Shweta Sinha
ac0vfd@r.postjobfree.com
M: 781-***-****
Performance driven Apparel professional with extensive experience across different divisions & multichannel organizations: Planning-Retail-Sourcing-Manufacturing. Capable of handling multiple projects and a team player.
AREAS OF EXPERTISE
Demand Planning and Forecasting
Inventory Control, Turnover & Fulfillment
Merchandise Planning & Category Management
Liquidation and Markdown Strategies
Sourcing
Vendor Management & Negotiation
Business Development & Analysis
Cross functional teamwork
Advanced Microsoft Excel
PROFESSIONAL EXPERIENCE
Inventory Planner-The TOG Shop Brand
Appleseed’s, Middleton, MA April 2016 – March 2017
Created demand plans for each mailing by style, color and size based on past season history.
Placed initial buys with required delivery for each book, including appropriate backup commitments.
Analyzed product performance, made recommendations on repeat products, sale book candidates, color expansion or contraction, and size ranges offered.
Monitored Overstock and recommended appropriate action to liquidate merchandise such as repeat in future catalogs at a reduced retail, use in sale book, promote on web site or sell to outside vendors/jobbers.
Created revised forecasts after book drops, negotiated re-buys and deliveries, backups and cancellations. Maintained fill rate of 95%.
Tracked, expedited & maintained orders including purchase order changes, cancellations and extensions. Maintained item availability flags.
Generated weekly and monthly reports including historical sales.
Reviewed catalog copy for color, size, availability and accuracy.
Worked cross-functionally with multiple departments.
Merchandise Planning Assistant
Talbots, Hingham, MA Oct 2015 – April 2016
Captured information and compiled reports using Excel and Database system.
Prepared and updated data in various Planning reports and Reporting tools.
Improved on the existing reports for better data interpretation.
Assisted the Planners to create/manage both pre- and in-season key item ladder plans.
Collaborated with cross functional planning teams on various projects.
Planner- Outlet and Leased(Contract)
Wolverine -Stride Rite, Lexington, MA April 2015– July 2015
Created and updated profitable six month sales and inventory financial plans.
Analyzed the past history and current trends as the foundation of plan creation.
Maintained the monthly open to buy process and reflowed the receipts.
Reviewed class level performance, inventory and margin performance against forecast.
Collaborated with cross functional teams-Buyers and Allocation Analysts.
Merchandise Manager
Firstcry.com, Pune,India September 2011 – March 2012
Enabled the merchandising team to increase business by 30% by targeted initial buy plans and negotiations.
Identified and launched many new product lines in apparel, maternity wear and accessories by in depth market research and competitor analysis, thereby increasing the direct sales by 15%.
Introduced and launched new brands (Fisher Price, Madagascar-3 etc.) and also increased vendor base.
Generated and analyzed the weekly and monthly reports of the category, for the senior management.
Analyzed the overstock condition and recommended the re-orders, liquidation and markdowns.
Partnered with cross-functional teams –creative, marketing, content and IT and redesigned the website to promote the products and improve the customer experience for site navigation, increasing sale by 27%.
Merchandiser(Sourcing)
Tommy Hilfiger, Bangalore,India September 2004 – June 2007
Managed a +$30 million business for the Sportswear and Children division, working on multiple seasons.
Interacted with cross functional teams of NY office and Vendors for product development, sampling and production orders.
Achieved best negotiated price and optimized lead time for the orders, made vendor recommendations.
Tracked the vendors for sale samples and production order with WIP reports and communications.
Initiated and increased business with other TH Global offices by 15%.
Merchandiser(Production)
TCNS, Gurgaon, India December 2003 –September 2004
Sourced fabric, trim, managed the production order and sampling for the accounts.
Initiated Mothercare UK and Carrefour accounts and booked business worth $2 million.
Merchandiser(Production)
Matrix Clothing,Gurgaon, India June 2002 – December2003
Managed accounts –Reebok, Ashworth, Izod Club and Sears from sample development to shipment.
Increased the business for Sears from 1200 units to 60,000 units.
EDUCATION & CERTIFICATIONS
Bachelor of Bio-technology
B.N. College, India 1999
Post Graduate in Garment Manufacturing Technology
NIFT, India 2002
Certificate in Retail Math
FIT, NY,USA 2014
Certificate in Supply Chain & Logistics Fundamental
MITx, edx 2015
WORK STATUS
Approved EAD, no sponsorship required.