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Sales Manager

Location:
Jeannette, Pennsylvania, United States
Posted:
May 31, 2017

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Terry james Brennan

Managing Director

Profile

Management & Marketing Leader whose 25+ year career reflects dedication to solutions which are mission-driven, evidence-based, enterprising, innovative, and financially productive. Corporate Change Agent with demonstrated success in identifying opportunities for improvement and developing efficiency-focused, relevant innovations, resulting in large-scale performance improvement. Transformative Relationship Manager adept at building rapport with partners and promoting success among colleagues and clients, leading to a company-wide culture of excellence.

Expertise in:

Leadership • Management & Marketing Consulting • Process & Productivity Improvement • Strategic Planning Public Relations • Real Estate • Customer Relationship Management • B2B Sales • Presentations • Business & Market Analysis • Media Planning & Promotions • P&L Management • Negotiation • Talent Acquisition • Sales Management • Training • Compliance • Communication • Pricing • Operations

Highlighted Experience

Matthews Wall Anchor & Waterproofing Services Inc. • Beaver Falls, PA

Managing Director 2012-Present

Design and establish strategic planning for corporation-wide marketing and rebranding campaigns; create broadcast TV commercials, printed marketing materials, radio spots, and digital media campaigns. Develop and advance role as Matthews’ official spokesperson with presence on the top 8 Pittsburgh Metro area radio stations; produce and source talent for radio and TV commercials. Manage 60+ direct reports. Recruit sales and foundation specialty staff and train on sales model. As Managing Director, advise / implement operations and guide company goals to completion.

Selected Accomplishments:

•Effectively transformed Matthews’ professional presence and reputation through retargeted marketing campaigns, rebranding strategies, and corporate name adjustment; increased total customer appointments by 33% and doubled the business from $3M to $6M annually.

•As Sales Manager increased the team closing ratio by an average of 18%.

•Developed a new consultative method which allows representatives to close business without high pressure sales tactics.

•Conceptualized and created an entire production protocol system for customer installations, including the development of step-by-step procedures and rules of employment protocol.

•Overhauled company web site and incorporated a full digital media campaign, maximized SEO, & established us as the best web site in the world for our industry at wallanchor.com

•Established new price points and added better value product lines to enhance profitability.

•Designed and produced a high-quality industrial video loop to illustrate company services using digital animation.

•Initiated the franchise process to add additional locations.

•Bolstered the companies gas well services division through compliance by reducing the insurance modifier to next to zero.

Baker’s Waterproofing Company Inc. • Bentleyville, PA

Sales Representative & Foundation Specialist 2009-2012

Managed sales for Southwestern PA, Eastern OH, and Northern WV region. Consulted with commercial and residential customers on innovative foundation repair solutions.

Selected Accomplishments:

•Achieved a 33% closing rate.

•Distinguished as one of the “Top 3 Foundation Repair Specialists” in 2010 & 2011.

•Assisted the owner in developing new streams of customers through alternate ad mediums.

Khovnanian Homes Inc. • Canonsburg, PA

Sales Manager 2006-2009

Designed and sold custom homes to clients with residential lots. Managed comprehensive 10-phase sales process from initial consultation and design to closing. Trained and managed sales staff on all aspects of new construction. Collaborated on corporate strategy.

Selected Accomplishments:

•Maintained designation as “#1 Regional Office”, out of 12 offices for entire tenure.

•Improved the total number of closed contracts by 17% through development and implementation of organic marketing to residential real estate offices, and through the integration of an online listing of available building lots for the "Build on Your Lot" division.

Stonebrook Village, Pittsburgh, PA

Director of Marketing 2005-2006

Within an independent living community, marketed/sold carriage homes and rented apartments. Consulted on the daily activities of the development including food service management, hiring of staff, and employee scheduling. Managed salespeople; trained staff on selling/closing techniques and standard operating procedures. Designed and executed targeted television, print, internet, and direct mail advertising. Developed community relations and referrals through seminar events, newsletters, and networking functions. Fostered new client relationships by enlisting senior placement organizations.

Additional Experience

Coldwell Banker Real Estate • Moon Township, PA

Realtor & Manager 1989-2005

Scheduling Corporation of America • Oakbrook, IL

Management Consultant, CA-NY-AL-Canada Regions 1987-1989

Education & Professional Development

Robert Morris College • Moon Township, PA

Business Management Coursework

Development Dimensions International

Interview Training Certification

Community

Founder / Moon Township Tree Propagation Program • Moon Township, PA



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