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Sales Marketing

United States
August 28, 2017

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Brian Jablon Calabasas, California • 818-***-**** •

Senior Executive

Effective senior level executive with domestic and international business experience. Proficient in defining, achieving, and exceeding objectives and building cross-functional teams. Strong record of success developing and orchestrating national product and marketing initiatives in a fast paced, dynamic environment. Determined confident leader with vision, acute business acumen and expertise in increasing profitability. Detail-oriented with exemplary management and communication skills. Entrepreneurial mentality with ambition and a strong resolve for success. Solid history of proficiency in strategic planning and executing global business initiatives, marketing, and sales.

Areas of Competency

Long-term business planning and execution

Key account development

International product sourcing

Organizational leadership

Staff training and development

P&L management

Excellent negotiation skills

Managing multiple projects

Professional Experience

Executive Vice President, Standard Sales, Inc. & Pacific Play Tents, Inc. – Los Angeles, CA (1998 to 2017)

Responsible for all day-to-day operations. Identified and opened new distributions centers, implemented new ERP system and identified and secured new fiber optic communications systems. Responsible for all marketing, packaging, and brand identity (3 distinctive changes in 18 years). Secured and built key national accounts including Amazon, Walmart, Target, Toys R Us, Menards, Ace, True Value, Kohl’s, etc.

Expanded sales 200%

Reduced Workers Compensation costs by 35%

Streamlined workflow and reduced overhead costs

Increased gross margins from 28% to 40%

Division President, Blink Designs, Inc. – Los Angeles, CA & Melville, NY (1993 to 1998)

Division President of leading international eyewear company. Responsible for all day-to-day operations, product development & sourcing, P&L, and MRP systems. Oversaw sales and marketing and domestic and international distribution.

Start-up division – grew sales from 0 to $5,000,000 in 3 years.

Directed business processes from conceptualization through end-user delivery.

Managed day-to-day development issues.

Reconciled business and creative needs.


UCLA – Los Angeles, CA - Business Administration

LACC – Los Angeles, CA - Ophthalmic Optics

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