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Sales Marketing

Location:
Knoxville, TN
Posted:
June 11, 2017

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Resume:

James Koza

865-***-**** ac0snl@r.postjobfree.com Knoxville, TN 37923

Leveraging expertise in sales, marketing, and business development to help transform and energize teams. Builder and leader of world class, high energy, high performing sales and marketing teams. Jim's mission is always to lead by example and contribute to organizations where people want to work and not have to work.

~ Directed P&L in excess of $175M ~

Produced seven record quarters in a row, amidst a market downturn:

Built and led scalable national sales organization.

Grew revenue 27% YOY while implementing turn-around strategy for both sales and marketing.

Drove territory market share from 34% to 72% through outside team development across various geographic regions,

relationship building with key clients, channel partners, and improved call center service.

Creates buy-in among C-level executives through effective communication of benefits and return potential:

Secured partnerships with top distributors in six months and designed targeted campaigns to increase client base, driving revenue to $100M+ in less than two years.

Enhanced reputation and claimed top spot with key client and channel partners by demonstrating company’s value over its chief competitor; highlighted 6% distribution growth per quarter and a 33% sales advantage month over month.

Implements training programs and process improvements to advance expertise, service, and performance:

Elevated representative knowledge and sales capabilities with 93% selling offerings from all categories.

Implemented a tracking program, lowering duplicate shipments to less than 1% and elevate on-time deliveries.

Introduced an escalation team to ensure client concerns/complaints were addressed within one business day.

Professional Overview

Director of Sales LUMITEC Lighting: 2016-Present

Building and managing a national sales team in the LED lighting industry for lighting requiring extreme environmental conditions.

Pacing 22% YOY growth.

Created and implemented strategic plan for hyper-growth.

No previous strategic and focused oversight of sales organization.

Penetration of new market segments.

Implemented Salesforce.com CRM for improved KPI measurements and management of sales force.

Changed culture from “account managers” to hunters.

National Director of Sales Chrome Capital: 2015-2016

Built a national Field and Inside Sales Organization for unique start-up

Pacing 100% YOY growth.

Changing an industry culture offering a product never before seen in the motorcycle leasing industry.

No previous strategic and focused oversight of sales organization.

Designed and implemented sales process for on boarding new clients.

Implemented Salesforce.com CRM for improved KPI measurements and management of sales force.

Changed culture from “farmers” to hunters.

Upgraded inside and outside sales team from account managers to outbound hunters through coaching/training.

Senior Vice President of Sales and Marketing Arena Americas: 2011-2015

Built a scalable national sales and marketing organization for company.

Grew year over year new client revenue by 692% with strategic change to “hunter” sales culture.

Implemented unified corporate sales/marketing strategy with all branches, communication, processes, methodologies, resulting in seamless communication and scalability.

Implemented Social Media Strategy which increased lead generation by 500% and brand awareness throughout industry which contributed to 5 industry awards in one year as well as two Guinness World Record events.

Led the successful re-branding efforts of the company after acquisition strategy was completed.

60% increase in overall GP on sales through training, pricing strategy and increased value-added selling practices.

EBITDA increase from -3% to over 14% in less than 2 years.

James Koza

865-***-**** ac0snl@r.postjobfree.com 604 Mountain Pass Ln. Knoxville, TN 37923

International Sales Director – U.S., Canada, Europe (lighting manufacturer) Wybron Inc.: 2009-2011

International Sales Director partnering with dealers and VAR’s to increase product sales, branding, and services of company.

Identifies and partners with new dealers to bring them on as re-sellers for company’s products.

Increases sales of dealers through training of representatives as well as end users.

Successful at launching new products to the market place.

Vice President of Sales Perfect 10 Distribution and Manufacturing: 2005-2009

Advanced from Senior Director of Sales for the Western Region to head a 35-member national sales force and manage 2,000+ distribution partners for a $400M manufacturing company; delivered on P&L objectives and secured sales support from vendors, channel partners, and marketing teams.

Transformed commercial department into a separate division and increased YOY sales 33% thereafter.

Grew company footprint at twice the rate in 2009 as 2008, rolling out services at 160 new channel partners while outpacing competitors’ average monthly sales performance 100%+.

Director of Sales (Satellite, wireless, broadband) Metron North America: 2000-2005

Promoted twice in three years, advancing from area management to nationwide oversight; led 42 sales reps and collaborated with 400+ retail locations to distribute/sell satellite entertainment services and accessory products.

Expanded presence into 13 western states, doubling overall business and boosting market share from 5% to 68%.

Achieved rapid growth by securing agreements with regional and independent retailers in six months; drove client base from zero to 1,800 in less than five years, generating $90M+ annual revenue.

Contributed to TiVo launch and created first call center and distribution hub.

Developed, launched and sold SaaS management software specific to distributors in Satellite industry.

Director of Sales Marketing & Management Corporation of America: 1995-2000

Built and coordinated sales activities for a 70-person regional agency providing life insurance and annuities.

Education

BS, Biology University of Wisconsin

Miller Heiman Sales Consultant Trained

Strategic Selling

Conceptual Selling

Large Account Management

VISTAGE International Experience

Systems and Software Experience

Microsoft Office

PowerPoint

Salesforce.com

Excel

Word

Served as Member of the American Rental Association Events and Tents Task Force 2013 and 2014

Miller Heiman Sales Trained – LAMP, Strategic Selling, Conceptual Selling

Wildlife Biologist

Global and National Branding

Business Development

Cross-Functional Leadership

Negotiation

Marketing

Relationship Building

Staff Development Strategy



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