Senior Manager Admission Enrollment and international relation
Resume:
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EDUCAT ION AND BUS INESS PROFESS IONAL
EDUCAT ION
**** - **** ********** ** **********
Master of Quality
Management
**** - **** ********** ** *********
CELTA, Certificate of
English Language
Teaching to Adults
1997 - 2000 Beirut Arab University
Bachelor of Commerce
in Business Admin.
WORK EXPER I ENCE
2013
AD University
Senior Manager
Admission, Enrollment
& Int'l Relations
2009 Higher Colleges of Tech.
Supervisor Student
Support &
Development Services
2006 Higher Colleges of Tech.
Academic & Student
Services Coordinator
2002 Higher Colleges of Tech.
Academic & Student
Services Senior officer
1995 Higher Colleges of Tech.
Academic & Student
Services officer
ABOUT ME
Dedicated and meticulous education and
business professional with more than 20
years of expertise and a proven record of
accomplishments in institutional leadership,
enrolment management and student
services.
REFERENCES
Available upon request.
SKI LLS
Enrollment
Admission
Event management
Teaching
Program & Policy Dev.
Strategic Planning
Quality Assurance
Graduate Employment
Operational Planning
IInterships / Sponsorship
Student Development
Student Affairs
Career Advising
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EDUCAT ION AND BUS INESS PROFESS IONAL
CERT I F I CAT IONS
2000 ICDL
International
Computer Driving
License
2004 Banner University
Bachelor of
Registration in
accordance with
validation tables
1998 CERT
Certificate of
Completion of
“Communication
Skills”
AWARDS
2016 Certificate of Appreciation (Abu Dhabi University). 2005 Certificate of Appreciation for 10 Years of Services (Vice Chancellor, HCT). Certificate of Appreciation in recognition of valued contribution to the E-education without Borders.
2004 Award in Recognition of valued contribution for organizing and hosting the First Annual HCT-MIT Global Entrepreneurship conference. 2003
2002
2000
1999
1997
Certificate of Appreciation in recognition of valued contribution to the E- education without Borders.
Certificate of Appreciation for supporting Abu Dhabi Men’s College’s Family Day Letter of Appreciation of the role played in HCT’s first separate Graduation Ceremonies (Chairman, Graduation Organizing Committee – HCT). Award of Staff Recognition for Outstanding Achievements - Admin Staff for the year Letter of Appreciation of Contribution and significant efforts in recognition Day Letter of Appreciation of the significant contribution in Open Day CONTACT ME
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LANGAUGES
Arabic: Native
English: Fluent
French: Beginner
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Laila M. Kroma, MQM
PROFILE
Dedicated and meticulous education and business professional with more than 20 years of expertise and a proven record of accomplishments in institutional leadership, enrolment management and student services. SUMMARY OF QUALIFICATIONS
Exhibit creative talents, effective management, and interpersonal/communication skills in the following broad- based competencies:
STRATEGIC PLANNING
REGISTRAR
GRADUATE EMPLOYMENT
EVENT MANAGEMENT
ENROLMENT MANAGEMENT
PARTNERSHIPS
QUALITY ASSURANCE
OPERATIONAL PLANNING
PROGRAMS & POLICY DEVELOPMENT
INTERSHIPS / SPONSORSHIP
STUDENT DEVELOPMENT
STUDENT AFFAIRS/CAREER ADVISING
Possess a Masters degree in Quality Management accompanied with over 20 years of experience managing service operations; this experience includes: understanding labor market trends and issues, as well as strong organizational and planning skills.
Adept in the design/delivery of program strategies and solutions to achieve institutional enrollment goals.
Experienced in establishing and maintaining long-term corporate relationships, through strategically building relationships and developing career-based policies beneficial to students.
Strong oral/written communication and interpersonal skills accompanied with superior analytical, organizational, motivational, problem solving and leadership skills directed towards excellence in strategic planning and business growth,
Proactive, self-motivated team player/builder with a superior work ethic and refined management relations and people skills. Effective ability to manage multiple senior-level projects and responsibilities. PROFESSIONAL EXPERIENCE AND EDUCATION SUMMARY
MANAGEMENT/ ADMINISTRATION EXPERIENCE
Senior Manager Admission, Enrollment and International Relations Abu Dhabi University, UAE 2013 – Present
Supervisor Student Support & Development Services
Higher Colleges of Technology - Abu Dhabi Men’s College, UAE 2009 – 2013 Academic & Student Services Coordinator
Higher Colleges of Technology - Abu Dhabi Men’s College, UAE 2006 – 2009 Academic & Student Services Senior officer
Higher Colleges of Technology - Abu Dhabi Men’s College, UAE 2002 – 2006 Academic & Student Services officer
Higher Colleges of Technology - Abu Dhabi Men’s college, UAE 1995 – 2002 Abu Dhabi, UAE Mobile No. +971-**-*******
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TEACHING EXPERIENCE
Seminar and Workshop conductor: 1996 to-date
Business Management
Student Recruitment Strategies
Career Strategies
Career Advising
Banner Implementation
Academic Advising
Courses taught and curriculum developed in subjects such as: Strategic Management/Marketing
Organizational Behavior
Project Management
Organizational Leadership
Banner (SRS)
Career Planning & Development
EDUCATION
Master of Quality Management (M.Q.M.) 2006-2007
University of Wollongong Dubai, UAE
Bachelor of Commerce in Business Administration 1997-2000 Beirut Arab University Beirut, Lebanon
CERTIFICATIONS
CELTA, Certificate of English Language Teaching to Adults (University of Cambridge) 2009 Bachelor of Registration in accordance with validation tables (Banner University) 2004 International Computer Driving License (ICDL)
Certificate of Completion of “Communication Skills” (CERT) RESEARCH FOCUS
Leadership in Student and Academic Affairs Career Development Strategies Strategic Management and Planning Institutional Collaboration and Partnerships HCT& College strategic planning Student recruitment strategies EMPLOYMENT DETAILS
Senior Manager Admission, Enrollment and International Relations Abu Dhabi University Abu Dhabi, UAE 2013 – Present Manager of 17 members of staff between 2 campuses in the following functional areas: student admission, student enrollment, customer services, student recruitment, International relations, Finical Aid & Scholarship, Call center...etc.
Assist leaders in developing campus-level admissions and marketing strategy
Collaborates cross-functionally with regional and campus leaders (e.g., Financial Services, Education, etc.) to develop strategies that ensure the overall success of the campus.
Participate in the development, review, and analysis of annual operating budgets as it relates to campus-level admissions goals.
Direct the work of Admissions teams (e.g., High University Admissions team, Admissions and Representatives etc.) to achieve admissions goals.
Implement and train Admissions teams on operational best practices and new policies and procedures to ensure a consistent approach by all team members.
Identify and implement strategies to strengthen reality and perception of Abu Dhabi University as an institution committed to teaching effectiveness.
Assist in resolving issues and barriers (e.g.financial aid complications, personal issues, etc.) to students’ successful completion of provisional period goals in conjunction with other departments. Page 5 of 9
Coach, advise, and motivate students throughout their tenure.
Responsible to monitor & control the awarding of discounts, scholarships & financial aid that conform to ADU policy.
Oversee operations and management of student relations, which includes the Call Center.
Prepare strategic/annual plan reports and set goals to the Admission Department serving the overall strategic goals of the university.
Design and implement programs that supports student transition and meet with students to provide support through coaching, serve various cohorts of students, organize and manage various events and activities (student orientation programs, Open days, workshops/seminars, presentations, networking forums, Information sessions etc.) for students and staff.
Prepare budget plans for the department taking into consideration new and existing markets, new and existing personnel training/workshops and upcoming events.
Set and supervise yearly admissions recruitment plans; school visits, exhibitions, forums, open days, advertising...etc.
Research, compile, analyze and summarize a variety of informational or statistical materials necessary to enhance the overall processes of the admission department to be presented to the senior management
Ensure quality service and customer satisfaction by running surveys and analyzing data.
Make sure that all printed materials/publications related to admissions are updated according to changes.
Recruit new admission staff and provide necessary training based on position/job profile.
Ensure that the staff are motivated, monitored and measured in line with overall department targets and performance standards. Make sure that any gaps in performance or quality are quickly identified and addressed, and prepare reports for senior leaders to communicate performance and compliance information.
Conduct regular reviews with staff and other resources to review performance goals, discuss and resolve issues, and provide the overall support needed to ensure success
Ensure an effective support function internally between all admissions team members and other departments
Plan internal as well as external training for the staff.
Develop and oversee the implementation of student recruitment plans and admission strategy and ensure all admissions activities comply with institutional, Emirate and Federal guidelines.
Monitor and ensure the accuracy of student admission status.
Review and evaluate student recruitment and admission services for effectiveness and efficiency and introduce changes to improve delivery.
Prepare and analyze comprehensive statistical reports on student recruitment and admissions activities.
Update admission, financial aid & scholarships, policies/ procedures and documentation as per Abu Dhabi University’s and accrediting bodies’ requirements.
Participate in ADU’s events in addition to events related to student recruitment and admission.
Strengthen relationships with the students, government, community organizations and businesses to promote Abu Dhabi University.
Develop policies and procedures as needed and ensure all are followed in regards to student admission, progression, registration and all other functions related to student enrollment.
Implement quality assurance programs and ensure that students receive quality advice and support.
Serve as a member of the enrollment management committee and academic council and university council and participate in other teams/committees as required. Supervisor, Student Support and Development Services Higher Colleges of Technology Abu Dhabi, UAE 2009- 2013 Manager of 15 members of staff in the following functional areas: student services, alumni Relation, registrar duties, graphic & publication and event management. Including career advising, counseling, special needs services, financial aid, sports and extra-curricular activities, student life, customer services, student recruitment, student council and college events. Supervised the department budget, strategic planning and special projects Page 6 of 9
Initiated the development of an integrated enrollment management strategy.
Continued ongoing development, coordination and assessment of student employment programs.
Represented the College on system recruitment meetings with NAPO, and acted as the college’s liaison for student employment, deaf and disability issues.
Developed, managed and was accountable for five units' budgets.
Led the implementation and ministerial reporting on the Student Bursary Fund for student employment, Provincial Accessibility Fund, Bursaries for Students with Disabilities, Work Study program and specialized career-focused projects.
Worked collaboratively and consultatively with the Committee of Deans, Department Heads and the Advisory Board on strategies to develop, implement and review student support programs/services.
Designed and implemented programs that supported student transition, as well as meeting students and providing support through coaching, served as a student life supervisor for various cohorts of students, organized and managed various events and activities (student orientation programs, career fairs, workshops/seminars, presentations, networking forums, etc.) for students and staff.
Developed and promoted student social activities and events, and collaborated with the athletics, Residential Education and other campus offices to ensure a robust array of social, recreational and co- curricular options Initiating the development and implementation of student retention programs and student life initiatives
Initiated and supported student managed projects – activity clubs, Student National Day, etc.
Resumed old post responsibilities as the Registrar such as: coordinating the operations of the Academic Services Department, including accurate admission and registration of students into programs, formulate and implementing assessment procedures, producing program schedules and maintaining statistics and records.
Developed policies and procedures as needed and ensured all are followed in regards to student admission, progression, registration and all other functions related to student enrollment.
Developed and implemented an annual events plan for the college.
Planned and Coordinated student recruitment, monitored visits to secondary schools and organized Open Days at the College.
Produced and evaluated regularly the achievement of the strategic plan in an annual report to the College Director.
Supervised extra and co-curricular activities including the Gymnasium that supplement classroom education.
Served as a member of the HCT Student Services Committee (system – wide) and participated in other teams/committees as required.
Implemented quality assurance programs and ensure that students receive quality career advice and support.
Maintained HCT professional image in front of our clients by organizing events directed to them. Academic and Student Services Coordinator
Higher Colleges of Technology Abu Dhabi, UAE 2006- 2009 Directed 8 members of staff in the following functional areas: Enrollment management, Registrar and Student Services duties, Internship and Scholarship. Including career services, financial aid, community liaison and aboriginal student services. Supervised the cost recovery and sponsored programs, strategic planning and special projects.
Responsible for program/course approval and policy approval/reviews.
Monitor and manage all academic services for special programs such as: admission, registration, scheduling, short courses, invoices, college transfers, assessment and proctoring.
Supervise the planning, administration and scheduling of all assessments, including allocating and maintaining the equitable distribution of invigilation assignments to faculty. Page 7 of 9
Develop and maintain relationships and communication lines with department heads, program chairs and other stakeholders ensure that both, the preparation and the cycle of admission, registration and graduation are successfully completed.
Serve as a link between relevant government ministries and agencies, private sector, the college and its students for the purpose of communicating career employment opportunities.
Develop a strategic action and marketing plan for the operation of the college programs.
Initiate and implement new strategies to engage students in learning college rules and graduation requirements.
Provide a leading role in the project management of major HCT events including the annual conference, Education without Boarder, Festival of Thinkers and Family Day.
Coordinate new course and program offerings of sponsored students as per sponsor request. Liaise between college and sponsors for a period of study, expected degree and dates of graduation of their students.
Develop procedures to improve operations related to academic administration (student’s records, registrar and tracking systems).
Engaged the career counseling team in employment-focused skill development workshops.
Coordinate student recruiting, promote sponsored programs and short courses for oil companies and government and private sector.
Actively seek to recruit, develop and support national employees.
Coordinate the operations of the Academic Services Department, including accurate admission and registration, formulate and implement assessment procedures, produce program schedules and maintain statistics and records.
As a member of the Academic Programs Advisory Committee, initiated career studies integration into curriculum and integrated, relevant non-academic programs into the student experience with the goal of producing a balanced academic experience for all students.
Identify and communicate information to relevant academic departments regarding employment opportunities and industry needs based on different credentials and program advisory committees.
Ensure policies and procedures are followed in regards to student admission, progression, registration and all other functions related to student enrollment.
Set and implement department goals, policies, and procedures; and constantly review and improve catalogues, student handbook and other prints correspond with changes in college policy and growth. Academic and Student Services Senior officer
Higher Colleges of Technology Abu Dhabi, UAE 2002- 2006 Directed 4 members of staff in the following functional areas: Enrollment management, Registrar and Student Services. Including Admission, financial aid, community liaison, Aboriginal student services, recruitment, strategic planning and college events.
As an experienced member of staff my duties exceeded that post as I was involved in all important events within HCT.
Deputize the Associate Director in his absence in meetings with our clients such as: governmental departments, private industry and oil companies and take urgent decisions when necessary.
Coordinate meetings of the various committees convened to advise on programs or short course opportunities.
Liaise with ADMC admissions and the local community, including business and industry, to promote college programs or short courses.
Plan and coordinate the admission process for student recruitment, processing applications, orienting sessions to potential students at HCT.
Provide support, information, guidance and counseling to customers seeking training for their staff on an individual basis.
Coordinate all issues related to sponsored students from the follow upon academic progress to Page 8 of 9
processing their weekly attendance, midterm and final reports.
Overlook registration processes to ensure accuracy in the student’s placement.
Participate in the establishment and implementation of academic and non-academic policy matters.
Manage the student registration system in banner as well as data related to enrollment projections, NAPO admissions, registration, placement, attendance and progress.
Responsible for the overall effectiveness and quality assurance under HCT policy and procedures of all students’ records and students’ academic administration activities within the college.
Prepare students information and progress statistics and training analysis report on monthly basis.
Support ADMC staff by troubleshooting the SRS data retrieval
Handle the timetable function for ADMC.
Work independently during summer and manage ACS and CSS departments work such as: assessments, graduation eligibility, grade entering, work placement issues, exam proctoring, and sponsored student’s request and inquires ...etc.
Act as a close liaison with NAPO, process admission approval on NAPO web site. Academic and Student Services Officer
Higher Colleges of Technology Abu Dhabi, UAE 1995- 2002
Initiate efficient Information retrieval and report preparation in all matters relating to student registration and records
Responsible for admission and accurate registration of all students into programs, both cost recovery and regular ones
Plan and administer all matters related to students’ assessments, coordinate the administration of placement assessments, process results report and maintain test records
Manage timetable changes and special requests for the same as approved by the supervisor of Academic Services or Head of Support Services.
Build a team responsible for maintaining accurate student records; which includes all aspects of planning and organizing of the students’ registration, issuing student timetable, entering grades, auditing transcripts to confirm eligibility for graduation and auditing student’s physical files.
Liaise between College departments and the guardians of new applicants and existing students.
Maintain the extra credentials file for Direct Entry students and liaise with Year 1 Department Chair.
Run training sessions for Academic Services staff members.
In charge of all aspects of the ADMC records function such as: registration details, grades, academic history and meeting HCT academic deadlines and requirements.
Liaison with ACS for students’ graduation eligibility.
Prepare statistical reports as well as generating reports by DSS (Data Student System) for the supervisor’s usage.
Manage and plan student events such as: orientation, Graduation, Open house, Employment fair, Health and wellness.
Promote an active student life on campus and work with the Student Council to develop clubs which foster personal development.
Recruit and train leaders and student volunteers to assist with the organization of college events and activities.
AWARDS
Certificate of Appreciation for 10 Years of Services by 2005 (Vice Chancellor, HCT).
Certificate of Appreciation in recognition of valued contribution to the E-education without Borders 2005 and 2003 (Chancellor and Vice Chancellor, HCT).
Award in Recognition of valued contribution for organizing and hosting the First Annual HCT-MIT Global Entrepreneurship conference 2004 (Chair, HCT MIT Conference Organizing Committee). Page 9 of 9
Certificate of Appreciation for supporting Abu Dhabi Men’s College’s Family Day 2002 (Director, HCT and General Manager, The Future School).
Letter of Appreciation of the role played in HCT’s first separate Graduation Ceremonies 2000 (Chairman, Graduation Organizing Committee – HCT).
Award of Staff Recognition for Outstanding Achievements - Admin Staff for the year 1999 (Director, ADMC).
Letter of Appreciation of Contribution and significant efforts in recognition Day 1999 (Director, ADMC)
Letter of Appreciation of the significant contribution in Open Day 97 (Director, ADMC) KEY SKILLS
Excellent managerial skills with demonstrated results in teamwork, delegation and effective training provision.
Strong work ethics; a professional who does not count the hours, but makes the hours count.
Intellectually fluent and enjoy solving problems.
A professional who sets personal standards of excellence in the work environment and fosters these in the division.
Innovative and creative management and leadership talents.
Experienced in establishing and developing strategic professional relationships with Governmental and private sectors.
Innovative talents in recruiting and sponsoring negotiations.
Extensive experience in dealing with VIPs and all levels of management.
Key event organizer for the past 20 years who has a proven track record of major achievements in that field.
CERTIFICATIONS / PD COURSES
Leadership & team motivation (2015)
Event Management & Innovative Marketing Workshop (EMDI and UOW).
HCT Banner Users Conference – BUC 2004 “A New Beginning”
Banner Implementation (2003 – 2004) – HCT
CIS, HCT Portal, QPROD and DSS workshops – HCT.
“Motivation and Job Satisfaction” workshop – NAPO.
“Building Effective Project Teams the seven Elements” Workshop – NAPO.
“How to encourage students to think positively” workshop – HCT.
“How to deal with difficult people” workshop – HCT.
“Value-Added Supply Chains in Knowledge Based Organizations: Formation and Evolution of Communities of Practice and Knowledge Communities” Seminar – HCT Entrepreneurship Centre.
General English Language Course – UOW
French Language Beginner’s Course – Alliance Francaise
Business Objects Web Intelligence” workshop – HCT.
“SUNGARD Higher Education, Regional User Conference” SUNGARD
“New Leadership” & university organizational effectiveness: exploring the relation. Workshop – HCT. PERSONAL DETAILS
Visa Status : Employment residency visa- transferable Languages: Arabic (Native), English (Excellent) and French (Beginner). Driving License: UAE.
INTERESTS
Painting, ballroom dancing, Traveling and learning about other cultures, Reading in various subjects, Charity, social services.
REFERENCES
Available upon request.
Contact this candidate