Digital, print and motion media.
* ***** ********** ** * Creative Director in a heavily regulated financial industry bringing complex concepts to life. Reputation for finding innovative solutions to challenging initiatives often outside my comfort zone. A charismatic leader with a proven and efficient creative process that maximizes team members’ skill sets to consistently meet extreme deadlines while outperforming expectations. KEVIN NOWAK. CREATIVE. INNOVATOR.
nowakmedia.com
instagram.com/nowakmedia/
youtube.com/user/NowakMedia
Troy, MI
ac0vff@r.postjobfree.com
WORK EXPERIENCE
PERSONAL INFO
• Adobe Creative Suite expertise.
(Photoshop, Dreamweaver, Muse,
Experience Designer, Illustrator,
After Effects, Flash).
• Working knowledge of HTML, CSS,
XML, JavaScript.
• Proficient in various software platforms,
including Microsoft Office, Visual Studio,
Crystal Reports, Dot Net Nuke, Basecamp,
and CRM solutions.
• Proven talent evaluator and team builder.
• Charismatic ENTJ personality that
promotes loyalty and performance.
• Knowledgeable in a wide variety of
industries (financial, automotive,
entertainment, technology, networking) in
both B2C and B2B capacities.
• Comfortable presenting to and working
with executives.
SKILLS
2003–Present Freelance
Nowak Media, LLC
• Empowered Blogs: Co-founded a Wordpress-based service specifically customized for online entrepreneurs. Designed 100’s of custom blog sites and mentored users.
• Hide From Cleo: Increased national exposure for a local Michigan alt-rock band by producing music videos that aired on Country Music Television and DIRTtv and gained a nomination for Best Low-budget Video at the Detroit Music Awards.
• NEXIQ Technologies/Snap-on: Lead user interface designer for proprietary tools and mobile apps.
• Lotus Life Spa: Digital marketing strategist for launch of new business using elegant corporate identity, web site design, social media, and pay-per-click campaign.
2013–Present Creative Director
Dynamic Performance Publishing
• Hired and directed team in creation of weekly Proactive Advisor Magazine in both print and digital formats.
• Led redesign of proactiveadvisormagazine.com in 2016 resulting in increase in ad revenue, doubled time spent on site, and increased organic traffic by 30%.
• Increased paid subscriptions to allstarinvestor.com with website redesign focused on clear calls-to-action and a simplified user experience. 2011–Present Creative Director
Flexible Plan Investments
• Hiring manager and mentor in expansion of internal Marketing Department from 3 to 16 team members.
• Significantly increased qualified leads through comprehensive and focused digital campaigns.
• Elevated corporate brand standards to reflect a multi-billion dollar investment firm.
• Increased client retention rate by improving user web portal experience.
• Significant marketing role in doubling assets under management from $1 to $2 billion during 2011–2015.
2000–2009 Art Director / Graphic Designer
Group-eX: Buffington and Associates
• Trusted primary contact for national brands like Snap-on and PPG Automotive Refinishes.
• Upheld strict color management requirements and brand standards.
• Led demanding projects from start-to-finish for PPG Automotive Refinishes, Hot Wheels, and Discovery Channel Biker Build-off.
• Directed on-site photo shoots and product photography. EDUCATION
Bachelor of Fine Arts
Eastern Michigan University
Intro to Alias 3D Sketch
Washtenaw Community College
CERTIFICATION & AWARDS
Leadership, Team-Building and Coaching
Skills for Managers and Supervisors
Fred Pryor Seminars/CareerTrack,
divisions of Pryor Learning Solutions
Innovator Award
Flexible Plan Investments, for spearheading
design and technological development of
comprehensive national sales presentation.