Sales Lesader

BRENT M. KETTER

**** **** **** *****, ********, KS 66046 H: 785-***-**** *******@*****.***

SUMMARY

Sales leader dedicated to continuous process improvement in the face of rapidly evolving and changing

markets. Extremely results-oriented and proactive in finding cost-effective solutions to company-wide

problems.

SKILLS

Account development Market trend analysis

Self-motivated Business development

Highly competitive Sales forecasting

Territory management In-depth knowledge of Salesforce

Powerful negotiator Contract management

B2B sales Personnel management

WORK HISTORY

Account Manager, 01/2016 to Current

TEKsystems – Overland Park, Kansas

Responsible for execution of all new and existing business in the Manhattan, Lawrence, Topeka and KC

Fed Gov't enterprise accounts.

Established relationships with decision makers and hiring managers growing territory revenue to exceed

2.3 million annually.

CRM, Salesforce and VMS tool management for multiple enterprise companies.

Effectively analyzed market and I.T.

landscape trends in order to create attraction and retention strategies for customers.

Developed multiple recruiters and assisted in training for the Sales Readiness Program.

Outperformed current industry trends by achieving a successful placement rate of over 70% (industry

standard is 25-40%).

Outpaced expected growth curve by 100%.

Managed a portfolio of 20 accounts totaling $1.8 million in sales.

Oversaw sales forecasting, goal setting and performance reporting for all accounts.

Negotiated prices, terms of sale and service agreements.

Senior Director of Sales On Premise, 08/2014 to 01/2016

Standard Beverage Corporation – Lenexa, Kansas

Responsible for managing execution and depletion performance across all 150+ supplier portfolios for the

state of Kansas.

Full P&L, pricing, and divisional performance responsibilities for spirits, wine and beer portfolios.

Effectively analyzed market and brand trends in order to create sustainable program activities that

achieved optimal distribution and depletion performance throughout all portfolios.

Successfully managed a tactical allowance budget of $1.4MM.

Managed all On Premise marketing efforts to include POS ordering, purchasing and staffing.

Developed and managed multiple B2B sales teams across the state of Kansas with payroll exceeding 1.25

million annually.

Achieved 95% of bonus potential for FY15.

Analyzed and reported on quaarterly customer activity, business trends, and areas of concern.

Director of Sales Off Premise, 10/2013 to 08/2014

Standard Beverage Corporation – Lenexa, Kansas

Managed 266K cases of spirits for the Kansas market.

Over-delivered year over year case volume by + 12K cases or +5.8%.

Assisted in the growth of business in off premise and achieved the most profitable year in Standard

Beverages 60 yr history.

Drove execution and performance as they related to Diageo National Execution initiatives.

Responsible for achieving divisional volume and profit targets for spirits.

Created local programs that drove consumer awareness, trial, and volume across Kansas.

Awarded "2013 Leader of the Year" through voting by peers for leadership and success.

Managed a portfolio of 120 accounts totaling $40 million in sales.

Oversaw sales forecasting, goal setting and performance reporting for all accounts.

On Premise Sales Manager / Graphic Design Manager, 03/2012 to 10/2013

Standard Beverage Corporation – Lenexa, Kansas

Managed and developed a team of 13 sales reps and 4 graphic designers covering territories consisting of

900+ accounts across the state of Kansas.

Developed and implemented a mobile survey application that reduced the amount of time spent surveying

accounts from 1 hr. to 10 min thus increasing efficiency at each stop.

Cultivated relationships with customers that enabled territory sales growth of 8%.

Worked in many facets outside of my job title to include organization and production of Treads and

Threads, Tough Mudder and the President's Advisory Council.

Analyzed and reported on weekly customer activity, business trends, and areas of concern.

Consulted with clients after sales and contract signings to resolve problems and provide ongoing support.

On Premise Sales Representative, 02/2011 to 03/2012

Standard Beverage Corporation – Lenexa, Kansas

Directly responsible for the sales, marketing and implementation of product promotions for beer wine and

spirits of within the Lawrence territory (59 accounts).

Established myself with on premise decision makers as the go-to-guy for any issues or sales related

questions.

Successfully launched and executed numerous brand kickoffs with our largest suppliers to include

Bacardi and Diageo.

Managed the facilitation of product promotion allocations and execution for all 13 on premise team

members across the state.

Successfully executed supplier sales goal requirements to achieve overall growth of 7% in the Lawrence

territory.

Contacted new and existing customers to discuss how their needs could be met through specific products

and services.

Quoted prices, credit terms and other bid specifications.

Created strategic brand building events to expand the current product portfolio.

Prospected and conducted face-to-face sales calls with business owners and managers throughout

assigned territory.

Bar Manager, 12/2008 to 02/2011

Hereford House – Shawnee, Kansas

Managed hiring and scheduling of 6 employees.

Maintained inventory and purchasing consisting of 40k monthly.

Conducted annual performance and compensation reviews.

Non-Commissioned Officer/ Squad Leader, 12/1999 to 09/2007

United States Marine Corps – San Diego/Kansas City, Ca. Mo.

Instruct, coach and lead squad in daily military tasks.

Responsible for deployment and oversight of squad during 72 missions throughout Iraq.

Assistant General Manager, 12/1998 to 12/2004

Uno Chicago Grill – Lawrence, Ks

Oversee general restaurant operations to include hiring and training 70+ employees.

Worked directly with owner and investors to ensure compliance of corporate franchise agreement.

Responsible for marketing, advertising and daily customer service needs.

Responsible for Sales forecasting on a weekly, monthly and annual basis.

EDUCATION

Bachelor of Arts: Exercise Physiology, Dec 2007

Washburn University - Topeka, Ks

Associate of Science: Radiography, Dec 2010

Colorado Technical University - Kansas City, Mo

Washburn University Information Technology Advisory Board June 2016 - Current Central Region

Veterans ERG Lead TEKsystems:

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