelor in Fine Arts - Advertising Arts
(University of San Carlos, Cebu City Philippines, May 2005) PORTFOLIO OF WEBSITE BUILT
www.amoreculinary.com
www.2ndwindperformance.com
www.platinumsalesproducts.com
www.fatehospicepallativecare.com
www.treasureoftheandes.com
w ww.atypikalstyles.com
w ww.riccaclothing.com
www.modabrands.com
www.itongue.com
www.cubeyandcompany.com
Reference:
Deborah Whisler
Account Executive
CPILG
Karen Antonio
Product Broker
Product Connections
Anthony Alcazar
Mr Tortilla CEO
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