EVAN STRAUMANN

Current Address: ** ******** ***. ** ***. 504 Grand Rapids, MI

Cell Phone: 847-***-****

Email: ac12w7@r.postjobfree.com

Experience:

Digital Operations Specialist January 2016-July 2017

MLive Media Group Grand Rapids, MI

●Work closely with Account Managers developing digital marketing campaigns for potential clients

●Through analysis and everyday troubleshooting, manage currently live campaigns to ensure the best results for clients

●Analyze and understand the data given by campaign results and am able to build a meaningful report the shows ROI and speaks to client’s main KPIs

●Very knowledgeable in the various pieces of marketing campaigns, such as Display, SEM, SEO, SMO, and Email

●Act as an educator to not only sales team on the various parts that make up our digital marketing mix

●Review and monitor the accuracy of order entries and scheduling, being proactive in resolving problems and issues before they cause live production errors.

●Coordinate and facilitate the creation and gathering of digital and print advertising, including working with internal and external creative teams.

●Use Google Analytics to create reports to prove and grow campaign goals.

Account Manager February 2015-December 2015

MLive Media Group Grand Rapids, MI

●Grow top accounts by cultivating client relationships and taking full ownership of client success.

●Own day-to-day client communication, with the ability to translate client needs into campaign strategy and respond to client dynamics with flexibility, resourcefulness and a problem-solving mindset.

●Through analysis and client knowledge, consistently provide feedback and act on areas of account improvement

●Manage and optimize client campaigns to meet Key Performance Indicators using a variety of computer and software systems.

●Proactively troubleshoot client concerns, preventing customer service issues.

●Analyze performance and make suggestions that mutually benefit advertisers.

Customs Entry Specialist February 2014-February 2015

AIT Worldwide Logistics Itasca, IL

●Classify and prepare Customs Entry paperwork

●Advise customers regarding Customs and other Customs and FDA requirements

●File maintenance, general customer service

Education:

Western Michigan University, Haworth College of Business Class of 2013

Major: Marketing

Minor: International Business/Chinese Language and Culture Cumulative GPA: 3.0

Certifications:

●Google Analytics and Google Adwords Certified

Relevant Skills:

●Extensive knowledge of the organizational and tactical use of Salesforce sales management platform

●Excellent knowledge of Microsoft Excel, Word, Powerpoint