BILL SURRACO

**** *. ***** ****, ******* City, CA 94061

ac0g1w@r.postjobfree.com 650-***-****

PROFESSIONAL PROFILE

Held positions in technical sales, marketing, business development, and venture capital industry. Technical experience in a variety of industries: utilities, mining, building management systems, communications, gas detection, collision avoidance, autonomous vehicles. Problem solver, personable, articulate communicator offering high-caliber presentation, negotiation and closing skills. Equally effective at identifying opportunities, developing focus and providing tactical business solutions. Core professional competencies include:

Strategic Sales and Marketing Skills Executive Presentation and Negotiation

Key Account Acquisition and Retention Conferences and Trade shows

Prospecting, Lead Generation and Tracking CRM – Salesforce, Goldmine

Latin American Business Experience Multilingual – Spanish, Portuguese, French EXPERIENCE:

REGIONAL SALES MANAGER, Sierra Monitor Corporation, July 2016 – Present Manufacturer and developer of FieldServer line of communication protocol gateways, IIoT (Industrial Internet of Things) solutions and fixed gas and flame detection systems (Sentry IT). Selected Accomplishments: Defined and implemented new LATAM business strategy. Promoted SMC’s 4 lines of business: FieldServer, OEM FieldServer, Sentry IT gas detection systems and AFP Alternative Fuel Program throughout Latam and Caribbean regions. Sold first Sentry IT system in Argentina, sold first implementation of SMC’s IIoT (Industrial Internet of Things) Cloud solution – FieldPop in Mexico.

Managed and expanded number of reseller channels throughout Caribbean, Mexico, Central and South America. Signed first representative in Brasil.

Developed new relationships with systems integrators. Diversified and expanded business opportunities throughout region.

Contributed to the generation of MRDs (Market Requirement Documents) and PRDs (Product Requirement Documents) by consulting with customers about their needs.

Used Customer Relationship Management (CRM – Goldmine), to track and analyze opportunities, follow up on existing quotes, and find new customers.

Other accomplishments:

- Travelled throughout the Latin American region to attend conferences, trade shows and sales visits.

- Tracked and maintained project pipeline. Researched project opportunities throughout the region.

- Bidding and Proposals: Responded to Request for Quotations (RFQ) and responsible for answering any questions customers might have.

- Managed and maintain regional revenue forecast.

SALES & ACCOUNT MANAGER, Leica Geosystems Inc. (SAFEmine Technology Inc.), 2011 – October 2015 Hexagon Mining, a subsidiary of Hexagon AB, Sweden. Manufacturer and developer of Fleet Management Systems

(FMS), GPS-based Collision Avoidance Systems (CAS) and autonomous vehicle solutions for the mining industry. Selected Accomplishments:

Selected new representatives in Chile and Peru. Trained and educated representative’s personnel. Expanded number of customers by 350%. Sold first Wi-Fi-based system in Chile.

Participated as speaker in Industry Conferences and trade shows to promote Leica-SAFEmine’s solutions.

Contributed to the generation of MRDs (Market Requirement Documents) and PRDs (Product Requirement Documents) by consulting with customers about their needs.

Sold company’s first three CAS – FMS systems in Chile, first system and first trial in Brasil and first trial in Peru.

- Travelled throughout the Latin American region to attend conferences, trade shows and to make sales visits.

- Used Customer Relationship Management (CRM – Salesforce) to track and maintain project pipeline. Researched project opportunities throughout the region.

- Updated and trained representatives on new developments and product information.

- Bidding and Proposals: Responded to Request for Quotations (RFQ) and responsible for answering any questions customers might have.

- Wrote articles for industry journals.

- Managed distributor accounts and financial statements. SENIOR ASSOCIATE, Technofyn Associates LLC, 2001 – 2011 Private family office founded by a Silicon Valley biotechnology pioneer and principal owner, Dr. Alex Zaffaroni, to manage family wealth and investments. Dr. Zaffaroni was the founder of multiple companies such as ALZA, Affymax, DNAX, Maxygen, Affymetrix, and Alexza.

Selected Accomplishments:

Supported and advised the initial creation of pharmaceutical company, Alexza Corporation, from founder’s idea to proof of concept stage.

Provided scientific and business advice to Dr. Zaffaroni.

- Co-managed family office. Performed multiple functions relating to investments, startup companies, legal issues, and other family related matters.

- Researched topics of interest to principal owner and made recommendations.

- Tracked portfolio of investments in 35 companies in which principal owner had financial interests. Periodically updated principal owner of company’s progress, new developments and offered advice.

- Attended company board meetings representing the principal owner.

Supported and managed writing and printing of Dr. Zaffaroni’s autobiography “A Voyage of Discovery.” SALES MANAGER (US WESTERN REGION - LATIN AMERICA), HSQ Technology, 1995 - 2000. Systems integrator focusing in providing SCADA – Supervisory Control and Data Acquisition - EMS - Energy Management Systems for water, wastewater, electric and gas utilities, transportation systems and hydro-meteorological control systems.

Selected Accomplishments:

Expanded network of representatives and customers.

Coordinated HSQ’s first hydro-meteorological installation at one of Brazil’s largest electric utilities - FURNAS.

Directed development of company’s Internet home page, wrote project descriptions and company’s profile.

Translated, edited and directed printing of technical brochures and marketing materials.

- Performed multiple functions in the Marketing and Sales Department conducting field presentations and demonstrations of HSQ’s products both in the United States and Latin America.

- Gave technical demonstrations and trainings at customer locations.

- Managed and directed organization and participation of HSQ Technology at conferences and trade shows both in the United States and Latin America.

- Established communications, trained rep personnel and kept them up-to-date, sent literature and responded to technical and commercial inquiries.

- Researched, identified and tracked new opportunities.

- Proposal Manager: Reviewed technical specifications and wrote proposals for Energy Management Systems

(EMS) and Supervisory Control and Data Acquisition (SCADA) systems for electric, water/wastewater, gas industries and hydrometeorology.

SALES ACCOUNT MANAGER, Landis & Gyr Utilities Services, Inc. (Siemens), 1990 - 1995. A global leader in providing SCADA – Supervisory Control and Data Acquisition, EMS - Energy Management Systems and electric metering solutions to electric and gas utilities worldwide. Selected Accomplishments:

Developed and fostered relationships with customers and representatives.

Implemented company website and created collateral material.

- Performed multiple functions in Marketing and Sales, conducting field presentations, demonstrations and training of Landis & Gyr products both in the US and Latin America.

- Wrote company’s marketing collateral material and also translated it into Spanish. Translated technical manuals into Spanish.

- Proposal Manager: Reviewed technical specifications (RFIs - RFQs) and wrote proposals for Energy Management Systems (EMS) and Supervisory Control and Data Acquisition (SCADA) systems for electric, water/wastewater, gas industries and hydrometeorology. EDUCATION:

Master in Business Administration - MBA, Saint Mary’s College of California, Moraga, CA Bachelor of Science - B. S. Mechanical Engineering, Santa Clara University, Santa Clara, CA ADDITIONAL INFORMATION:

- Languages: Spanish (native speaker), Portuguese (fluent speaking and reading), French (minimal conversation).

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